Distance B.Com in Marketing: Courses, Admission, Syllabus, Colleges, Eligibility, Entrance Exam, Career Scope and Salary

  • course years 3 Years
  • type of course Under Graduate
  • course stream Commerce
  • course type Distance
Written By universitykart team | Last Updated date Oct, 09, 2024

(1). About the Distance B.Com in Marketing

Distance B.Com in Marketing is a 3-year undergraduate degree program that focuses on the various aspects of marketing, including market research, consumer behavior, advertising, sales promotion, and product management. The program provides students with the skills and knowledge necessary to excel in a career in marketing, sales, or related fields.

Eligibility for the course is 10+2 with 50% aggregate marks. This is a three-year distance program, spread over 5 semesters of teaching and the final semester of training based on their choice of the streams.

The Distance B.Com in Marketing degree is designed to provide students with a wide range of managerial skills, whilst at the same time constructing competence in a selected region of business.

The average tuition fee for Distance B.Com Marketing comes between INR 5,000-80,000 for the span of three years. The average salary for Distance B.Com Marketing graduates is around INR 2,00,000-10,00,000 but this can be higher on the basis of experience and other factors.

Job profiles and designations for these graduates are Trademark manager, product and innovation manager, Market development manager, Distribution manager, Research project manager, Marketing manager, Market research analyst, advertising manager, Public relations manager, etc.  

Graduates with this degree have an opportunity in industries like Business Consultancies, Educational Institutes, Industrial Houses, Public Accounting Firms, Budget Planning, Inventory Control, Merchant Banking, Policy Planning, Foreign Trade, Banks, and Marketing.

Course Highlights for Distance B.com in Marketing

Given below are a few of the important highlights of the course:

Particular Value
Course Name Distance Bachelor of Commerce in Marketing
Course Level Undergraduate
Course Mode Distance
Course Duration 3-6 years
Examination Type Semester based
Eligibility Criteria 12th pass minimum with 5o% from a recognized board
Admission Process Entrance/Merit-based
Entrance Exam DU JAT, BHU UET, etc.
Age Minimum 17 years
Average Annual Fees INR 5,000-80,000
Average Annual Salary INR 2,00,000-10,00,000
Job Profiles Research project manager, Marketing manager, Market research analyst, advertising manager, etc.
Top Recruiters Public Accounting Firms, Policy Planning, Foreign Trade, Banks, Budget Planning, Inventory Control, etc.

Why study Distance B.com in Marketing course?

(i). Distance learning allows you to study at your own pace and convenience. This is particularly beneficial for individuals who have work commitments, family responsibilities, or other obligations that make attending traditional on-campus classes challenging.
(ii). Distance B.Com programs often have lower tuition fees compared to full-time on-campus programs. Additionally, you can save on costs related to commuting, housing, and campus facilities.
(iii).  Effective time management skills help you balance your studies with other commitments and meet assignment deadlines.
(iv). Stay updated with the latest marketing trends, consumer preferences, and industry developments.
(v).  Learn how to understand and cater to the needs and preferences of consumers, creating value for both customers and businesses.
(vi). Effective presentation skills are valuable for communicating marketing plans and strategies to stakeholders and clients.
(vii). Distance learning requires self-motivation and discipline to manage your studies independently and meet course requirements.
(viii). Many distance B.Com in Marketing programs include modules on digital marketing, equipping you with skills in online advertising, social media marketing, and SEO.

(2). Admission Process for Distance B.com in Marketing

Step 1- Visit the official website for admission to the college.
Step 2- Candidates can get access by filling out the online application form.
Step 3- In the application form, applicants must fill in all the correct details.
Step 4- Application forms with errors will be rejected.
Step 5- Payment for the application fee + entrance exam fee can be made by net banking.
Step 6- The candidates can make payments through a bank e-challan.
Step 7- The candidate will receive an email and SMS confirming the registration.

Eligibility Criteria for Distance B.com in Marketing

Candidates who want to pursue Distance B.Com in Marketing Management as quickly as they end their 10+2 have many choices. There are several better schooling institutes from which to choose. A few important components of the admissions manner are indexed below.

(i). The candidate must have finished their 10+2 in any stream, inclusive of science, arts, and commerce, from a diagnosed Indian board.
(ii). Candidates have to skip their 10+2 exam with a minimal rating of 50%.
(iii). Each college has its personal cutoff percentage; candidates ought to obtain at least 50% on their 10+2 checks for them to be considered.

Accepted Entrance Exams for Distance B.com in Marketing (if applicable)

Here are a few entrance tests for B.com:

(i). DU JAT
(ii). BHU UET
(iii). NPAT
(iv). SET

Skills Required for Distance B.Com in Marketing

As Marketing Management graduates, college students ought to have a sturdy hobby in advertising and sales. Candidates seeking out paintings inside the enterprise need to have a particular set of abilities. The talents wished for a Marketing Management path are indexed below:

Interpersonal skills Relationship Building
Brand awareness Analytical skills
Marketing skills Communication skills
Numerical ability
Fee Structure for Distance B.com in Marketing

The average fee for a Distance B.Com in Marketing program can range from approximately INR 10,000-80,000 or more for the entire program, depending on the university and its reputation.

