Learn about the syllabus for the MBA program in Travel and Tourism Management. From destination management to tourism marketing, explore the subjects that will prepare you for roles in the tourism industry.
The MBA in Travel and Tourism program is tailored for those interested in the tourism industry. Core courses cover tourism marketing, travel management, and tourism economics. Specialized subjects include destination management, sustainable tourism, and tourism policy. Students often engage in tourism projects and internships with travel agencies and tourism boards. The curriculum prepares graduates for careers in travel management, destination marketing, and tourism consulting.
Syllabus
& Subjects
When you include an MBA in Travel and Tourism, you explore many things related to management, business, and industry focus. In addition, you can prepare for your usual skill development with industry knowledge through seminars, internships, field reports, and more. While the syllabus for the MBA in Travel and Tourism varies from university to university, here is the overview of the course:
Semesters | Subjects |
Semester I | Indian History Art, Culture & Architecture |
Transport in Travel & Tourism | |
Tourism Economics | |
Communication Skill Development | |
Management Process & Organizational Behavior | |
Semester II | Information Technology & Tourism |
Tourism Marketing | |
Hotel Management | |
Managerial Communication Skill | |
Tourism Products of India | |
Semester III | Hotel Operations |
Event Management | |
Sustainable & Eco-Tourism | |
Computerized Reservation System | |
Semester IV | Research Methodology |
Tourism Policy, Planning & Development | |
Tourism Policy, Planning & Development | |
Research Methodology | |
Core Subjects | Historical Development of Tourism |
Elements of Tourist Destination | |
Indian Art and Architecture | |
Managerial Economics | |
Macro Economics | |
Elective subjects | Computerized Reservation System |
Tour Guiding and Visitor Interpretation | |
Adventure Tourism | |
Tourism Entrepreneurship |
Projects
MBA courses broaden the horizons of the students
concerning their domain knowledge and practical know-how. The research study
will be a challenging and rewarding experience, the travel and tourism sector
requires exposure. It promotes the means of finding, reading, writing,
analyzing, and nourishing the brain. The project in their desired field of
interest will motivate the students to learn more and obtain skills that are
essential for today's world.
Popular MBA in Travel
and Tourism projects are:
(i). Wellness
and Health Tourism
(ii). Analysis of Marketing Communication of the Sub-Sectors of Tourism
(iii).Tourism as a Development Strategy in Micro Regions of India
(iv). The Impact of Tourism Development in India
Reference
Books
There are many reference books for travel and tourism that will guide MBA aspirants for a better future. Some of the MBA in Travel and Tourism books that they will come across during their course of study are listed below:
Name of Author | Name of Book |
Mandal S.K | Effective Communication and Public Speaking |
Burton Rosemary | Geography of Travel & Tourism |
Stephen Page | Transport for Tourism |
Chandra, B | History of Modern India |
Robbins | Organizational Behavior |
Mithani, D.M | Managerial Economics |
P.M. Seth | Successful Tourism Management |