Master of Commerce (M.Com.) in Marketing Syllabus

  • Years 2 Years
  • Type Course Post Graduate
  • stream Commerce
  • Delivery Mode
Written By universitykart team | Last updated date Mar, 23, 2023
The curriculum often includes case studies and practical projects to enhance problem-solving skills. Additionally, students may explore global marketing strategies and the impact of technology on marketing practices. The program equips graduates with the knowledge and skills needed for careers

Syllabus: M.Com. in Marketing

The Master of Commerce (M.Com.) in Marketing syllabus typically covers a range of subjects related to marketing strategy, consumer behavior, market research, and sales management. Students delve into topics such as branding, advertising, digital marketing, and e-commerce. They also study market trends, competitive analysis, and marketing ethics. The curriculum often includes case studies and practical projects to enhance problem-solving skills. Additionally, students may explore global marketing strategies and the impact of technology on marketing practices. The program equips graduates with the knowledge and skills needed for careers in marketing management, product development, and market analysis in various industries.

1st Year OR 1st & 2nd Semester Syllabus of  Master Of Commerce (M.Com.) Marketing

S.noSubjects
1General Marketing
2Service Marketing
3International Marketing                                                                                                                      

2nd Year OR 3rd & 4th Semester Syllabus of Master Of Commerce (M.Com.) Marketing

S.NoSubjects
1Consumer Behaviour                                                                                                                              
2Retail Management
3Marketing Channels
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