Distance MBA in International Marketing Syllabus - Alagappa University

  • Years 2 Years
  • Type Course Post Graduate
  • stream Management
  • Delivery Mode
Written By universitykart team | Last updated date Jul, 07, 2024

The Distance MBA in International Marketing syllabus at Alagappa University, Sivagangai is designed to provide overall knowledge to the students with a strong foundation. Distance MBA in International Marketing faculty at Alagappa University specially focus on in-depth learning to relevant subjects. At first semester syllabus of Distance MBA in International Marketing at Alagappa University, students learn the basics of programme. A strong foundation is very important for comprehensive learning. Distance MBA in International Marketing syllabus at Alagappa University, Sivagangai maintains a balance between theoretical knowledge and practical knowledge.

Distance MBA in International Marketing first year students at Alagappa University are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Alagappa University, Sivagangai also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Distance MBA in International Marketing syllabus at Alagappa University, Sivagangai is also frequently updated to give industry relevant training and knowledge to students. Alagappa University strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Alagappa University enable Distance MBA in International Marketing students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Distance MBA in International Marketing progress, students learn advanced topics and complex concepts. The Distance MBA in International Marketing curriculum at Alagappa University, Sivagangai mainly focuses on analytical and critical thinking. As the Distance MBA in International Marketing course unfolds, students develop several important skills that increases their employability. As per syllabus of Distance MBA in International Marketing at Alagappa University also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Distance MBA in International Marketing curriculum at Alagappa University includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Distance MBA in International Marketing syllabus at Alagappa University aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Alagappa University

  1. Workshops and Seminars - Regular sessions with industry experts help Distance MBA in International Marketing students at Alagappa University to stay updated with current trends.
  2. Group Projects - Collaborative projects according to Alagappa University syllabus develop teamwork and problem-solving skills.
  3. Case Studies - Distance MBA in International Marketing syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - Alagappa University offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Alagappa University, Sivagangai for latest Distance MBA in International Marketing curriculum.

Syllabus and Subjects of Distance MBA in International Marketing

A Distance MBA in International Marketing program is designed to equip students with the knowledge and skills required to excel in the global marketing arena. The syllabus encompasses a wide range of subjects aimed at providing a comprehensive understanding of international marketing strategies, market entry approaches, consumer behaviour, and cross-cultural management.

Students enrolled in this program will study topics such as International Market Research, Global Marketing Strategy, Export and Import Management, Brand Management in International Markets, and International Business Negotiations. This distance learning approach offers flexibility for working professionals to balance their studies with their careers.

Upon completing this program, graduates can pursue various roles in international marketing, including International Marketing Manager, Export Manager, Market Research Analyst, and Global Brand Manager, in diverse industries that operate on a global scale.

1st Year OR 1st & 2nd Semester Syllabus of Distance MBA in International Marketing

Semesters Subjects
Semester 1 Principles of Economics
Managerial Effectiveness
Accounting and Finance
Organizational Behaviour & Human Resource Management
Quantitative Techniques and Analytics
Semester 2 Entrepreneurship
Marketing Management and Research
Marketing and Digital Strategy
Innovation in Marketing
Digital Optimization

2nd Year OR 3rd & 4th Semester Syllabus of Distance MBA in International Marketing

Semesters Subjects
Semester 3 Business Environment and Strategy
Operations Management
Digital Customer Experience
Resource Management
Managing Brands
Elective
Semester 4 Analytics For Finance
Financial Markets
Global Marketing Decisions
Corporate Digital Communications
Creating Entrepreneurial Change
Project 

Please note that the courses mentioned in the table are indicative and may vary depending on the specific program and institution.

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