Online MBA in International Marketing Syllabus - GLA University , Mathura

The Online MBA in International Marketing syllabus at GLA University , Mathura is designed to provide overall knowledge to the students with a strong foundation. Online MBA in International Marketing faculty at GLA University specially focus on in-depth learning to relevant subjects. At first semester syllabus of Online MBA in International Marketing at GLA University , students learn the basics of programme. A strong foundation is very important for comprehensive learning. Online MBA in International Marketing syllabus at GLA University , Mathura maintains a balance between theoretical knowledge and practical knowledge.

Online MBA in International Marketing first year students at GLA University are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. GLA University , Mathura also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Online MBA in International Marketing syllabus at GLA University , Mathura is also frequently updated to give industry relevant training and knowledge to students. GLA University strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at GLA University enable Online MBA in International Marketing students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Online MBA in International Marketing progress, students learn advanced topics and complex concepts. The Online MBA in International Marketing curriculum at GLA University , Mathura mainly focuses on analytical and critical thinking. As the Online MBA in International Marketing course unfolds, students develop several important skills that increases their employability. As per syllabus of Online MBA in International Marketing at GLA University also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Online MBA in International Marketing curriculum at GLA University includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Online MBA in International Marketing syllabus at GLA University aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at GLA University

1. Workshops and Seminars - Regular sessions with industry experts help Online MBA in International Marketing students at GLA University to stay updated with current trends.
2. Group Projects - Collaborative projects according to GLA University syllabus develop teamwork and problem-solving skills.
3. Case Studies - Online MBA in International Marketing syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
4. Extracurricular Activities - GLA University offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the GLA University , Mathura for latest Online MBA in International Marketing curriculum.

Syllabus and Subjects of Online MBA in International Marketing

The syllabus for an online MBA in International Marketing covers a wide range of topics essential for understanding the complexities of marketing on a global scale. Students can expect to study subjects like international market analysis, cross-cultural consumer behavior, global branding, digital marketing strategies, and international trade regulations. The curriculum is designed to equip students with the knowledge and skills needed to formulate and execute effective marketing strategies across diverse international markets. Additionally, case studies and practical projects may be integrated to provide hands-on experience in solving real-world marketing challenges.

Here is the syllabus for the Online MBA in International Marketing presented in table format:

Projects

(1). Market Entry Strategy for a Global Brand

(2). International Market Research and Analysis

(3). Development of a Digital Marketing (4). Campaign for International Markets

(5). Global Branding and Positioning Strategy

(6). Cross-Cultural Marketing and Communication Plan

(7). Export-Import Planning and Execution

(8). International Sales and Distribution Strategy

(9). International Business Expansion Plan

(10). Strategic Marketing Plan for Entering Emerging Markets

Reference Books

(1). Global Marketing Management by Warren J. Keegan

(2). "International Marketing" by Philip R. Cateora and John L. Graham