Selection Criteria for Distance B.com in Marketing

The selection criteria for admission to the program may include a combination of merit-based selection and performance in the entrance exam (if applicable).

(3). Course Comparison

Distance B.com in Marketing v/s B.com in Marketing

Listed beneath is the contrast between Distance B.com in Marketing and B.com in Marketing:

Parameter Distance B.com in Marketing B.com in Marketing
Course Name Distance Bachelor of Commerce in Marketing Bachelor of Commerce in Marketing
Course Overview Distance B.Com in Marketing is a 3-year undergraduate degree program that focuses on the various aspects of marketing, including market research, consumer behavior, advertising, sales promotion, and product management. B.Com Marketing Management is a three-year undergraduate Marketing Management course. Marketing Management is an economic process of choosing markets and getting, keeping, and growing customers by creating, delivering, and communicating values.
Course Duration 3-6 years 3 years
Eligibility Criteria 12th pass minimum with 5o% from a recognized board 10+2 passed with a minimum of 50% marks in commerce/equivalent stream from a recognized board
Entrance Exam DU JAT, BHU UET, etc SNAP, XAT, etc.
Course Stream Commerce Commerce
Average Annual Fees INR 5,000-80,000 INR 50,000-2,00,000
Average Annual Salary INR 2,00,000-10,00,000 INR 2,00,000-15,00,000
Top Colleges NMIMS, Jain University, etc. The IIS University, Ranchi University, etc.

Read More: B.com in Marketing

(4). Top Colleges for Distance B.com in Marketing

Here are some well-known options:

Name of College Average Annual Fee(INR)
University of Mumbai INR 11,000
Punjab University INR 43,000
Amity open university INR 75,000
Yashwantrao Chavan Maharashtra Open University INR 6,900
Karnataka State Open University INR 25,000
IGNOU INR 4,200
Madurai Kamaraj University INR 15,000

JECRC University

INR 14,000
Annamalai University INR 6,000
TNOU INR 6,600
CU INR 12,700
Sikkim Manipal University INR 25,670
(5). Job & Placements for Distance B.com in Marketing

The advertising enterprise may be very dynamic in nature and is usually introducing new trends. It enables companies to keep and give a boost to the connection with their clients via way of means of speaking with them through diverse mediums. This industry’s dynamic nature affords lots of possibilities to the experts who are innovative and feature a knack for strategy.

Job Profile for Distance B.com in Marketing

The various job opportunities under the marketing profile include:

Job Profile Job Description
Research project manager The Research Project Manager leads program strategy, program management, technology approach, implementation methodology, and quality control, and assists with the program; plays complicated experiments, records collection, and records analysis; translates and gives records to a selection of audience; interfaces with multiple levels of the organization and external entities to discuss services and technology; establishes and maintains a collaborative relationship with administrators, faculty, and staff to advise, facilitate, and/or train in the essential elements of the program.
Distribution manager Oversee warehouse operations, Order testing, maintenance, repairs, or replacements for machines. They additionally oversee the transportation of products from the manufacturing web page to client to client. Develop and implement a logistics process.
Marketing Manager Manages all marketing for the company and activities within the marketing department. Coordinates marketing campaigns with sales activities, Overseeing the company’s marketing budget. They also plan and implement promotional campaigns. Analyze potential strategic partner relationships for company marketing.
Advertising managers An advertising manager oversees the advertising activity of a business. During a specific advertising campaign, a manager must estimate the campaign's budget and approve the advertising material, as well as evaluate the campaign's overall performance following its conclusion.
Market development manager Resolve problems or worries the ones companions have. Throughout the commercial enterprise negotiation process, they're subsidized through robust studies and monetary statistics that drive their industry. This, in turn, lets them direct advertising and marketing groups to enforce new advertising and marketing strategies.
Product and Innovation Manager Responsible for the successful delivery of all projects on time. The hit Project Manager is one who's capable of juggling a couple of tasks on equal time with a focal point at the large photo and really detailed. The character has to have robust organizational talents and ought to be capable of working with others even if they no longer record immediately to you. You should be capable of speaking properly and regularly with crew contributors and management, ensuring to focus on any troubles or issues as they arise. You have to have the ability to interrupt and plan to work for the functions of aid allocation and costing.
Market research analysts Monitor and forecast marketing and sales trends Measure the effectiveness of marketing programs and strategies Analyze data using statistical software Prepare reports and present results to clients and management.
Public relations managers Public relations managers are responsible for maintaining a positive public image for their client base and generating press releases and programs to promote that image. Coordinate all public relations activities and direct social media team to engage audiences in traditional and new media They also manage media inquiries and interview requests Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.
Trade mark manager Manages the daily operations of the trademark management and licensing program, manages daily communications with a licensing agent, active licensees, and potential licensees; Communicates problems with all parties; video display units receipt of samples, artwork, and suggestions at the same time as operating with a license to create product concepts; plays retail marketplace surveys, attends trade shows, and executes game day enforcement/review of counterfeit products and licensee compliance; coordinates and communicates regarding trademark licensing policies and product acquisition.
Top Recruiters for Distance B.Com in Marketing

