Post Graduate Diploma in Retail Management - Rayat Bahra University, Ajitgarh

About the Course 

 

A specialized program called the Post Graduate Diploma (PGD) in Retail Management is created to give students the information and abilities needed for a successful career in the retail sector. The primary goal of this curriculum is to help students gain a thorough grasp of the retail industry, its dynamics, and the tactics used to manage different facets of retail operations. Retail marketing, visual merchandising, supply chain management, customer relationship management, shop operations, inventory management, and e-commerce are just a few of the topics included in the PGD in Retail Management program. The retail business environment, customer behavior, market trends, and developing technology that are affecting the industry are all thoroughly understood by students.

 

Via case studies, industrial projects, and internships, the course combines theoretical learning with real-world application. Students are exposed to scenarios and difficulties that real-world merchants confront, which helps them to improve their problem-solving and decision-making abilities. Also, they gain knowledge about the importance of teamwork, leadership, and effective communication in managing retail teams and providing first-rate customer service. Graduates of the PGD in Retail Management program have a variety of job options in the retail industry. They may work as retail consultants, category managers, visual merchandisers, supply chain managers, retail operations analysts, or e-commerce managers. Some graduates could also decide to launch their retail businesses or continue their education in similar disciplines as marketing, business administration, or entrepreneurship.

 

Overall, the PGD in Retail Management provides individuals with a strong foundation in retail principles and practices, enabling them to thrive in a dynamic and competitive industry. It equips them with the necessary skills to adapt to changing consumer trends, drive business growth, and contribute to the success of retail organizations.

 

Overview of the Course

 Here is the highlights of the course PGD in Retail Management:

Name of the Course	PGD in Retail Management
Level of the Course	Postgraduate Diploma
Duration	1 year
Mode of Course	Full-time
Eligibility Criteria	Graduation in any discipline
Admission Process	Entrance exam and/or merit-based
Age	No age limit
Specializations	Retail Marketing, Visual Merchandising, Supply Chain Management, Customer Relationship Management, Store Operations, Inventory Management, E-commerce, etc.
Average Annual Fees	70,000 to 6,00,000 Varies depending on the institution
Average Annual Salary	4,00,000 to 15,00,000 Varies depending on the job role and experience
Employment Areas	Retail companies, E-commerce firms, Department stores, Shopping malls, FMCG companies, Supply chain firms, Retail consulting firms, etc.
Job Roles	Retail Store Manager, Category Manager, Visual Merchandiser, Retail Operations Analyst, Supply Chain Manager, E-commerce Manager, Retail Consultant, etc.
Top Recruiters	Walmart, Amazon, Target, Best Buy, Tesco, Carrefour, Reliance Retail, Future Group, Aditya Birla Retail, Flipkart, Alibaba, etc.

Why PGD in retail management?

 

There are several reasons why pursuing a PGD in Retail Management can be beneficial:

 

(1). Specialized Knowledge

 

The program provides specialized knowledge and skills specifically tailored to the retail industry. You will gain a comprehensive understanding of various aspects of retail, such as marketing, supply chain management, visual merchandising, and customer relationship management. This focused education prepares you for the unique challenges and demands of the retail sector.

 

(2). Industry Relevance

 

The retail industry is a vital part of the global economy, and there is a growing demand for professionals with expertise in retail management. By obtaining a PGD in Retail Management, you position yourself as a qualified candidate for a range of retail-related roles. The program equips you with the knowledge and skills that are directly applicable to the industry.

 

(3). Career Opportunities

 

The retail industry offers a wide array of career opportunities. With a PGD in Retail Management, you can pursue roles such as retail store manager, category manager, visual merchandiser, supply chain manager, e-commerce manager, or retail consultant. The program provides you with the necessary skills to succeed in these positions and opens doors to various employment areas, including retail companies, e-commerce firms, shopping malls, and FMCG companies.

 

(4). Practical Exposure

 

Many PGD programs in Retail Management include practical components such as case studies, industry projects, and internships. These experiences give you firsthand exposure to the real-world challenges faced by retailers and provide you with valuable practical skills. The blend of theory and practical application enhances your problem-solving abilities, decision-making skills, and understanding of retail operations.

