Post Graduate Diploma in Public Relations and Advertising Management Syllabus - Birla Institute of Liberal Arts and Management Sciences

  • Years 1 Years
  • Type Course Post Graduate
  • stream Management
  • Delivery Mode
  • university verified
Written By universitykart team | Last updated date Jul, 07, 2024

The Post Graduate Diploma in Public Relations and Advertising Management syllabus at Birla Institute of Liberal Arts and Management Sciences (BILAMS), Kolkata is designed to provide overall knowledge to the students with a strong foundation. Post Graduate Diploma in Public Relations and Advertising Management faculty at Birla Institute of Liberal Arts and Management Sciences (BILAMS) specially focus on in-depth learning to relevant subjects. At first semester syllabus of Post Graduate Diploma in Public Relations and Advertising Management at Birla Institute of Liberal Arts and Management Sciences (BILAMS), students learn the basics of programme. A strong foundation is very important for comprehensive learning. Post Graduate Diploma in Public Relations and Advertising Management syllabus at Birla Institute of Liberal Arts and Management Sciences (BILAMS), Kolkata maintains a balance between theoretical knowledge and practical knowledge.

Post Graduate Diploma in Public Relations and Advertising Management first year students at Birla Institute of Liberal Arts and Management Sciences (BILAMS) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Birla Institute of Liberal Arts and Management Sciences (BILAMS), Kolkata also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Post Graduate Diploma in Public Relations and Advertising Management syllabus at Birla Institute of Liberal Arts and Management Sciences (BILAMS), Kolkata is also frequently updated to give industry relevant training and knowledge to students. Birla Institute of Liberal Arts and Management Sciences (BILAMS) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Birla Institute of Liberal Arts and Management Sciences (BILAMS) enable Post Graduate Diploma in Public Relations and Advertising Management students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Post Graduate Diploma in Public Relations and Advertising Management progress, students learn advanced topics and complex concepts. The Post Graduate Diploma in Public Relations and Advertising Management curriculum at Birla Institute of Liberal Arts and Management Sciences (BILAMS), Kolkata mainly focuses on analytical and critical thinking. As the Post Graduate Diploma in Public Relations and Advertising Management course unfolds, students develop several important skills that increases their employability. As per syllabus of Post Graduate Diploma in Public Relations and Advertising Management at Birla Institute of Liberal Arts and Management Sciences (BILAMS) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Post Graduate Diploma in Public Relations and Advertising Management curriculum at Birla Institute of Liberal Arts and Management Sciences (BILAMS) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Post Graduate Diploma in Public Relations and Advertising Management syllabus at Birla Institute of Liberal Arts and Management Sciences (BILAMS) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Birla Institute of Liberal Arts and Management Sciences (BILAMS)

  1. Workshops and Seminars - Regular sessions with industry experts help Post Graduate Diploma in Public Relations and Advertising Management students at Birla Institute of Liberal Arts and Management Sciences (BILAMS) to stay updated with current trends.
  2. Group Projects - Collaborative projects according to Birla Institute of Liberal Arts and Management Sciences (BILAMS) syllabus develop teamwork and problem-solving skills.
  3. Case Studies - Post Graduate Diploma in Public Relations and Advertising Management syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - Birla Institute of Liberal Arts and Management Sciences (BILAMS) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Birla Institute of Liberal Arts and Management Sciences (BILAMS), Kolkata for latest Post Graduate Diploma in Public Relations and Advertising Management curriculum.

Syllabus of PGD in Public Relations and Advertising Management

The Post Graduate Diploma in Public Relations and Advertising Management program combines public relations and advertising skills. Core courses cover public relations principles, media relations, and advertising fundamentals. Specialized subjects include crisis communication, social media marketing, and advertising campaign management. Students often work on PR and advertising campaigns, conduct media outreach, and gain practical experience in managing public relations and advertising strategies. Graduates are well-prepared for careers in public relations management, media relations, and advertising management in the public and private sectors.

Syllabus of Post Graduate Diploma in Public Relations And Advertising Management

S.No.Subjects
1Advertising & Market Research                                                                                                            
2Media Planning
3Branding
4Corporate Communications
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