3 Years
Under Graduate
Management
The BBA (Bachelor of Business Administration) syllabus at Amity University (AU), Gurugram is designed to provide overall knowledge to the students with a strong foundation. BBA (Bachelor of Business Administration) faculty at Amity University (AU), Gurugram specially focus on in-depth learning to relevant subjects. At first semester syllabus of BBA (Bachelor of Business Administration) at Amity University (AU), Gurugram, students learn the basics of programme. A strong foundation is very important for comprehensive learning. BBA (Bachelor of Business Administration) syllabus at Amity University (AU), Gurugram maintains a balance between theoretical knowledge and practical knowledge.
BBA (Bachelor of Business Administration) first year students at Amity University (AU), Gurugram are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Amity University (AU), Gurugram also provides practical training sessions, workshops, projects, and case studies to enhance student skills. BBA (Bachelor of Business Administration) syllabus at Amity University (AU), Gurugram is also frequently updated to give industry relevant training and knowledge to students. Amity University (AU), Gurugram strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Amity University (AU), Gurugram enable BBA (Bachelor of Business Administration) students to apply knowledge and skills in a controlled environment and get required experience.
According to syllabus of BBA (Bachelor of Business Administration) progress, students learn advanced topics and complex concepts. The BBA (Bachelor of Business Administration) curriculum at Amity University (AU), Gurugram mainly focuses on analytical and critical thinking. As the BBA (Bachelor of Business Administration) course unfolds, students develop several important skills that increases their employability. As per syllabus of BBA (Bachelor of Business Administration) at Amity University (AU), Gurugram also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.
BBA (Bachelor of Business Administration) curriculum at Amity University (AU), Gurugram includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The BBA (Bachelor of Business Administration) syllabus at Amity University (AU), Gurugram aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.
Note: Given below syllabus is based on the available web sources. Please verify with the Amity University (AU), Gurugram for latest BBA (Bachelor of Business Administration) curriculum.
The BBA Course topics that is specially designed at Amity University (AU), Gurugram depending upon the specialization a candidate chooses, because the BBA Scope will increase higher through selecting the appropriate BBA specialization like Human Resource Management, Finance, International Business, Sales and Marketing, etc.
The BBA route shape is unfolded throughout six semesters in 3 years. The BBA topics of the route shape are allotted in line with the modern traits inside the BBA jobs where students from Amity University (AU), Gurugram passed and the necessities posed by the recruiters. The BBA route is frequently up to date to hold tempo with modifications inside the commercial enterprise environment.
The tables under display the BBA curriculum is designed to impart information to college students on commercial enterprise basics and different factors concerned with the functioning of the company sector:
| Semesters | Subjects |
| Semester I | Essentials of IT |
| India Socio-Political Economics | |
| Quantitative techniques - I | |
| Principles of Management | |
| Financial Accounting | |
| Microeconomics | |
| Semester II | Principles of Marketing |
| Cost Accounting | |
| Environmental Management | |
| Effective Communications | |
| Macroeconomics | |
| Quantitative Techniques - II | |
| Semester III | Consumer Behavior & Services Marketing |
| Human Resource Management | |
| Direct Tax & Indirect Tax | |
| Banking & Insurance | |
| Indian Economics in Global Scenario | |
| Operations Research | |
| Semester IV | Customer Relationship Management |
| Financial Management | |
| Business Law | |
| Human Behavior & Ethics at Workplace | |
| Management Accounting | |
| Business Analytics | |
| Semester V | Advanced Financial Management |
| Financial Statement Analysis | |
| Strategic Management | |
| Research Methodology | |
| Finance Electives | |
| Semester VI | Entrepreneurship & Business Plan |
| Marketing Electives | |
| International Business & EXIM | |
| Finance Electives | |
| Operations & Supply Chain Management | |
| Elective Subjects | Digital Marketing |
| Advanced Sales & Distribution | |
| Retail Management | |
| Commercial Bank Management | |
| Security Analysis | |
| E-Commerce | |
| Marketing and Operations Research |
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