 

(5). Entrepreneurial Opportunities

 

If you aspire to start your retail venture, a PGD in Retail Management can provide you with the necessary knowledge and skills. The program covers important aspects such as retail marketing, store operations, inventory management, and e-commerce, which are essential for running a successful retail business. You will learn about market trends, consumer behavior, and emerging technologies that can be applied to your entrepreneurial endeavors.

 

(6). Networking and Industry Connections

 

During your PGD program, you will have the opportunity to connect with industry professionals, guest speakers, and fellow students who share your interest in the retail sector. These connections can be invaluable for building your professional network and opening doors to future job opportunities or collaborations within the industry.

 

Overall, a PGD in Retail Management equips you with the necessary knowledge, skills, and industry exposure to thrive in the retail sector. It enhances your career prospects, prepares you for diverse roles, and positions you at the forefront of an industry that plays a crucial role in the global economy.

 

Admission Process

 

(1). Research: Gather information about various institutions offering PGD in Retail Management and their admission requirements.

 

(2). Application: Fill out the application form for the desired institution, either online or offline, as per the specified guidelines.

 

(3). Entrance Exam: Some institutions may require you to appear for an entrance exam, which assesses your aptitude and knowledge in relevant areas. Prepare for the exam by studying the prescribed syllabus and practicing sample questions.

 

(4). Merit-Based Selection: Institutions may also have a merit-based selection process, where they consider your academic performance in previous degrees or qualifying exams. Make sure to submit your academic transcripts and other required documents.

 

(5). Group Discussion and Personal Interview: Shortlisted candidates may be invited for a group discussion and personal interview round to assess their communication skills, problem-solving abilities, and aptitude for the program.

 

(6). Final Admission Offer: Based on your performance in entrance exams, academic background, group discussion, and personal interview, you will receive the final admission offer from the institution. Follow the specified instructions for accepting the offer and completing the admission process, which may include paying fees and submitting additional documents.

 

Types of Courses

 

(1). Full-time

 

This mode of study requires students to dedicate their full time to attending classes, participating in practical sessions, and completing assignments. It offers a structured and immersive learning experience, enabling students to focus solely on their studies and engage with faculty and peers.

 

(2). Part-time

 

Part-time mode allows students to pursue the PGD program while continuing their professional or personal commitments. Classes are usually scheduled in the evenings, weekends, or through online platforms. This mode provides flexibility but may take a longer duration to complete the program.

 

(3). Online/Distance Learning

 

Online or distance learning programs offer the convenience of studying from anywhere at any time. Course materials, lectures, and assignments are accessible online, and students interact with faculty and peers through virtual platforms. This mode suits individuals who prefer self-paced learning and have constraints in attending physical classes.

 

Eligibility Criteria

 

(1). A bachelor's degree in any discipline from a recognized university or institution is typically required. The field of graduation may or may not be restricted.

 

(2). Most institutions have a minimum aggregate percentage requirement for eligibility, often ranging from 50% to 60%. The specific percentage criteria may vary among institutions.

 

(3). Some institutions may provide relaxation in eligibility criteria for candidates belonging to reserved categories (such as SC/ST/OBC) or individuals with relevant work experience.

 

Selection Process

 

The selection process for a PGD in Retail Management typically involves a combination of entrance exams, merit-based selection, and interviews. Institutions may conduct their entrance exams to evaluate candidates' aptitude, analytical skills, and subject knowledge related to retail management. These exams are followed by a merit-based selection process, where academic performance in previous degrees or qualifying exams is considered. Shortlisted candidates are often invited for a group discussion and personal interview round, where they are assessed on various parameters like communication skills, problem-solving abilities, leadership potential, and passion for the retail industry. The final selection is made based on the overall performance in the entrance exams, academic background, group discussion, and personal interview. It is essential to thoroughly prepare for each stage of the selection process to maximize your chances of securing admission to the desired institution.

