BBA (Hons) Course at Chinmaya Vishwa Vidyapeeth, Ernakulam Syllabus & Subjects Semester Wise

The curriculum includes a mix of business subjects such as marketing, finance, management, and economics. It offers in-depth knowledge of business principles and practices.

Syllabus & Subjects for BBA (Hons)

The Bachelor of Business Administration (BBA) Honors program is an esteemed undergraduate degree designed to cultivate a strong foundation in business, management, and leadership. This program is tailored to provide students with a comprehensive understanding of the principles and practices that drive the world of commerce and industry.

BBA (Hons) programs go beyond the standard BBA curriculum, offering students a more challenging and in-depth learning experience. Students engage in a rigorous academic journey that includes advanced coursework, practical training, and the development of critical thinking and problem-solving skills essential for leadership roles in the business world.

Here is the table of subjects and syllabus for the Bachelor of Business Administration (BBA) Honors program:

Semester	Subject
Semester I	Environmental Studies
	Financial Accounting
	Macro Economics for Managers
	English –I
	Principles of Management and Organization Behavior
	Economics - I
Semester II	Business Regulatory Framework
	Financial Accounting for Manager
	Economic Environment of Indian Business
	English –II
	Business Mathematics
	Statistics
Semester III	International Business
	Business Economics
	Income Tax – Laws & Practice
	Principles of Management
	Marketing Management
	Human Resources Management
Semester IV	E-Commerce
	Introduction to Research Methodology
	Management Information Systems
	Production Management
	GST and Customs Duty
	Business Ethics, Values, and Governance
Semester V	Specialization Based Subjects
	Internships
Semester VI	Specialization Based Subjects
	Project/ Dissertation
Elective Subjects	E-Commerce
	Digital Marketing
	Advanced Sales & Distribution
	Retail Management
	Marketing and Operations Research
	Commercial Bank Management
	Security Analysis

Project for BBA (Hons)

BBA Hons tasks are labored on in corporations at some point in the very last academic year and supply college students with the threat to use all their talents discovered in class. Listed below are the popular BBA (Hons) Project topics are:

(i). Segmentation, Targeting, and Positioning of IKEA
(ii). Strategic Plans of SMEs
(iii). Impact of Demonetization on Central Bank (RBI) Autonomy in India
(iv). The Development of a Unified Payment Interface System
(v). HRIS Role in Strategic Management
(vi). Brand Analysis and Study of Relationship with Brand Image and Brand Awareness
(vii). The Anatomy of Financial Crisis in India

Reference Books for BBA (Hons)

Listed below are essential books which can be used for reference in the course BBA Hons are:

Name of Author	Name of Book
Govindarajan M.	Professional Ethics & Human Values
R Parameswaran	Computer Applications
Arun Sharma	How to prepare for the Quantitative aptitude test for CAT
Avatar Singh	Company Law
Gupta, P. C. F	Financial Accounting
HL Ahuja	Business Economics
P. Mariappan	Business Mathematics