Bachelor of Commerce (B.Com.) in Marketing Syllabus - DAV College (DAV), Kanpur

  • Years 3 Years
  • Type Course Under Graduate
  • stream Commerce
  • Delivery Mode
  • university verified
Written By universitykart team | Last updated date Jul, 07, 2024

The Bachelor Of Commerce (B.Com.) Marketing syllabus at DAV College (DAV), Kanpur is designed to provide overall knowledge to the students with a strong foundation. Bachelor Of Commerce (B.Com.) Marketing faculty at DAV College (DAV) specially focus on in-depth learning to relevant subjects. At first semester syllabus of Bachelor Of Commerce (B.Com.) Marketing at DAV College (DAV), students learn the basics of programme. A strong foundation is very important for comprehensive learning. Bachelor Of Commerce (B.Com.) Marketing syllabus at DAV College (DAV), Kanpur maintains a balance between theoretical knowledge and practical knowledge.

Bachelor Of Commerce (B.Com.) Marketing first year students at DAV College (DAV) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. DAV College (DAV), Kanpur also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Bachelor Of Commerce (B.Com.) Marketing syllabus at DAV College (DAV), Kanpur is also frequently updated to give industry relevant training and knowledge to students. DAV College (DAV) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at DAV College (DAV) enable Bachelor Of Commerce (B.Com.) Marketing students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Bachelor Of Commerce (B.Com.) Marketing progress, students learn advanced topics and complex concepts. The Bachelor Of Commerce (B.Com.) Marketing curriculum at DAV College (DAV), Kanpur mainly focuses on analytical and critical thinking. As the Bachelor Of Commerce (B.Com.) Marketing course unfolds, students develop several important skills that increases their employability. As per syllabus of Bachelor Of Commerce (B.Com.) Marketing at DAV College (DAV) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Bachelor Of Commerce (B.Com.) Marketing curriculum at DAV College (DAV) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Bachelor Of Commerce (B.Com.) Marketing syllabus at DAV College (DAV) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at DAV College (DAV)

  1. Workshops and Seminars - Regular sessions with industry experts help Bachelor Of Commerce (B.Com.) Marketing students at DAV College (DAV) to stay updated with current trends.
  2. Group Projects - Collaborative projects according to DAV College (DAV) syllabus develop teamwork and problem-solving skills.
  3. Case Studies - Bachelor Of Commerce (B.Com.) Marketing syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - DAV College (DAV) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the DAV College (DAV), Kanpur for latest Bachelor Of Commerce (B.Com.) Marketing curriculum.

Syllabus: B.Com. in Marketing

The Bachelor of Commerce (B.Com.) in Marketing program typically covers a range of subjects, including marketing principles, consumer behavior, advertising, market research, digital marketing, and sales management. Students may also study business and management fundamentals, economics, accounting, finance, and communication skills. The curriculum is designed to equip students with a strong foundation in marketing strategies, market analysis, and business operations, preparing them for roles in marketing, sales, branding, and related fields. Practical experiences such as internships, projects, and case studies may be included to enhance real-world application of marketing concepts.

1st Year OR 1st & 2nd Semester Syllabus of Bachelor Of Commerce (B.Com.) Marketing

S.noSubjects
1Financial Accounting
2Communication
3Principles & Practice of Management & Business                                                                      
4Business Mathematics & Statistics

2nd Year OR 3rd & 4th Semester Syllabus of Bachelor Of Commerce (B.Com.) Marketing

S.NoSubjects
1Information Technology & Its Application in Business                                                                    
2Principles of Marketing & e-Commerce
3Financial Accounting
4Direct & Indirect Taxation

3rd Year OR 5th & 6th Semester Syllabus of Bachelor Of Commerce (B.Com.) Marketing

S.noSubjects
1Consumer Behaviour & Sales Management
2Retail Management & Marketing of Services
3Product & Pricing Management + Marketing Communication                                         
4Rural Marketing & International Marketing
5Project Work
University Courses
Still have a question about Bachelor Of Commerce (B.Com.) Marketing - DAV College (DAV), Kanpur?

Ask us and get personalized response free of cost.

Universitykar Loader

Subscribe To Our Newsletter

Get Latest Notification of Colleges, Exams and News.

back back
Trending Courses View All
Top