 

Entrance Exam

 

Here is the list of Accepted Entrance for PGD in retail management: 

 

CAT	XAT
MAT	CMAT
SNAP	NMAT
IIFT Exam	ATMA
GMAT	State-level  Entrance Exams
Institution-specific Exams	SET

Skills Required

 

Here is a list of skills required for PGD in Retail Management:

Technical Skills	Soft Skills	Industry Knowledge
Retail Analytics	Communication Skills	Retail Trends
Inventory Management	Leadership	Consumer Behavior
Visual Merchandising	Teamwork	Supply Chain Management
E-commerce Operations	Problem-solving	Retail Marketing
Store Operations	Time Management	Retail Finance
Sales and Customer Service	Adaptability	Retail Technology
Data Analysis	Negotiation Skills	Retail Legislation
Market Research	Customer Relationship Management	Retail Operations
Pricing Strategies	Decision-making	Retail Ethics
Product Assortment Planning	Conflict Resolution	Retail Branding

Comparison

 

Here's a comparison of the PGD in Retail Management and another similar course, the PGD in Marketing Management:

 

Name of the Course	PGD in Retail Management	PGD in Marketing Management
Overview of the Course	Focuses on retail sector dynamics and operations	Emphasizes marketing strategies and principles
Level of the Course	Postgraduate Diploma	Postgraduate Diploma
Duration	1 year	1 year
Mode of Course	Full-time	Full-time
Eligibility Criteria	Graduation in any discipline	Graduation in any discipline
Admission Process	Entrance exam and/or merit-based	Entrance exam and/or merit-based
Age	No age limit	No age limit
Specializations	Retail Marketing, Visual Merchandising, Supply Chain Management, Customer Relationship Management, Store Operations, Inventory Management, E-commerce, etc.	Marketing Strategy, Consumer Behavior, Brand Management, Digital Marketing, Market Research, Advertising, Sales Management, etc.
Average Annual Fees	70, 000 to 3,00,000 Varies depending on the institution	Varies depending on the institution
Average Annual Salary	5,00,000 to 15,00,000 Varies depending on the job role and experience	Varies depending on the job role and experience
Employment Areas	Retail companies, E-commerce firms, Department stores, Shopping malls, FMCG companies, Supply chain firms, Retail consulting firms, etc.	Marketing agencies, Advertising firms, Market research companies, Retail companies, FMCG companies, Digital marketing firms, etc.
Job Roles	Retail Store Manager, Category Manager, Visual Merchandiser, Retail Operations Analyst, Supply Chain Manager, E-commerce Manager, Retail Consultant, etc.	Marketing Manager, Brand Manager, Market Research Analyst, Advertising Executive, Sales Manager, Digital Marketing Specialist, Marketing Communications Manager, etc.
Top Recruiters	Walmart, Amazon, Target, Best Buy, Tesco, Carrefour, Reliance Retail, Future Group, Aditya Birla Retail, Flipkart, Alibaba, etc.	Procter & Gamble, Unilever, Coca-Cola, Google, Facebook, WPP, Omnicom, Dentsu, Nielsen, Kantar, L'Oreal, Johnson & Johnson, etc.

Top Colleges and Fees

 

Here are some top colleges in India offering PGD in Retail Management along with their locations and average fees:

 

College Name	Location	Average Fees (in INR)
The Narsee Monjee Institute of Management Studies	Mumbai, Maharashtra	2,50,000 - 3,00,000
The Symbiosis Management Centre for Human Resource Development	Pune, Maharashtra	4,50,000 - 5,00,000
The Institute of Management Technology	Ghaziabad, Uttar Pradesh	10,00,000 - 12,00,000
Indian Retail Institute	New Delhi, Delhi	1,50,000 - 2,00,000
Institute of National Retail Management	Bangalore, Karnataka	1,00,000 - 1,50,000
Welingkar Management Institute of Development and Research	Mumbai, Maharashtra	3,00,000 - 4,00,000
The K.J. Somaiya Management Institute of Studies and Research	Mumbai, Maharashtra	4,00,000 - 5,00,000
The Retailers Association of India	Mumbai, Maharashtra	2,00,000 - 2,50,000
Manipal University Jaipur	Jaipur, Rajasthan	1,50,000 - 2,00,000
MICA - The School of Ideas	Ahmedabad, Gujarat	10,00,0 - 8,00,000

Job and Placements 

 

Job and placement opportunities after completing a PGD in Retail Management are quite promising. The retail industry offers a wide range of job roles across various sectors. Many reputed institutions offering PGD in Retail Management have dedicated placement cells that assist students in securing job placements. These cells actively connect with industry partners, organize placement drives, and facilitate internships and campus recruitment. The placement process may include resume preparation, mock interviews, and networking opportunities with industry professionals.

