Bachelor in Sports Management (BSM) Course at International Institute of Sports Management (IISM ), Mumbai Syllabus & Subjects Semester Wise

The syllabus for a Bachelor's in Sports Management includes subjects like sports marketing, event management, sports finance, sports law, sports ethics, organizational management, sports psychology, and sports analytics. Students learn about the business aspects of sports, event planning, sponsorshi

Bachelor in Sports Management Syllabus

A Bachelor's degree program in Sports Management typically provides a comprehensive curriculum that combines business principles with a specialized focus on the sports industry. The syllabus is designed to equip students with the knowledge and skills needed to effectively manage and navigate the dynamic world of sports. Here's a detailed overview of the syllabus you might encounter in a typical Bachelor's program in Sports Management.

Syllabus & Subjects

The Bachelor in Sports Management program is divided into semesters. The Bachelor in Sports Management topics are indexed below:

Semesters	Subjects
Semester I	Computer Applications
	English
	Foundations of Amateur and Professional Sports
	Organization and Management in Sports
	Statistics
	Computing Lab
	Language Laboratory
Semester II	Computer Applications-II
	Contemporary Issues in Sports
	English-II
	Ethics in Sports
	Statistics-II
	Computing Lab
Semester III	Business Communication
	Financial Accounting
	Leadership Principles in Sports
	Managing Sports Events
	Principles of Management
	Sports Training and Conditioning
Semester IV	Advertising, Public Relations, and Sponsorship in Sports
	First Aid and CPR
	Financial Management
	Human Resource Management
	Marketing Management
	Sports Facilities Planning and Management
Semester V	Basics of Sports Medicine & Nutrition
	Funding in Sports
	Managing and Promoting Sports Events
	Sports Marketing
	Spectator Management
	Project
Semester VI	Administration of Games
	Managing Sports Organization
	Psychology of Sports
	Sports Law and Risk Management
	Sports Media and Event Management

Projects

Here are some of the project ideas for a Bachelor in Sports Management:

1. Creating a Comprehensive Promotional Strategy for a Community Sports Group.

2. The Financial Benefits of Hosting a Major Sporting Event.

3. Strategies for Increasing Fan Participation in a Sports Organisation.

4. Making a Pitch for Sponsorship of a Charity Athletic Event.

5. Strategies for Organising Successful Sporting Events.

6. Creating a Digital Marketing Plan for a Sports Company.

7. Evaluating the Value of Sports Facilities to Local Economies.

8. Researching the Sports Industry for a New Product.

9. A Strategy for Generating Income for a Sports Club.

10. Developing a Youth Sports Training Curriculum.

Reference Books

Bachelor in Sports Management books provides students with both a thorough general review of the subject matter and a close examination of their specific area of expertise. The following are some of the books for reference:

Name of Author	Name of Book
Dr A. K. Sengupta	Sports Management
Dr. P.S.N. Rao	Sports Marketing
Padmore Jn Baptiste and Margaret L. Lecky	Sports Event Management: The Caribbean Experience
Terri Byers	Contemporary Issues in Sport Management: A Critical Introduction
Guy Masterman	Sports Sponsorship and Marketing Communications
Glenn M. Wong	Essentials of Sports Law
Russell Hoye, Aaron C.T. Smith, and Matthew Nicholson	Sports Management: Principles and Applications
Dr Maheshwari Prasad	Sports Management and Administration