About the Course Diploma in Event Management and Public Relations
A popular course in India is the full-time, one-year diploma in event management and public relations. It is intended to equip students with the abilities and information needed to plan and oversee events and successfully manage public relations initiatives. Event planning, marketing, budgeting, logistics, and communication techniques are frequently covered in the course.
Indian students interested in employment in the public relations and events industries might pursue a diploma in event management and public relations. The course could combine hands-on learning, internships, or real-world projects to expose students to the actual world.
The event management industry is expanding rapidly, providing graduates of event management programs with a variety of job prospects. Despite being frequently regarded as a subset of the PR sector, the field has been growing in popularity and offering many work chances to those who are interested. Event managers are required worldwide, at both intimate private events and big public gatherings
Graduates of the program can go on to work in a variety of positions, such as event planner, public relations manager, corporate communication specialist, social media manager, or brand promoter. Jobs are available in event management firms, PR firms, business settings, the entertainment industry, the hospitality industry, and more.
Overview of the Course Diploma in Event Management and Public Relations
Below are the key highlights of the course Diploma in Event Management and Public Relations:
| Particulars | Value |
| Name of the Course | Diploma in Event Management and Public Relations |
| Duration | 6 months to 1 year |
| Level | Diploma |
| Eligibility Criteria | 10+2 or equivalent qualification |
| Average Annual Fees | INR 50,000 to INR 2,00,000 (approximate range) |
| Average Annual Salary | INR 2,00,000 to INR 5,00,000 (approximate range) |
| Job Roles | Event Coordinator, Public Relations Executive, Corporate Communication Specialist, Social Media Manager, Brand Promoter, and more. |
| Top Recruiters | Event Management Companies, PR Agencies, Corporate Organizations, Entertainment Industry, Hospitality Sector, Marketing Agencies, and Media Companies. |
Why a Diploma in Event Management and Public Relations?
(1). Learn managerial skills and academic concepts for managing PR events, with a focus on the functional domains of event management and PR.
(2). Ensure that students can apply research to management and PR concerns as well as advance theoretical knowledge of research techniques and procedures.
(3). Learn about specialized topics like marketing, event planning, budgeting, law, and information technology for PR.
(4). The training offers a comprehensive framework for managing ethical events based on principles for successfully managing people, the world, and profit. As you develop your values, ethics, and sense of social responsibility, the program will prepare you for management positions in a variety of international event sectors, including conferences, exhibitions, festivals, and sporting events. It also emphasizes the value of entrepreneurship, sustainability, and quality of life for business.
(5). Learn about specialized topics like marketing, event planning, budgeting, law, and information technology for event management and PR.
Eligibility Criteria for the course Diploma in event management and public relations
(1). To be eligible for the course, a candidate must have earned a 10+2 in any stream from a recognized board.
(2). For admission, some very reputable universities and colleges hold entrance exams.
Admission Process for the course Diploma in event management and public relations
A minimum cumulative 10+2 score of 45% to 50% from any accredited college or institute and passing scores on entrance exams administered by national agencies are prerequisites for admission to the course Diploma in event management and public relations program. After clearing the examinations, candidates are invited to complete a written test, take part in group discussions, and conduct an individual interview.
The accepted entrance exam for a diploma in event management and public relations
The following table provides details on some of the admission tests in India that are recognized for the diploma in event management and public relations:
| IPMAT | SET |
| AIMA UGAT | LPUNEST |
| NCHMCT JEE | - |
Skills required for the course Diploma in event management and public relations
Here are the skills required for the Diploma in Event Management and Public Relations:
| Creativity and Innovation | Communication Skills |
| Social Media Management | Budgeting and Financial Management |
| Leadership and Teamwork | Time Management |
| Adaptability and Flexibility | Problem-solving Skills |
Selection Process For the course Diploma in event management and public relations
The selection decision is made by the minimum requirements for the course Diploma in event management and public relations After that is finished, colleges could have an entrance exam. The candidate is chosen after passing those with a respectable score. The charge must then be paid per the amounts quoted by the institution, either with or without the loan.
