The BBA (Bachelor of Business Administration) syllabus at Jaya Group of Institutions , Chennai is designed to provide overall knowledge to the students with a strong foundation. BBA (Bachelor of Business Administration) faculty at Jaya Group of Institutions specially focus on in-depth learning to relevant subjects. At first semester syllabus of BBA (Bachelor of Business Administration) at Jaya Group of Institutions , students learn the basics of programme. A strong foundation is very important for comprehensive learning. BBA (Bachelor of Business Administration) syllabus at Jaya Group of Institutions , Chennai maintains a balance between theoretical knowledge and practical knowledge.
BBA (Bachelor of Business Administration) first year students at Jaya Group of Institutions are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Jaya Group of Institutions , Chennai also provides practical training sessions, workshops, projects, and case studies to enhance student skills. BBA (Bachelor of Business Administration) syllabus at Jaya Group of Institutions , Chennai is also frequently updated to give industry relevant training and knowledge to students. Jaya Group of Institutions strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Jaya Group of Institutions enable BBA (Bachelor of Business Administration) students to apply knowledge and skills in a controlled environment and get required experience.
According to syllabus of BBA (Bachelor of Business Administration) progress, students learn advanced topics and complex concepts. The BBA (Bachelor of Business Administration) curriculum at Jaya Group of Institutions , Chennai mainly focuses on analytical and critical thinking. As the BBA (Bachelor of Business Administration) course unfolds, students develop several important skills that increases their employability. As per syllabus of BBA (Bachelor of Business Administration) at Jaya Group of Institutions also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.
BBA (Bachelor of Business Administration) curriculum at Jaya Group of Institutions includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The BBA (Bachelor of Business Administration) syllabus at Jaya Group of Institutions aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.
Additional curriculum at Jaya Group of Institutions
Note: Given below syllabus is based on the available web sources. Please verify with the Jaya Group of Institutions , Chennai for latest BBA (Bachelor of Business Administration) curriculum.
The
BBA Course topics can also additionally range depending upon the specialization a
candidate chooses, because the BBA Scope will increase higher through selecting
the appropriate BBA specialization like Human Resource Management, Finance,
International Business, Sales and Marketing, etc.
The
BBA route shape is unfolded throughout six semesters in 3 years. The BBA topics
of the route shape are allotted in line with the modern traits inside the
BBA jobs and the necessities posed by the recruiters. The BBA route is
frequently up to date to hold tempo with modifications inside the
commercial enterprise environment.
The tables under display the BBA curriculum is designed to impart information to college students on commercial enterprise basics and different factors concerned with the functioning of the company sector:
Semesters | Subjects |
Semester I | Essentials of IT |
India Socio-Political Economics | |
Quantitative techniques - I | |
Principles of Management | |
Financial Accounting | |
Microeconomics | |
Semester II | Principles of Marketing |
Cost Accounting | |
Environmental Management | |
Effective Communications | |
Macroeconomics | |
Quantitative Techniques - II | |
Semester III | Consumer Behavior & Services Marketing |
Human Resource Management | |
Direct Tax & Indirect Tax | |
Banking & Insurance | |
Indian Economics in Global Scenario | |
Operations Research | |
Semester IV | Customer Relationship Management |
Financial Management | |
Business Law | |
Human Behavior & Ethics at Workplace | |
Management Accounting | |
Business Analytics | |
Semester V | Advanced Financial Management |
Financial Statement Analysis | |
Strategic Management | |
Research Methodology | |
Finance Electives | |
Semester VI | Entrepreneurship & Business Plan |
Marketing Electives | |
International Business & EXIM | |
Finance Electives | |
Operations & Supply Chain Management | |
Elective Subjects | Digital Marketing |
Advanced Sales & Distribution | |
Retail Management | |
Commercial Bank Management | |
Security Analysis | |
E-Commerce | |
Marketing and Operations Research |
Projects
Students
can absorb BBA initiatives on distinctive topics. Projects are labored on in
businesses at some stage in the very last instructional year and deliver college
students the danger of manipulating initiatives that require them to use all
their private competencies and all the ones discovered in class. Popular BBA
Projects are:
(i). Strategic
Plans of Microfinance Firm
(ii). Manufacturing Process of Ferrari
(iii). Impact of Demonetization on Central Bank (RBI) Autonomy in India
(iv). Home Automation - Advertising Management project
(v). Market Analysis and Trends - Ola Cabs
(vi). Situational Analysis of the Apparel Industry in India
(vii). Flipkart - 7 P's of Services
(viii). Google - Strategy and Business Development
(ix). Tourism Marketing Mix - SOTC - 7P's
(x). Segmentation, Targeting, and Positioning of Amul
Reference
Books
The BBA course is about the management of a business, company, or organization. Through the BBA syllabus, students are taught skills and in-depth knowledge of the business world and all the intricate aspects of running a business. Listed below are essential books which can be used for reference in the course BBA are:
Name of Author | Name of Book |
Richard Denny | Communicate to Win |
R. C. Sharma, Krishna Mohan | Business Correspondence and Report Writing |
F. Cherunilam | Business Environment Text and Cases |
C.B Gupta | Management Concepts and Practices |
Jallo, Tata McGraw Hill | Business Organization and Management |
S. A. Sherlekar | Modern Business Organization |
Sherlekar, Patil, Paranjpe, Chitale | Industrial Organization Management |
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