MBA Service Management Syllabus - Vishwakarma Institute of Management (VIM), Pune

  • Years 2 Years
  • Type Course Post Graduate
  • stream Management
  • Delivery Mode
  • university verified
Written By universitykart team | Last updated date Jul, 07, 2024

The MBA (Service Management) syllabus at Vishwakarma Institute of Management (VIM), Pune is designed to provide overall knowledge to the students with a strong foundation. MBA (Service Management) faculty at Vishwakarma Institute of Management (VIM) specially focus on in-depth learning to relevant subjects. At first semester syllabus of MBA (Service Management) at Vishwakarma Institute of Management (VIM), students learn the basics of programme. A strong foundation is very important for comprehensive learning. MBA (Service Management) syllabus at Vishwakarma Institute of Management (VIM), Pune maintains a balance between theoretical knowledge and practical knowledge.

MBA (Service Management) first year students at Vishwakarma Institute of Management (VIM) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Vishwakarma Institute of Management (VIM), Pune also provides practical training sessions, workshops, projects, and case studies to enhance student skills. MBA (Service Management) syllabus at Vishwakarma Institute of Management (VIM), Pune is also frequently updated to give industry relevant training and knowledge to students. Vishwakarma Institute of Management (VIM) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Vishwakarma Institute of Management (VIM) enable MBA (Service Management) students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of MBA (Service Management) progress, students learn advanced topics and complex concepts. The MBA (Service Management) curriculum at Vishwakarma Institute of Management (VIM), Pune mainly focuses on analytical and critical thinking. As the MBA (Service Management) course unfolds, students develop several important skills that increases their employability. As per syllabus of MBA (Service Management) at Vishwakarma Institute of Management (VIM) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

MBA (Service Management) curriculum at Vishwakarma Institute of Management (VIM) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The MBA (Service Management) syllabus at Vishwakarma Institute of Management (VIM) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Vishwakarma Institute of Management (VIM)

  1. Workshops and Seminars - Regular sessions with industry experts help MBA (Service Management) students at Vishwakarma Institute of Management (VIM) to stay updated with current trends.
  2. Group Projects - Collaborative projects according to Vishwakarma Institute of Management (VIM) syllabus develop teamwork and problem-solving skills.
  3. Case Studies - MBA (Service Management) syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - Vishwakarma Institute of Management (VIM) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Vishwakarma Institute of Management (VIM), Pune for latest MBA (Service Management) curriculum.

MBA Service Management Syllabus:

The MBA in Service Management program focuses on managing service-oriented businesses effectively. Core courses cover service marketing, service operations, and service quality management. Specialized subjects include customer relationship management, service innovation, and service design thinking. Students often engage in service management projects and work closely with service-oriented organizations. The curriculum ensures graduates are well-prepared for careers in service management, customer experience management, and service design.

MBA in Service Management Course Syllabus & Subjects

Semesters Subjects
Semester I Principles of Management and Organizational Behavior
Accounting and Finance for Managers
Corporate Environment
Managerial Economics
Corporate Communication
Quantitative Techniques for Management
Semester II Marketing Management
Financial Management
Human Resource Management
Strategies for Self-Management
Corporate Legal Environment
Research Methods for Business
Semester III  Performance Management
Consumer Behavior
Service Marketing
Hospitality Services Management
Lab our Laws
Summer Training Project
Semester IV Business Policy and Strategic Management
Entrepreneurship and Small Business Management
International Business Management
Quality Management
Project Management Work
Core Subjects Service Marketing
Service Operations Management
Service Quality Management
Service Leadership
Financial Management
Human Resource Management
Elective Subjects Customer Relationship Management
Strategic Service Design
Service Innovation
Service Analytics
Service Pricing
Service Recovery
Technology in Service Management
Global Service Management
Sustainable Service Management
Service Supply Chain Management

MBA in Service Management Course Projects

(i). The impact of relationship-building software on the quality of service.

(ii). A Study of Public and Private Sector Banks' Customer Service Quality.

(iii). The Role of Emerging Technologies in Providing Superior Customer Service.

(iv). Factors That Affect Consumer Satisfaction and How They Work.

(v). Impact of Service Restoration on Customer Loyalty.

(vi). Implementing a Brand-New Service Management System: A Real-World Case Study.

(vii). The Crucial Role of Service Employees in Any Company's Growth and Survival.

(viii). Studying How Helpful Social Media Platforms Are for Customers.

(ix). Customer Satisfaction and the Role of Service Design.

(x). A Study on the Potential of Big Data Analysis to Improve Service Quality.

Reference Books for an MBA in Service Management Course Projects

MBA in Service Management books provide students with both a thorough general review of the subject matter and a close examination of their specific area of expertise. The following are some of the books for reference:

Name of Author Name of Book
Dr. Sanjay Tiwari Services Management: Concepts, Practices, and Cases
Dr. Rajendra Nargundkar Services Marketing: Text and Cases
Dr Anand Kumar Sethi Services Operations Management: Principles and Practices
Dr Subhash Verma Service Excellence: Transform Your Organization's Culture
Dr Debashis Sarkar Service Management: The Indian Context
Christopher H. Lovelock Services Marketing: People, Technology, Strategy
C. K. Prahalad The Future of Competition: Co-Creating Unique Value With Customers
Pauline Fatien Diochon The Seven Elements of Service Management: Unlocking the Potential of Service Excellence
Dr. P.K. Sinha Services Marketing and Management: Concepts and Strategies
Dr G. Sridhar Service Quality Management: Theory and Practice
Dr Sanjiv Verma Services Marketing: Concepts, Practices, and Cases
Mary Jo Bitner Services Marketing: Integrating Customer Focus Across the Firm

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