2 Years
Post Graduate
Full Time
Sundargarh
National Institute of Technology, Rourkela (NIT Rourkela)
Bachelor's Degree from a recognized university with 45%
2 Years
Post Graduate
Syllabus of MBA (Marketing)
Year 1
S.No | Subjects |
1 | Management Concepts |
2 | Cost and Management Accounting |
3 | Business Environment |
4 | Marketing Management |
5 | Quantitative Techniques in Management |
6 | Consumer Behaviour |
7 | Managerial Economics |
8 | Production and Operations Management |
9 | Statistical Analysis and Operations Research |
10 | Advertising Management                         |
11 | Managerial Communication |
12 | Human Resource Management |
13 | Financial Management |
14 | Accounting and Managerial Decisions                                 |
Year 2
S.No | Subjects |
1 | Strategic Management |
2 | Management Information System                                  |
3 | Entrepreneurship Development |
4 | Product and Brand Management |
5 | International Business  |
6 | Sales and Distribution Management         |
7 | Industrial Marketing |
8 | Integrated Marketing Communication |
9 | Retail Management |
10 | Logistics and Supply Chain Management |
Established in | 1961 |
University Type | Autonomous Institute |
Recognized by | AICTE , INI , NBA , |
Courses | 32 |
Sundargarh
National Institute of Technology, Rourkela (NIT Rourkela)
Bachelor's Degree from a recognized university with 45%
2 Years
Post Graduate
Established in | 1961 |
University Type | Autonomous Institute |
Recognized by | AICTE , INI , NBA , |
Courses | 32 |
Syllabus of MBA (Marketing)
Year 1
S.No | Subjects |
1 | Management Concepts |
2 | Cost and Management Accounting |
3 | Business Environment |
4 | Marketing Management |
5 | Quantitative Techniques in Management |
6 | Consumer Behaviour |
7 | Managerial Economics |
8 | Production and Operations Management |
9 | Statistical Analysis and Operations Research |
10 | Advertising Management                         |
11 | Managerial Communication |
12 | Human Resource Management |
13 | Financial Management |
14 | Accounting and Managerial Decisions                                 |
Year 2
S.No | Subjects |
1 | Strategic Management |
2 | Management Information System                                  |
3 | Entrepreneurship Development |
4 | Product and Brand Management |
5 | International Business  |
6 | Sales and Distribution Management         |
7 | Industrial Marketing |
8 | Integrated Marketing Communication |
9 | Retail Management |
10 | Logistics and Supply Chain Management |
National Institute of Technology, Rourkela (NIT Rourkela)
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