BBA E-Commerce Syllabus - Indian Maritime University Kochi

  • Years 3 Years
  • Type Course Under Graduate
  • stream Management
  • Delivery Mode
Written By universitykart team | Last updated date Jul, 07, 2024

The BBA (E-Commerce) syllabus at Indian Maritime University Kochi, Alappuzha is designed to provide overall knowledge to the students with a strong foundation. BBA (E-Commerce) faculty at Indian Maritime University Kochi specially focus on in-depth learning to relevant subjects. At first semester syllabus of BBA (E-Commerce) at Indian Maritime University Kochi, students learn the basics of programme. A strong foundation is very important for comprehensive learning. BBA (E-Commerce) syllabus at Indian Maritime University Kochi, Alappuzha maintains a balance between theoretical knowledge and practical knowledge.

BBA (E-Commerce) first year students at Indian Maritime University Kochi are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Indian Maritime University Kochi, Alappuzha also provides practical training sessions, workshops, projects, and case studies to enhance student skills. BBA (E-Commerce) syllabus at Indian Maritime University Kochi, Alappuzha is also frequently updated to give industry relevant training and knowledge to students. Indian Maritime University Kochi strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Indian Maritime University Kochi enable BBA (E-Commerce) students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of BBA (E-Commerce) progress, students learn advanced topics and complex concepts. The BBA (E-Commerce) curriculum at Indian Maritime University Kochi, Alappuzha mainly focuses on analytical and critical thinking. As the BBA (E-Commerce) course unfolds, students develop several important skills that increases their employability. As per syllabus of BBA (E-Commerce) at Indian Maritime University Kochi also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

BBA (E-Commerce) curriculum at Indian Maritime University Kochi includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The BBA (E-Commerce) syllabus at Indian Maritime University Kochi aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Indian Maritime University Kochi

  1. Workshops and Seminars - Regular sessions with industry experts help BBA (E-Commerce) students at Indian Maritime University Kochi to stay updated with current trends.
  2. Group Projects - Collaborative projects according to Indian Maritime University Kochi syllabus develop teamwork and problem-solving skills.
  3. Case Studies - BBA (E-Commerce) syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - Indian Maritime University Kochi offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Indian Maritime University Kochi, Alappuzha for latest BBA (E-Commerce) curriculum.

BBA E-Commerce Syllabus:

The BBA in E-Commerce program emphasizes online business operations and digital commerce. Core courses encompass e-commerce fundamentals, e-business models, and digital marketing. Specialized subjects include e-commerce strategy, e-payment systems, and online retailing. Students often work on e-commerce projects and gain hands-on experience with e-commerce platforms. Graduates are well-prepared for careers in e-commerce management, digital marketing, and online business development.

Semester Subjects
Semester 1 Principles of Management
Business Communication
Financial Accounting
Microeconomics
Business Mathematics and Statistics
Introduction to E-commerce
Semester 2 Organizational Behavior
Marketing Management
Business Law
Macroeconomics
Cost Accounting
E-commerce Infrastructure and Technologies
Semester 3 Human Resource Management
Financial Management
Business Research Methods
Operations Management
Digital Marketing
E-commerce Platforms and Technologies
Semester 4 Entrepreneurship Development
Consumer Behavior
Business Analytics
Supply Chain Management
E-commerce Strategy and Planning
E-commerce Security and Privacy
Semester 5 International Business
E-commerce Law and Ethics
Project Management
E-commerce Operations and Logistics
Social Media Marketing
Semester 6 Strategic Management
E-commerce Project Management
E-commerce Analytics
Customer Relationship Management
Internship/Project Work

Projects

 

During a BBA E-commerce program, students typically undertake various projects to apply their knowledge and gain practical experience. Some common project topics may include:

 

(1). Developing an e-commerce website or online store.

(2). Creating and executing a digital marketing campaign.

(3). Conducting market research on consumer behavior in the e-commerce industry.

(4). Analyzing and optimizing the supply chain process of an e-commerce business.

(5). Developing an e-commerce business plan and strategy.

 

Reference Books

 

Here are some popular reference books for BBA E-commerce:

 

Book Name Author Name
"E-commerce: Business, Technology, Society" Kenneth C. Laudon and Carol Guercio Traver.
"E-commerce: An Indian Perspective" P. T. Joseph and K. V. Chalam.
"E-commerce: Strategy, Technologies and Applications" David Whiteley.
"Electronic Commerce: A Managerial and Social Networks Perspective" Efraim Turban, Judy Whiteside, and David King.
"E-commerce: The Cutting Edge of Business" Kamlesh K. Bajaj and Debjani Nag.
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