 

The average annual salary after completing a PGD in Retail Management can vary depending on factors such as the job role, organization, candidate's experience, and location. Entry-level positions may have an average annual salary ranging from INR 3 lakh to INR 6 lakh, while mid-level and senior positions can offer higher salary packages.

 

Job Roles and Average Annual Salary 

Here's a table providing job role descriptions and average annual salaries in the field of retail management in India:

 

Job Role	Description	Average Annual Salary (in INR)
Retail Store Manager	Oversees daily store operations, manages staff, ensures customer satisfaction, and achieves sales targets	4,00,000 - 8,00,000
Category Manager	Manages product categories, conducts market research, develops pricing and promotion strategies	6,00,000 - 12,00,000
Visual Merchandiser	Designs and implements visual displays to enhance product presentation and attract customers	3,00,000 - 6,00,000
Retail Operations Analyst	Analyzes retail operations, identifies inefficiencies, and recommends process improvements	4,50,000 - 8,00,000
Supply Chain Manager	Manages the flow of goods, coordinates with suppliers and logistics partners, optimizes inventory management	6,00,000 - 12,00,000
E-commerce Manager	Oversees online sales channels, manages e-commerce platforms, implements digital marketing strategies	5,00,000 - 10,00,000
Retail Consultant	Provides expert advice and solutions to improve retail operations, assists in strategic planning	4,50,000 - 9,00,000
Retail Marketing Manager	Develops and executes marketing campaigns, conducts market research, manages brand positioning	6,00,000 - 12,00,000
Inventory Manager	Manages inventory levels, ensures stock availability, monitors stock movement and replenishment	4,00,000 - 8,00,000
Customer Relationship Manager	Builds and maintains relationships with customers, handles customer queries and complaints	3,50,000 - 7,00,000

Employment Areas and Top Recruiters 

 

Here's a table providing employment areas and top recruiters in the field of retail management in India:

Employment Areas	Top Recruiters
Retail Companies	Walmart, Amazon, Target, Best Buy, Tesco, Carrefour, Reliance Retail, Future Group, Aditya Birla Retail, Flipkart, Alibaba
E-commerce Firms	Amazon, Flipkart, Myntra, Snapdeal, Paytm Mall, Nykaa, Ajio, Jabong, ShopClues, BigBasket
Department Stores	Lifestyle, Shoppers Stop, Westside, Pantaloons, Central, Reliance Trends, Big Bazaar, Hypercity
Shopping Malls	DLF Mall of India, Phoenix Marketcity, Select Citywalk, Inorbit Mall, Forum Mall, Ambience Mall, VR Chennai
FMCG Companies	Hindustan Unilever Limited (HUL), Procter & Gamble (P&G), Nestle, ITC, PepsiCo, Coca-Cola, Britannia, Dabur
Supply Chain Firms	DHL, FedEx, Blue Dart, Safexpress, Gati, Delhivery, Mahindra Logistics, TCI Express, Ecom Express
Retail Consulting Firms	Accenture, Deloitte, PricewaterhouseCoopers (PwC), KPMG, Ernst & Young (EY), Boston Consulting Group (BCG)
Retail Technology Companies	Oracle Retail, SAP, IBM, Salesforce, Adobe, Microsoft Dynamics, Shopify, Zoho, TCS, Wipro
Luxury Brands	Louis Vuitton, Gucci, Chanel, Prada, Hermes, Burberry, Versace, Cartier, Rolex
Apparel and Fashion Retailers	Zara, H&M, Forever 21, Nike, Adidas, Levi's, Van Heusen, Allen Solly, Raymond, FabIndia

Career/Scope

 

(1). The field of retail management offers a wide range of career opportunities and has significant scope for growth. With the growth of the retail sector and the emergence of e-commerce, there is a constant demand for skilled professionals who can effectively manage retail operations, drive sales, and enhance customer experiences. Graduates of a PGD in Retail Management can explore career prospects in retail companies, e-commerce firms, shopping malls, department stores, luxury brands, FMCG companies, supply chain firms, and retail consulting firms.

 

(2). The retail industry provides ample opportunities for career growth and advancement. With experience and expertise, professionals can move into managerial and leadership roles, overseeing regional or national retail operations, strategic planning, or even entrepreneurial ventures.

