Online MBA in Digital Marketing Course at Parul University (PU), Vadodara Syllabus & Subjects Semester Wise

The Online MBA in Digital Marketing syllabus at Parul University (PU), Vadodara is designed to provide overall knowledge to the students with a strong foundation. Online MBA in Digital Marketing faculty at Parul University (PU) specially focus on in-depth learning to relevant subjects. At first semester syllabus of Online MBA in Digital Marketing at Parul University (PU), students learn the basics of programme. A strong foundation is very important for comprehensive learning. Online MBA in Digital Marketing syllabus at Parul University (PU), Vadodara maintains a balance between theoretical knowledge and practical knowledge.

Online MBA in Digital Marketing first year students at Parul University (PU) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Parul University (PU), Vadodara also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Online MBA in Digital Marketing syllabus at Parul University (PU), Vadodara is also frequently updated to give industry relevant training and knowledge to students. Parul University (PU) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Parul University (PU) enable Online MBA in Digital Marketing students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Online MBA in Digital Marketing progress, students learn advanced topics and complex concepts. The Online MBA in Digital Marketing curriculum at Parul University (PU), Vadodara mainly focuses on analytical and critical thinking. As the Online MBA in Digital Marketing course unfolds, students develop several important skills that increases their employability. As per syllabus of Online MBA in Digital Marketing at Parul University (PU) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Online MBA in Digital Marketing curriculum at Parul University (PU) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Online MBA in Digital Marketing syllabus at Parul University (PU) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Parul University (PU)

Workshops and Seminars - Regular sessions with industry experts help Online MBA in Digital Marketing students at Parul University (PU) to stay updated with current trends.
Group Projects - Collaborative projects according to Parul University (PU) syllabus develop teamwork and problem-solving skills.
Case Studies - Online MBA in Digital Marketing syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
Extracurricular Activities - Parul University (PU) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Parul University (PU), Vadodara for latest Online MBA in Digital Marketing curriculum.

Syllabus and Subjects of Online MBA in Digital Marketing

The syllabus for an online MBA in Digital Marketing is designed to cover a wide range of subjects essential for understanding and excelling in the digital marketing landscape. Students can expect to study topics such as digital advertising, search engine optimization (SEO), social media marketing, data analytics, and e-commerce strategies. The curriculum typically combines theoretical knowledge with practical skills development, allowing students to analyze real-world digital marketing challenges and develop effective strategies. Case studies and projects may also be integrated to provide hands-on experience in digital marketing campaign management.

Here's a syllabus for an Online MBA in Digital Marketing program, divided into semesters:

Semester 1	Semester 2
Principles of Marketing	Digital Marketing Strategy and Planning
Consumer Behavior	Social Media Marketing
Business Communication Skills	Search Engine Optimization (SEO)
Financial Accounting	Content Marketing
Organizational Behavior	Web Analytics and Data Interpretation
Business Ethics and Corporate Social Responsibility	E-commerce Marketing
Semester 3	Semester 4
Marketing Research	Mobile Marketing
Brand Management	Email Marketing
Marketing Analytics	Online Advertising
Strategic Management	Conversion Rate Optimization
Entrepreneurship and Innovation	Online Reputation Management
Legal and Ethical Aspects of Digital Marketing	Capstone Project/Internship/Industry Project