B.com In Retail Marketing Syllabus - Smt. Allum Sumangalam Memorial Degree College for Women, Bellary

  • Years 3 Years
  • Type Course Under Graduate
  • stream Commerce
  • Delivery Mode
  • university verified
Written By universitykart team | Last updated date Jul, 07, 2024

The Bachelor of Commerce (B.Com.) Retail Marketing syllabus at Smt. Allum Sumangalam Memorial Degree College for Women, Bellary is designed to provide overall knowledge to the students with a strong foundation. Bachelor of Commerce (B.Com.) Retail Marketing faculty at Smt. Allum Sumangalam Memorial Degree College for Women specially focus on in-depth learning to relevant subjects. At first semester syllabus of Bachelor of Commerce (B.Com.) Retail Marketing at Smt. Allum Sumangalam Memorial Degree College for Women, students learn the basics of programme. A strong foundation is very important for comprehensive learning. Bachelor of Commerce (B.Com.) Retail Marketing syllabus at Smt. Allum Sumangalam Memorial Degree College for Women, Bellary maintains a balance between theoretical knowledge and practical knowledge.

Bachelor of Commerce (B.Com.) Retail Marketing first year students at Smt. Allum Sumangalam Memorial Degree College for Women are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Smt. Allum Sumangalam Memorial Degree College for Women, Bellary also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Bachelor of Commerce (B.Com.) Retail Marketing syllabus at Smt. Allum Sumangalam Memorial Degree College for Women, Bellary is also frequently updated to give industry relevant training and knowledge to students. Smt. Allum Sumangalam Memorial Degree College for Women strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Smt. Allum Sumangalam Memorial Degree College for Women enable Bachelor of Commerce (B.Com.) Retail Marketing students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Bachelor of Commerce (B.Com.) Retail Marketing progress, students learn advanced topics and complex concepts. The Bachelor of Commerce (B.Com.) Retail Marketing curriculum at Smt. Allum Sumangalam Memorial Degree College for Women, Bellary mainly focuses on analytical and critical thinking. As the Bachelor of Commerce (B.Com.) Retail Marketing course unfolds, students develop several important skills that increases their employability. As per syllabus of Bachelor of Commerce (B.Com.) Retail Marketing at Smt. Allum Sumangalam Memorial Degree College for Women also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Bachelor of Commerce (B.Com.) Retail Marketing curriculum at Smt. Allum Sumangalam Memorial Degree College for Women includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Bachelor of Commerce (B.Com.) Retail Marketing syllabus at Smt. Allum Sumangalam Memorial Degree College for Women aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Smt. Allum Sumangalam Memorial Degree College for Women

  1. Workshops and Seminars - Regular sessions with industry experts help Bachelor of Commerce (B.Com.) Retail Marketing students at Smt. Allum Sumangalam Memorial Degree College for Women to stay updated with current trends.
  2. Group Projects - Collaborative projects according to Smt. Allum Sumangalam Memorial Degree College for Women syllabus develop teamwork and problem-solving skills.
  3. Case Studies - Bachelor of Commerce (B.Com.) Retail Marketing syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - Smt. Allum Sumangalam Memorial Degree College for Women offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Smt. Allum Sumangalam Memorial Degree College for Women, Bellary for latest Bachelor of Commerce (B.Com.) Retail Marketing curriculum.

Syllabus for B.com In Retail Marketing course

A Bachelor of Commerce (B.Com) program with a specialization in Retail Marketing is designed to provide students with a comprehensive understanding of various aspects of retail management and marketing strategies. The syllabus typically encompasses a wide range of subjects that equip students with the knowledge and skills required to excel in the dynamic retail industry. Students can expect to study subjects such as Retail Management, Marketing Management, Consumer Behavior, Sales and Distribution Management, Visual Merchandising, E-commerce, Retail Analytics, and Supply Chain Management. Additionally, the curriculum often includes courses on business ethics, entrepreneurship, and communication skills to enhance students' overall competence. The program places a strong emphasis on practical learning, with case studies, internships, and real-world projects forming a vital part of the coursework. This experiential learning approach allows students to apply theoretical concepts to real-world retail scenarios, preparing them for the challenges and opportunities in the retail marketing sector. Overall, a B.Com in Retail Marketing equips students with a holistic understanding of the retail industry, enabling them to pursue rewarding careers in various roles such as retail managers, merchandisers, marketing analysts, or even start their own retail ventures.

1st Year OR 1st & 2nd Semester Syllabus of Bachelor of Commerce (B.Com.) Retail Marketing

S.noSubjects
1Financial Accounting
2Business Regulatory Framework
3Communication
4Economics
5Business Mathematics & Statistics                                                                                       

2nd Year OR 3rd & 4th Semester Syllabus of Bachelor of Commerce (B.Com.) Retail Marketing

S.NoSubjects
1Information Technology & Its Application in Business                                                       
2Principles of Marketing & e-Commerce
3Direct & Indirect Taxation

3rd Year OR 5th & 6th Semester Syllabus of Bachelor of Commerce (B.Com.) Retail Marketing

S.noSubjects
1Consumer Behavior & Sales Management
2Retail Management & Marketing of Services
3Product & Pricing Management + Marketing Communication                             
4Rural Marketing & International Marketing
5Project Work
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