2 Years
Post Graduate
Management
Amity University Noida MBA in Media Management is a 2-year postgraduate program divided into four semesters. That combines business acumen with media-specific skills for careers in the media and entertainment industry, focusing on areas like marketing, advertising, and public relations. This course trains the students to become good leaders in the field of media management by training them with efficient management skills in their respective fields of interest. The eligibility criteria for the course is a bachelor's degree in any stream from a recognized university with a minimum of 50% in the graduation. The fees for the course in India range from 4 lacs to 15 lacs. The course can be pursued in any full-time mode, part-time or distance education. The admission process takes place online and offline. The students who want to continue their education after this course can pursue PGDM courses with various other associated specializations like event management or Marketing to expertise in these fields.
Amity University Noida MBA in Media Management is a full-time 2-year course at the postgraduate level with specializations in certain fields such as television and print media. The students get placed in the sectors of television, digital media, or print media at various posts such as Media Strategist, Marketing Analyst, Media Manager, Media Planning Manager, TV, Producer, A/V (Audio-Video) Editor, Digital Media Assistant, Corporate, Communications Head, Digital Media Analyst Channel Head. The course helps the students to become efficient managers of technology and creative content about the media which can help the company have great returns and good reviews from the audience.
Here are details of the MBA in Media Management Highlights at Amity University Noida
| Feature | Details |
|---|---|
| University Name | Amity University Noida |
| Course Name | MBA in Media Management |
| Duration | 2 Years (Full-Time) |
| Eligibility | Bachelor's degree with at least 50% marks from a recognized university |
| Admission Process | Entrance Exam (CAT/MAT/XAT/GMAT) + Group Discussion (GD) + Personal Interview (PI) |
| Top Entrance Exams | CAT, MAT, XAT, CMAT, GMAT, University-specific exams |
| Course Fees | INR 3 to LPA 12 Lakh (varies by institute) |
| Job Roles | Media Planner, Digital Marketing Manager, Brand Manager, Public Relations Manager, Content Strategist, Broadcasting Manager |
| Recruiting Sectors | Media Houses, Advertising Agencies, Film & TV Production, Digital Marketing Firms, Public Relations Firms |
| Average Salary | INR 5 to 12 LPA (depends on experience & institute) |
| Top Recruiters | Disney+ Hotstar, Zee Entertainment, Times Group, Viacom18, Netflix, Ogilvy, Star India, Sony Pictures, Public Relations Firms |
Amity University Noida MBA in Media Management Fees are dependent on the university and the duration of the course. The course fees change from year to year. Students need to visit the university website to check all details related to course fees. The fees may also include an admission fee, hostel fees, mess charges, etc. Amity University Noida accepts fees via the mode specified by the university, and the amount varies depending on the program. Students can check all the details related to the full course fees offered by the Amity University Noida.
Here are details about the MBA in Media Management at Amity University Noida Fees
| Fee Category | Details | Amount (INR) |
| Application Fee | One-time non-refundable fee for application | Get Details |
| Tuition Fees | Yearly fees for an MBA in Media Management | Get Details |
| Examination Fees | Per semester exam fee | Get Details |
| Library Fees | Annual library access fee | Get Details |
| Hostel Fees | Accommodation (varies by room type) | Get Details |
| Mess Fees | Monthly mess charges (if availing hostel) | Get Details |
| Security Deposit | A refundable deposit is made at the time of admission | Get Details |
| Laboratory Fees | For subjects requiring practicals (if applicable) | Get Details |
| Other Miscellaneous Fees | Annual fees for various student services | Get Details |
Amity University Noida Admission to the MBA in Media Management program is now open for the year 2025. The admission process of the course takes place based on the scores of the entrance examination and the personal interview that is conducted for the students who cross the cut-off marks in the entrance examination. After qualifying for the entrance exam, the candidates need to go through the counseling session conducted by the university to check the skills and deeper insights of the candidates related to this course study. However, the university also offers direct admission to this course based on merit. Candidates can apply to this course both in online and offline mode. Admission generally starts in July to August.
Here are details about the MBA in Media Management at Amity University Noida important dates
| Admission Event | Expected Timeline (2025 Intake) |
|---|---|
| Application Start Date | October 2024 to April 2025 |
| Application Deadline | April to June 2025 |
| Entrance Exam Dates | November 2024 to May 2025 |
| Result Announcement | December 2024 – June 2025 |
| GD/PI Rounds | January to July 2025 |
| Final Selection & Offer Letters | March to July 2025 |
| Course Commencement | June to August 2025 |
Amity University Noida MBA in Media Management Application Procedure Applicants may apply for this course admission by visiting the university and submitting the admission form or by logging on to the university's official website. Submitting the application form, and appearing for the entrance exam at the allotted exam center on the specified date and time. The general entrance tests are the Central Universities Entrance Test, Joint Entrance Examination, and state entrance tests. Go through counseling depending on your entrance test scores. The application process typically involves filling out an online application form, academic record, and letters of recommendation. Shortlisted individuals may be asked to attend interviews or tests to assess.
