Master of Applied Management Syllabus - United Institute of Management (UIM, Prayagraj)

  • Years 2 Years
  • Type Course Post Graduate
  • stream Management
  • Delivery Mode
  • university verified
Written By universitykart team | Last updated date Jul, 07, 2024

The Master of Applied Management syllabus at United Institute of Management (UIM), Prayagraj is designed to provide overall knowledge to the students with a strong foundation. Master of Applied Management faculty at United Institute of Management (UIM) specially focus on in-depth learning to relevant subjects. At first semester syllabus of Master of Applied Management at United Institute of Management (UIM), students learn the basics of programme. A strong foundation is very important for comprehensive learning. Master of Applied Management syllabus at United Institute of Management (UIM), Prayagraj maintains a balance between theoretical knowledge and practical knowledge.

Master of Applied Management first year students at United Institute of Management (UIM) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. United Institute of Management (UIM), Prayagraj also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Master of Applied Management syllabus at United Institute of Management (UIM), Prayagraj is also frequently updated to give industry relevant training and knowledge to students. United Institute of Management (UIM) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at United Institute of Management (UIM) enable Master of Applied Management students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of Master of Applied Management progress, students learn advanced topics and complex concepts. The Master of Applied Management curriculum at United Institute of Management (UIM), Prayagraj mainly focuses on analytical and critical thinking. As the Master of Applied Management course unfolds, students develop several important skills that increases their employability. As per syllabus of Master of Applied Management at United Institute of Management (UIM) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

Master of Applied Management curriculum at United Institute of Management (UIM) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Master of Applied Management syllabus at United Institute of Management (UIM) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at United Institute of Management (UIM)

  1. Workshops and Seminars - Regular sessions with industry experts help Master of Applied Management students at United Institute of Management (UIM) to stay updated with current trends.
  2. Group Projects - Collaborative projects according to United Institute of Management (UIM) syllabus develop teamwork and problem-solving skills.
  3. Case Studies - Master of Applied Management syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - United Institute of Management (UIM) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the United Institute of Management (UIM), Prayagraj for latest Master of Applied Management curriculum.

Syllabus of Master of Applied Management

The syllabus for the Master of Applied Management program is designed to provide students with a broad understanding of management principles and practices. Students typically cover core topics related to management theory, organizational behavior, and strategic management. The curriculum often includes courses on leadership, project management, and business ethics. Students also delve into areas such as financial management, marketing management, and operations management. Practical experiences such as management projects, business simulations, and case studies may be included to help students apply management concepts in real-world business scenarios. Graduates are well-prepared for a wide range of management roles across various industries.

Syllabus & Subjects

The MAM course syllabus seeks to ensure that students learn crucial information regarding the study of the subject's inception and growth as well. The table below lists the Master of Applied Management subject semester:

Semesters Subjects
Semester I Foundations of Management
Managerial Economics
Financial Accounting and Analysis
Marketing Management
Organizational Behavior
Business Communication Skills
Semester II Business Research Methods
Operations Management
Financial Management
Human Resource Management
Business Analytics
Legal and Ethical Aspects of Business
Semester III Strategic Management
Entrepreneurship and Innovation
International Business Management
Managerial Decision Making
Supply Chain Management
Elective 1
Semester IV Project Management
Leadership and Change Management
Negotiation and Conflict Resolution
Elective 2
Elective 3
Project Work
Electives Marketing
Human Resources
Finance
Operations
Information Technology
International Business

Projects

MAM projects are provided to students to assist them to grasp the principles and get practical knowledge of the subject. Students must finish and submit their research project for the Master of Applied Management project by the conclusion of the fourth semester. Popular subjects include:

1. Customer preferences and expectations.

2. Satisfaction levels research on people using credit cards in any selected city.

3. Analysis of consumer satisfaction with BSNL's landline services.

4. Advertising strategy in India's corporate world, featuring LG Electronics.

Reference Books

Master of Applied Management provides students with both a thorough general review of the subject matter and a close examination of their specific area of expertise. The following are some of the books for reference:

Name of Author Name of Book
Stephen P. Robbins and Mary Coulter Principles of Management
Philip Kotler and Kevin Lane Keller Marketing Management
Prasanna Chandra Financial Management: Theory and Practice
Jay Heizer and Barry Render Operations Management
Gary Dessler Human Resource Management
Fred R. David and Forest R. David Strategic Management: Concepts and Cases
Donald R. Cooper and Pamela S. Schindler Business Research Methods
D.N. Dwivedi Managerial Economics
Donald F. Kuratko Entrepreneurship: Theory, Process, and Practice
John D Daniels and Lee H. Radebaugh. International Business: Environment and Operations

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