Post Graduate Diploma in Retail Management Syllabus - Birla Institute of Management Technology (BIMTECH, Greater Noida)

The Post Graduate Diploma in Retail Management syllabus at Birla Institute of Management Technology (BIMTECH), Greater Noida is designed to provide overall knowledge to the students with a strong foundation. Post Graduate Diploma in Retail Management faculty at Birla Institute of Management Technology (BIMTECH) specially focus on in-depth learning to relevant subjects. At first semester syllabus of Post Graduate Diploma in Retail Management at Birla Institute of Management Technology (BIMTECH), students learn the basics of programme. A strong foundation is very important for comprehensive learning. Post Graduate Diploma in Retail Management syllabus at Birla Institute of Management Technology (BIMTECH), Greater Noida maintains a balance between theoretical knowledge and practical knowledge.

Post Graduate Diploma in Retail Management first year students at Birla Institute of Management Technology (BIMTECH) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Birla Institute of Management Technology (BIMTECH), Greater Noida also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Post Graduate Diploma in Retail Management syllabus at Birla Institute of Management Technology (BIMTECH), Greater Noida is also frequently updated to give industry relevant training and knowledge to students. Birla Institute of Management Technology (BIMTECH) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Birla Institute of Management Technology (BIMTECH) enable Post Graduate Diploma in Retail Management students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Post Graduate Diploma in Retail Management progress, students learn advanced topics and complex concepts. The Post Graduate Diploma in Retail Management curriculum at Birla Institute of Management Technology (BIMTECH), Greater Noida mainly focuses on analytical and critical thinking. As the Post Graduate Diploma in Retail Management course unfolds, students develop several important skills that increases their employability. As per syllabus of Post Graduate Diploma in Retail Management at Birla Institute of Management Technology (BIMTECH) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Post Graduate Diploma in Retail Management curriculum at Birla Institute of Management Technology (BIMTECH) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Post Graduate Diploma in Retail Management syllabus at Birla Institute of Management Technology (BIMTECH) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Birla Institute of Management Technology (BIMTECH)

1. Workshops and Seminars - Regular sessions with industry experts help Post Graduate Diploma in Retail Management students at Birla Institute of Management Technology (BIMTECH) to stay updated with current trends.
2. Group Projects - Collaborative projects according to Birla Institute of Management Technology (BIMTECH) syllabus develop teamwork and problem-solving skills.
3. Case Studies - Post Graduate Diploma in Retail Management syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
4. Extracurricular Activities - Birla Institute of Management Technology (BIMTECH) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Birla Institute of Management Technology (BIMTECH), Greater Noida for latest Post Graduate Diploma in Retail Management curriculum.

Syllabus of PGD in Retail Management

The syllabus for the Post Graduate Diploma in Retail Management focuses on equipping students with the knowledge and skills needed to excel in the dynamic world of retail. Students will delve into retail fundamentals, including the intricacies of marketing, merchandising, and supply chain management. Understanding consumer behavior is a critical aspect, enabling students to grasp the psychology behind buying decisions and effectively manage customer relationships. Additionally, the program emphasizes retail strategy formulation, encompassing multi-channel retailing and the growing importance of e-commerce and online retailing. Store management, from planning and layout to efficient operations, forms a vital part of the curriculum, preparing graduates for leadership roles in the ever-evolving retail sector.

1st Year OR 1st & 2nd Semester Syllabus of Post Graduate Diploma in Retail Management

Subject	Topics Covered
Retail Management Principles	Introduction to Retail Management, Retail Operations
Retail Marketing	Retail Marketing Strategies, Consumer Behavior
Merchandising and Inventory Management	Retail Merchandising, Inventory Control
Retail Sales and Customer Relationship Management	Retail Selling Techniques, Customer Relationship Management
Store Operations and Visual Merchandising	Store Layout and Design, Visual Merchandising Techniques
Retail Analytics and Business Intelligence	Data Analysis, Business Intelligence in Retail
Supply Chain Management in Retail	Logistics and Distribution, Supplier Management
E-commerce in Retail	Online Retail Strategies, E-commerce Platforms
Retail Strategy and Entrepreneurship	Retail Strategic Planning, Entrepreneurship in Retail
Retail Finance and Accounting	Financial Management in Retail, Retail Accounting
Retail Laws and Ethics	Legal Aspects in Retail, Ethical Practices in Retail

Projects

 

As part of the PGD in Retail Management program, students are often required to undertake a project that allows them to apply their knowledge and skills in a real-world retail management scenario.

 

Here are project ideas for PGD in Retail Management:

 

(1). Customer Loyalty Program Development

(2). Visual Merchandising Plan for a Retail Store

(3). Supply Chain Optimization in a Retail Company

(4). E-commerce Website Development for a Retail Brand

(5). Market Research and Competitive Analysis for a Retail Product Launch

 

Reference Books 

 

Here are reference books for PGD in Retail Management:

 

(1). "Retail Management: A Strategic Approach" by Barry Berman and Joel R. Evans

(2). "The New Rules of Retail: Competing in the World's Toughest Marketplace" by Robin Lewis and Michael Dart

(3). "Retailing Management" by Michael Levy and Barton A. Weitz

(4). "Strategic Retail Management: Text and International Cases" by Joachim Zentes, Dirk Morschett, and Hanna Schramm-Klein

(5). "Retail Marketing and Branding: A Definitive Guide to Maximizing ROI" by Jesko Perrey and Dennis Spillecke