Several businesses in India lease human beings who've finished an advertising control program. Marketing managers' employment and class are decided through their instructional credentials and competencies. Companies lease them for the roles and profiles indexed above. The following are a number of the maximum famous recruiting firms:

Bharti Airtel Hindustan Unilever
Sony India PepsiCo
Vodafone Plc. Tata Motors
Hero Motocorp LIC
Colgate Hindustan Unilever Limited
Nestle Mahindra & Mahindra
L’Oreal India Volkswagen
Johnson & Johnson Amazon
Average Salary for Distance B.com in Marketing

After completing a Marketing Management course, students will have a range of employment opportunities. There are a number of professional possibilities to be had relying on one's academic heritage and, of course, experience. In order to get the preferred career in a company, college students ought to have an academic qualification and experience.

Job Role Average Annual Salary(INR)
Sales Manager Rs. 7,20,000
Market Research Analyst Rs. 4,80,000
Marketing Manager Rs. 7,80,000
Brand Manager Rs. 9,60,000
(6). Career/Scope for Distance B.com in Marketing

The Marketing Management course opens the gateway to various marketing opportunities. Marketing Management has been the gateway for the maximum famous activity profiles for years. India is developing swiftly as a company hub, making advertising a completely useful career.

An advertising and marketing career consists of comparing modern-day marketplace dynamics, formulating commercial enterprise increase advertising and marketing plans, and putting in area strategies to maximize productiveness and marketplace development. The diverse working openings are venture managers, advertising and marketing managers, enterprise analysts, income managers, and plenty of others. beneath the advertising and marketing profile.

Career options after Distance B.com in Marketing

Marketing Management graduates can work in a variety of fields in both the private and public sectors. They work in a wide range of settings, including banks, financial organizations, and other businesses. To mention a few jobs, they can function:

(i). E-Commerce Executive
(ii). Performance Marketing Consultant
(iii). Teacher / Lecturer
(iv). Tele Marketing Executive
(v). Associate Market Manager
(vi). Business Executive Development

Scope for Higher Education Distance B.com in Marketing

Here are some higher education options that you can consider:

(i). MBA in Marketing
(ii).
MMM
(iii).
Postgraduate Diploma in Marketing
(iv). Digital Marketing Certification
(v). Ph.D. in Marketing
(vi).
M.Com in Marketing

(7). FAQs

(1). What is a Distance B.com in Marketing course?

Ans. Distance B.Com in Marketing is a 3-year undergraduate degree program that focuses on the various aspects of marketing, including market research, consumer behavior, advertising, sales promotion, and product management.   The program provides students with the skills and knowledge necessary to excel in a career in marketing, sales, or related fields.

(2). What is the duration of Distance B.com in Marketing course?

Ans. The direction duration is commonly 3 years. But one can able to complete their graduation in up to 6 years.

(3). What is the average fee for a Distance B.com marketing course?

Ans. The average fee for the course is INR 5,000-80,000.

(4). What is the initial salary after getting this course?

Ans. The average salary after this course is INR 2,00,000-10,00,000.

(5). What precisely is the cause of Distance B.com in marketing?

Ans. Marketing control is described as the planning, arranging, managing, and enforcing of advertising and marketing activities, strategies, plans, and methods intended to create and boom deliver for a firm's product variety or offerings if you want to generate a profit.

(6).   Does Distance Universities provide placements?

Ans. Yes, some of the top Distance University provides placement assistance to students who have passed their degrees with a good percentile.

 (7). What are the career options in the Distance B.com Marketing Management course?

Ans. The professional alternatives after the Marketing Management direction are the Marketing Manager, Brand Manager, Market studies analyst, and Sales manager.

(8). What are the topics included in marketing?

Ans. Market analysis, promotion, purchaser behavior, emblem management, quantitative methodologies, virtual marketing, and marketing ethics are all subjects in marketing.

(9). Is distance B.com in Marketing valid?

Ans.   Yes, the course of distance B.com is valid and has been validated by UGC-DEB.

(10). What capabilities are crucial for the Distance B.com in Marketing course?

Ans. The talents critical for the Marketing Management route are Analytical talents, Communication talents, Marketing talents, Interpersonal talents, Numerical ability, Brand awareness, and Relationship Building.

(11). What are the extraordinary styles of net marketing?

Ans. Social media marketing, influencer marketing, associate marketing, e-mail marketing, content material marketing, search engine optimization (SEO), and paid marketing and marketing are the seven kinds of net marketing.

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