Comparison
Below is a comparison table between Diploma in Event Management and Public Relations and Diploma in Retail Management:
| Course Name | Diploma in Event Management and Public Relations | Diploma in Sales and Marketing |
| Overview of the Course | It is intended to equip students with the abilities and information needed to plan and oversee events and successfully manage public relations initiatives. Event planning, marketing, budgeting, logistics, and communication techniques are frequently covered in the course. | Emphasizes the principles and strategies of sales and marketing, including market research, advertising, branding, sales management, digital marketing, and customer relationship management. |
| Duration | 6 months to 1 year | 1 year |
| Level | Diploma | Diploma |
| Mode | Full - time | Full-time/Part-time/Online |
| Eligibility Criteria | 10+2 or equivalent qualification | 10+2 or equivalent |
| Average Annual Fees | INR 50,000 to INR 2,00,000 (approximate range) | INR 15,000 - 1,00,000 |
| Average Annual Salary | INR 2,00,000 to INR 5,00,000 (approximate range) | INR 2,00,000 - 4,50,000 |
| Job Roles | Event Coordinator, Public Relations Executive, Corporate Communication Specialist, Social Media Manager, Brand Promoter, and more. | Sales Executive, Marketing Coordinator, Digital Marketing Specialist, Advertising Executive, Sales Manager, Brand Manager |
| Top Recruiters | Event Management Companies, PR Agencies, Corporate Organizations, Entertainment Industry, Hospitality Sector, Marketing Agencies, and Media Companies. | Retail Industry, Advertising Agencies, Marketing Firms, Digital Marketing Agencies, Sales Organizations, Manufacturing Companies |
Top colleges for diploma in event management and public relations and fees structure
Some of the top colleges along with fees structure that offer diploma in event management and publc relations are listed below:
| College | Annual Fees (INR) |
| National Institute of Event Management (NIEM) | 80,000 to 1,00,000 |
| International Institute of Event Management (IIEM) | 75,000 to 1,00,000 |
| Rachnoutsav Events Academy | 50,000 to 70,000 |
| National Academy of Event Management and Development (NAEMD) | 70,000 to 90,000 |
| Amity Institute of Event Management (AIEM) | 80,000 to 1,00,000 |
| Indian Institute of Learning and Advanced Development (INLEAD) | 1,00,000 to 1,50,000 |
Job roles for the course Diploma in event management and public relations
An overview of some typical employment roles in the fields of event management and public relations is provided in the following table, along with brief work descriptions:
| Job Role | Description |
| Event Coordinator | Plans and executes events manages logistics, and coordinates with vendors and participants. |
| Public Relations Executive | Manages communication with the public, media, and stakeholders to maintain a positive image. |
| Specialist in corporate communication | Manages a company's internal and external communications, including press releases and public relations plans. |
| Marketing Executive | Creates and uses marketing plans to advertise events and draw people to them. |
| Event Operations Manager | Oversees the planning and execution of event logistics and operations. |
Employment areas for the course Diploma in event management and public relations
After completing the course Diploma in event management and public relations students get employment opportunities in different sectors according to their interests they can select a particular field. A few of the employment areas are listed below:
| Organizations that Manage Events | TV, radio, and print media companies |
| Communications firms | NGOs and non-profit institutions |
| Corporate Entities | Offices and Ministries of the Government |
| Advertising and marketing firms for the entertainment industry | Colleges and universities |
Salary for the course Diploma in event management and public relations
The remuneration and salaries for this particular Diploma in event management and public relations professions rely substantially on the amount of competence and level of operation and are extremely specific to a wide range of criteria that relate to one another.
| Job Role | Average Annual Salary |
| Social Media Manager | 3,00,000 to 5,00,000 |
| Brand Promoter | 2,00,000 to 3,50,000 |
| Marketing Executive | 2,50,000 to 4,00,000 |
| Event Marketing Manager | 4,00,000 to 6,00,000 |
| Media Relations Specialist | 3,50,000 to 6,00,000 |
| Hospitality Manager | 3,50,000 to 6,00,000 |
Scope after the course Diploma in event management and public relations
Graduates who earn a diploma in event management and public relations in India might anticipate good career opportunities. The training gives them the necessary knowledge and abilities in marketing, communication, coordination, and event organizing, making them highly sought-after experts in a variety of fields. To expand their options for entrepreneurship and success, they could even think about launching their event management or public relations consulting businesses.
The event management industry is expanding rapidly, providing graduates of event management programs with a variety of job prospects. Despite being frequently regarded as a subset of the PR sector, the field has been growing in popularity and offering many work chances to those who are interested. Event managers are required worldwide, at both intimate private events and big public gatherings.
Build your critical thinking abilities to evaluate the success of PR and event management strategies, your networking abilities to build and maintain relationships with important stakeholders and the media, and your leadership abilities to guide and manage teams in PR and event management.
Career opportunities for the course Diploma in event management and public relations
(1). Events Manager
(2). Marketing Manager
(3). Event Sales Manager
(4). Event Coordinator
(5). Event Management Executive
(6). Event Planner
(7). Marketing Executive
(8). Assistant Manager
Scope for higher studies after the course Diploma in event management and public relations
Following successful completion of the Diploma in Event Management and Public Relations, students may choose to continue their education by pursuing Bachelor's and Master's degrees in subjects such as Event Management, Public Relations, Marketing, or Business Administration. The event management and PR industries may offer more senior-level employment options and offer better career opportunities for those who pursue higher education.
FAQS
How do you define event management?
A: Planning, arranging, and carrying out different kinds of events, such as conferences, weddings, concerts, and business gatherings, is what event management entails.
How do you define public relations?
A: Public relations (PR) is the process of controlling communication with the public on behalf of a person, group, or entity to uphold their reputation and image.
What abilities are necessary for a job in PR and event management?
A3: Important traits include the capacity for interpersonal interaction, problem-solving, communication, marketing, and event planning.
What are my employment options once I've earned my diploma in event management and public relations?
A: Graduates can find employment in a variety of fields as event planners, public relations professionals, marketing managers, and more.
Q: Can I start my own event management or PR firm after completing the course?
A: Yes, with experience and expertise, you can start your event management or PR consultancy business.
Q: What are the typical industries that require Event Management and PR professionals?
A: Industries include entertainment, hospitality, corporate, non-profit, education, and government sectors.
Q: How long is the Diploma in Event Management and PR course?
A: The course duration varies between 1 to 2 years, depending on the institution offering the program.
Q: What are some popular entrance exams for admission to event management and PR courses?
A: AIMA UGAT, IPMAT, and LPUNEST are some of the popular entrance exams.
Q: In India, what is the typical annual compensation for professionals in event management and public relations?
A: Salary ranges from INR 2,000 to INR 7,000 per year, depending on experience and job responsibilities.
Q10: After earning my Diploma in Event Management and PR, can I continue my education?
A: To develop their jobs and acquire specific knowledge, graduates can choose to pursue Bachelor's and Master's degrees in related subjects.
1 Years
Diploma
Management
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