 

(3). It is worth noting that while a PGD in Retail Management can enhance job prospects, individual performance, skills, and networking efforts also play a crucial role in securing desired job placements. Additionally, staying updated with industry trends and acquiring relevant certifications can further boost career opportunities in the dynamic field of retail management.

 

Career Options after the Course

 

After completing a PGD in Retail Management, graduates can pursue various career paths. Some popular career options include:

 

(1). Retail Store Manager

(2). Category Manager

(3). Visual Merchandiser

(4). Retail Operations Analyst

(5). Supply Chain Manager

(6). E-commerce Manager

(7). Retail Consultant

(8). Retail Marketing Manager

(9). Inventory Manager

(10). Customer Relationship Manager

(11). Retail Buyer

(12). Retail Analyst

(13). Merchandise Planner

(14). Retail Sales Executive

 

Scope for Higher Studies after the Course

 

After completing a PGD in Retail Management, individuals may choose to further enhance their qualifications and knowledge through higher studies. Some potential options for higher studies include:

 

(1). Master's in Retail Management

(3). Master of Business Administration (MBA) with a specialization in Retail Management

(4). Certification programs in specific areas of retail management, such as visual merchandising, supply chain management, or digital marketing

 

Higher studies can provide individuals with a deeper understanding of retail management concepts, advanced skills, and a competitive edge in the job market.

 

Skills that Make You a Good Employee after the Course

 

(1). Communication Skills

(2). Leadership Abilities

(3). Problem-solving Skills

(4). Analytical Skills

(5). Customer Service Orientation

(6). Teamwork and Collaboration

(7). Adaptability and Flexibility

(8). Sales and Negotiation Skills

(9). Time Management

(10). Knowledge of Retail Trends and Consumer Behavior

(11). Proficiency in Retail Analytics and Technology

(12). Financial and Budgeting Skills

(13). Decision-making Abilities

(14). Attention to Detail and Merchandising Skills

 

FAQS

 

Q1: What is PGD in Retail Management?

A1: PGD in Retail Management is a postgraduate diploma program that focuses on developing skills and knowledge in managing retail operations, marketing, merchandising, supply chain management, and customer relationship management.

 

Q2: What are the eligibility criteria for PGD in Retail Management?

A2: The eligibility criteria may vary among institutions, but generally, candidates need to have a bachelor's degree in any discipline from a recognized university.

 

Q3: What is the duration of a PGD in Retail Management course?

A3: The duration of the program is typically 1 year, divided into semesters or trimesters, depending on the institution.

 

Q4: What is the admission process for PGD in Retail Management?

A4: The admission process may involve entrance exams conducted by the respective institutions, followed by group discussions and personal interviews. Some institutions also offer admission based on merit.

 

Q5: What are the career prospects after completing PGD in Retail Management?

A5: Graduates can pursue various career roles such as Retail Store Manager, Category Manager, Visual Merchandiser, Supply Chain Manager, E-commerce Manager, Retail Consultant, and more in retail companies, e-commerce firms, shopping malls, and other related sectors.

 

Q6: Are there any specializations available within PGD in Retail Management?

A6: Yes, some institutions offer specializations such as Retail Marketing, Visual Merchandising, Supply Chain Management, Customer Relationship Management, Store Operations, and E-commerce.

 

Q7: What is the average annual salary for professionals in retail management?

A7: The average annual salary can vary based on factors like job role, experience, and industry. Entry-level salaries range from INR 3 lakh to INR 6 lakh, while senior-level positions can offer higher salaries.

 

Q8: Are there opportunities for international placements in retail management?

A8: Yes, there are opportunities for international placements in retail management, especially with multinational retail companies and e-commerce firms operating globally.

 

Q9: Can I pursue higher studies after completing a PGD in Retail Management?

A9: Yes, you can pursue higher studies such as a Master's in Retail Management, MBA with a specialization in Retail Management, or other relevant postgraduate programs to further enhance your qualifications.

 

Q10: What are the essential skills required for a successful career in retail management?

A10: Key skills include excellent communication, leadership abilities, problem-solving skills, analytical thinking, customer service orientation, teamwork, adaptability, sales and negotiation skills, and knowledge of retail trends and consumer behavior.