Here are details about the MBA in Media Management at Amity University Noida Application Process
| Step | Process Details |
|---|---|
| 1. Check Eligibility | Bachelor's degree with at least 50% marks (varies by institute). Some institutes require work experience. |
| 2. Choose Entrance Exam | Appear for exams like CAT, MAT, XAT, GMAT, CMAT, ATMA, or institute-specific tests. |
| 3. Register & Apply | Fill out the online/offline application form on the institute's official website and pay the application fee. |
| 4. Appear for Entrance Exam | Take the selected entrance exam on the scheduled date. |
| 5. Check Exam Results | Institutes release cut-offs based on exam scores. |
| 6. Shortlisting for GD/PI | Based on entrance scores, candidates are shortlisted for Group Discussion (GD), Written Ability Test (WAT), and Personal Interview (PI). |
| 7. Attend GD/PI & Final Selection | Performance in GD/PI + exam score + academic record + work experience (if applicable) determines selection. |
| 8. Admission Offer & Fee Payment | Selected candidates receive offer letters and must confirm admission by paying the required fees. |
| 9. Course Commencement | Classes begin between June – August 2025. |
Amity University Noida MBA in Media Management Eligibility Criteria The candidates must go to the official website of the university. See the eligibility criteria and the entrance exam. The basic eligibility criteria to pursue this MBA in Media Management course students must complete graduation in any stream from a recognized university. They should get a minimum aggregate score of 55% in graduation (40% in the case of SC/ST and OBC students). Candidates may appear for entrance test center level and state level on behalf of university and course background. Clearing cut-off marks in entrance examinations is also necessary for getting admission into this university. There are no age limits for pursuing this course at this university.
Here are details about the MBA in Media Management at Amity University Noida Eligibility Criteria
| Criteria | Details |
|---|---|
| Educational Qualification | Bachelor's degree (any discipline) from a recognized university with at least 50% marks (45% for reserved categories) |
| Entrance Exam | CAT, MAT, XAT, GMAT, CMAT, ATMA, or university-specific entrance tests |
| Work Experience (if required) | Some institutes prefer candidates with 1-3 years of relevant work experience, but it is not mandatory for most programs. |
| Age Limit | No specific age limit (varies by institute) |
| Minimum Marks Required | Minimum 50% in graduation (varies by institute and category) |
| Nationality | Indian & International students (Foreign students may need to fulfill additional requirements) |
Amity University Noida MBA in Media Management Cutoff Candidates must have the admission cutoff mark for an MBA course at this university, usually 50%. The cutoff for this course at this university might be in terms of minimum marks, subjects, and entrance exams such as CAT, CMAT, or XAT, which are also required. Candidates must obtain a minimum of 50% at the undergraduate level, usually required, and a relaxation of 5% for reserved categories. The General category will have a higher cutoff compared to reserved categories such as OBC, SC, and ST. The candidates can check the course-wise and category-wise cutoffs.
Here are details about the MBA in Media Management at Amity University Noida Cutoff
| Entrance Exam | Expected Cutoff |
|---|---|
| CAT | 75-90 percentile (Top institutes may require 90+ percentile) |
| XAT | 70-85 percentile |
| GMAT | 600-700+ |
| NMAT | 180-220 score |
| CMAT | 60-80 percentile |
| MAT | 75-90 percentile |
| LPUNEST | Category I Cutoff (Varies by year) |
Amity University Noida MBA in Media Management Curriculum generally explores both the key business concepts as well as professional media industry aspects, such as media strategy, advertising, online media, and media law, to equip future leaders of the media industry. The course takes a solid basis in business administration, such as finance, marketing, strategic management, and organizational behavior. Students gain effective communication, public speaking, and interpersonal skills, essential in dealing with clients, stakeholders, and media professionals.
Here are details about the MBA in Media Management at Amity University Noida Curriculum
| Semester | Core Subjects |
|---|---|
| Semester 1 | Principles of Management, Managerial Economics, Financial Accounting, Organizational Behavior, Business Communication, Marketing Management, Media & Entertainment Industry Overview |
| Semester 2 | Media Planning & Buying, Advertising & Brand Management, Digital Marketing, Consumer Behavior in Media, Research Methodology, Business Law & Ethics, Media Production & Operations |
| Semester 3 | Public Relations & Corporate Communication, Content Creation & Strategy, Social Media Marketing, Television & Radio Management, Event Management, Entrepreneurship in Media, Internship/Project |
| Semester 4 | Media Laws & Ethics, Strategic Media Management, Film & Television Business, OTT & Streaming Platforms Management, Crisis Communication, AI & Data Analytics in Media, Dissertation/Capstone Project |
Amity University Noida MBA in Media Management Placement in different media and entertainment positions such as media manager, head of digital marketing, and public relations officer. With an MBA in Media Management, graduates can seek placement in numerous roles employment with the print, internet, broadcasting, music, gaming, and advertising sectors. MBA courses can offer useful networking opportunities in the media sector. MBA in Media Management placements provide a mean salary package between INR 5 to 20 LPA, with roles in media management, digital marketing, and public relations.
Here are details about the MBA in Media Management at Amity University Noida Placement
| Placement Aspect | Details |
|---|---|
| Top Recruiting Companies | Disney+ Hotstar, Netflix, Viacom18, Sony Pictures, Times Group, Zee Entertainment, Star India, Ogilvy, WPP, Public Relations Firms, Digital Marketing Agencies |
| Job Roles | Media Planner, Digital Marketing Manager, Brand Manager, Content Strategist, Public Relations Manager, Advertising Manager, Event Manager, Broadcasting Manager |
| Average Salary | INR 5 to 12 LPA (varies by institute & experience) |
| Highest Salary | INR 20+ LPA (from top institutes like MICA, and IIMs) |
| Placement Rate | 80-100% (depends on institute and industry demand) |
| Internship Opportunities | Mandatory internships with media houses, advertising agencies, PR firms, and digital marketing companies |
| Growth Scope | High demand in digital media, OTT platforms, advertising, public relations, and entertainment industry |
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