BBA (Digital Marketing) Course at Avlon Academy (AAD), Dehradun Syllabus & Subjects Semester Wise

The BBA (Digital Marketing) syllabus at Avlon Academy (AAD), Dehradun is designed to provide overall knowledge to the students with a strong foundation. BBA (Digital Marketing) faculty at Avlon Academy (AAD) specially focus on in-depth learning to relevant subjects. At first semester syllabus of BBA (Digital Marketing) at Avlon Academy (AAD), students learn the basics of programme. A strong foundation is very important for comprehensive learning. BBA (Digital Marketing) syllabus at Avlon Academy (AAD), Dehradun maintains a balance between theoretical knowledge and practical knowledge.

BBA (Digital Marketing) first year students at Avlon Academy (AAD) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Avlon Academy (AAD), Dehradun also provides practical training sessions, workshops, projects, and case studies to enhance student skills. BBA (Digital Marketing) syllabus at Avlon Academy (AAD), Dehradun is also frequently updated to give industry relevant training and knowledge to students. Avlon Academy (AAD) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Avlon Academy (AAD) enable BBA (Digital Marketing) students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of BBA (Digital Marketing) progress, students learn advanced topics and complex concepts. The BBA (Digital Marketing) curriculum at Avlon Academy (AAD), Dehradun mainly focuses on analytical and critical thinking. As the BBA (Digital Marketing) course unfolds, students develop several important skills that increases their employability. As per syllabus of BBA (Digital Marketing) at Avlon Academy (AAD) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

BBA (Digital Marketing) curriculum at Avlon Academy (AAD) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The BBA (Digital Marketing) syllabus at Avlon Academy (AAD) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Avlon Academy (AAD)

Workshops and Seminars - Regular sessions with industry experts help BBA (Digital Marketing) students at Avlon Academy (AAD) to stay updated with current trends.
Group Projects - Collaborative projects according to Avlon Academy (AAD) syllabus develop teamwork and problem-solving skills.
Case Studies - BBA (Digital Marketing) syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
Extracurricular Activities - Avlon Academy (AAD) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Avlon Academy (AAD), Dehradun for latest BBA (Digital Marketing) curriculum.

Syllabus & Subjects of BBA (Digital Marketing)

The BBA in Digital Marketing program emphasizes online marketing strategies and digital advertising. Core courses encompass digital marketing fundamentals, search engine optimization (SEO), and social media marketing. Specialized subjects include pay-per-click advertising, email marketing, and web analytics. Students often work on digital marketing campaigns, analyze digital data, and gain practical experience with digital marketing tools and platforms. Graduates are well-prepared for careers in digital marketing management, social media management, and online advertising.

The BBA (Digital Marketing) program is divided into semesters. The BBA (Digital Marketing) studies topics are listed below:

Semesters	Subjects
Semester I	Operations Administration
	Environment of Business
	Distribution Administration
	Use of Social Media
	Online Laws
Semester II	Analysis of Big Data and Business Intelligence
	Entrepreneurship Growth
	Services in Digital Marketing
	Digital Marketing Strategy
	Communication Skills Improvement
Semester III	Income Tax
	Laws and Procedures
	Promotion of sales and advertising
	Business Analytics of Internet Marketing
	Communication in Marketing, Integrated
	Content Promotion
Semester IV	Web Development and Design
	E-commerce and MIS
	Law of Digital Media
	SEO and SEM
	Seminar
Semester V	Web Marketing
	Smart Phones Marketing
	Promotions
	Marketing related to email
	Mining of Digital Data
Semester VI	Project Planning and Administration
	Marketing Laws
	Laws Values
	Project Work

BBA (Digital Marketing) Projects

Let's look at some of the most creative BBA (Digital Marketing) project ideas that are suitable for both experts and newcomers:

(i). Customer satisfaction for a digital marketing agency.

(ii). ROI for various digital marketing strategies.

(iii). Google Search Marketing Case Study Analysis.

(iv). Analysis of new product launches using Google Double Click.

(v). Social Media Strategies for the Online Shopping Cart.

(vi). Analytical comparison of traditional marketing with digital marketing.

(vii). Facebook analytics for targeted marketing.

(viii). customer preferences for promotional activities.

(ix). Based on discount codes Report on the competition.

(x). Analysis tools for digital marketing Visual Keyword Analysis Tools for Search Engine.

BBA (Digital Marketing) Reference Books

BBA (Digital Marketing) books provide students with a thorough general review of the subject matter and a close examination of their specific area of expertise. The following are some of the books for reference:

Name of Author	Name of Book
Neil Patel	Digital Marketing for Dummies
Subhankar Das	Digital Marketing: Strategy, Implementation and Practice
Rajiv Sharma	Digital Marketing: A Practical Approach
Suneil Kamath	Digital Marketing: Concepts and Cases
P.K. Khurana	Digital Marketing: Concepts and Cases
Mohit Puri	Fundamentals of Digital Marketing