Part-Time MBA in Retail Management Syllabus - GEMS B School (GEMS), Tirupati

  • Years 2 Years
  • Type Course Post Graduate
  • stream Management
  • Delivery Mode
  • university verified
Written By universitykart team | Last updated date Jul, 07, 2024

The Part Time MBA in Retail Management syllabus at GEMS B School (GEMS), Tirupati is designed to provide overall knowledge to the students with a strong foundation. Part Time MBA in Retail Management faculty at GEMS B School (GEMS) specially focus on in-depth learning to relevant subjects. At first semester syllabus of Part Time MBA in Retail Management at GEMS B School (GEMS), students learn the basics of programme. A strong foundation is very important for comprehensive learning. Part Time MBA in Retail Management syllabus at GEMS B School (GEMS), Tirupati maintains a balance between theoretical knowledge and practical knowledge.

Part Time MBA in Retail Management first year students at GEMS B School (GEMS) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. GEMS B School (GEMS), Tirupati also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Part Time MBA in Retail Management syllabus at GEMS B School (GEMS), Tirupati is also frequently updated to give industry relevant training and knowledge to students. GEMS B School (GEMS) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at GEMS B School (GEMS) enable Part Time MBA in Retail Management students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Part Time MBA in Retail Management progress, students learn advanced topics and complex concepts. The Part Time MBA in Retail Management curriculum at GEMS B School (GEMS), Tirupati mainly focuses on analytical and critical thinking. As the Part Time MBA in Retail Management course unfolds, students develop several important skills that increases their employability. As per syllabus of Part Time MBA in Retail Management at GEMS B School (GEMS) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Part Time MBA in Retail Management curriculum at GEMS B School (GEMS) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Part Time MBA in Retail Management syllabus at GEMS B School (GEMS) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at GEMS B School (GEMS)

  1. Workshops and Seminars - Regular sessions with industry experts help Part Time MBA in Retail Management students at GEMS B School (GEMS) to stay updated with current trends.
  2. Group Projects - Collaborative projects according to GEMS B School (GEMS) syllabus develop teamwork and problem-solving skills.
  3. Case Studies - Part Time MBA in Retail Management syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - GEMS B School (GEMS) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the GEMS B School (GEMS), Tirupati for latest Part Time MBA in Retail Management curriculum.

Part-Time MBA in Retail Management Syllabus & Subjects

A Part-Time MBA in Retail Management program typically offers a comprehensive syllabus designed to equip students with the knowledge and skills required for successful careers in the retail industry. The curriculum covers a wide range of subjects that delve into various aspects of retail, including retail marketing, supply chain management, merchandising, and customer relationship management. Core courses often include retail strategy and planning, store operations management, consumer behaviour analysis, and retail analytics. Students also explore topics like e-commerce trends, omni-channel retailing, and sustainable retail practices, reflecting the evolving nature of the industry. The program may incorporate case studies, industry projects, and practical exercises to provide students with hands-on experience and problem-solving capabilities. Graduates of a Part-Time MBA in Retail Management are well-prepared to take on leadership roles in retail organizations, adapt to industry changes, and drive business success in the competitive retail landscape.

The table below lists some of the subject details for the Part-Time MBA in Retail Management Specialization :

Semesters Subjects
Semester I Introduction to retail management  
Scope for retail in India
Retail Market Segmentation
Retail Store operation  
Role of information technology and Internet in retail business
Pricing and promotions in retailing
Semester II Accounting and finance in retailing
Understanding customer behavior
Selling skills   
Understanding the retail market  
Supply chain management  
Customer loyalty management and CRM    
Semester III  Luxury and lifestyle retailing  
Business communication and social etiquette in retail business 
Introduction to retail management  
Scope for retail in India
Retail Market Segmentation
Retail Store operation
Semester IV Role of information technology and Internet in retail business
Pricing and promotions in retailing
Accounting and finance in retailing
Understanding customer behavior
Selling skills  
Elective Subjects Understanding the retail market  
Supply chain management  
Customer loyalty management and CRM
Luxury and lifestyle retailing  
Business communication and social etiquette in retail business

Part-Time MBA in Retail Management Projects

Let's look at some of the most creative Part-Time MBA in Retail Management project ideas that are suitable for both experts and newcomers:

(i). Effects of retail store layout & design on consumer perception.

(ii). Effectiveness of promotional programmes in retail stores: A study of the organized Indian retail industry.

(iii). Research of how retail stores operate.

(iv). Prospects for eCommerce.

(v). FDI's role in the Indian retail industry.

(vi). Loyalty schemes in the organized retail sector.

(vii). A study on how consumer preferences are shifting from unorganized to organized retailing.

Reference Books for a Part-Time MBA in Retail Management

Part-Time MBA in Retail Management books provides students with both a thorough general review of the subject matter and a close examination of their specific area of expertise. The following are some of the books for reference:

Name of Author Name of Book
Barry Berman and Joel R. Evans Retail Management: A Strategic Approach
Michael Levy and Barton A. Weitz Retailing Management
Robin Lewis and Michael Dart The New Rules of Retail: Competing in the World's Toughest Marketplace
Dimitri Koumbis Fashion Retailing: From Managing to Merchandising
Barry Berman and Joel R. Evans Retail Management: A Strategic Approach

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