Diploma in Sales And Marketing Management Syllabus 2025: Subjects, Specializations, and Semester-wise Syllabus

Syllabus of Diploma in Sales and Marketing Management

The syllabus for the Diploma in Sales and Marketing Management program is designed to equip students with the knowledge and skills needed for successful careers in sales and marketing. Students typically cover core topics related to marketing strategy, consumer behavior, and market research. The curriculum often includes courses on sales techniques, sales management, and customer relationship management (CRM). Students also delve into topics related to digital marketing, branding, and advertising. Practical experiences such as marketing campaigns, sales simulations, and market analysis projects may be included to help students apply sales and marketing concepts in real-world business scenarios. Graduates are well-prepared for roles in sales management, marketing management, and business development.

Diploma in Sales and Marketing Management Syllabus & Subjects

The table below lists some of the subject details for the Diploma in Sales And Marketing Management :

Diploma in Sales and Marketing Management Projects

Let's look at some of the most creative diploma in Sales And Marketing Management project ideas that are suitable for both experts and newcomers :

(i). Creating a thorough digital marketing plan for a local firm.

(ii). Analysing the market and suggesting entrance plans for a new product in a particular sector.

(iii). Constructing a non-profit organization's branding and advertising campaign.

(iv). Analysing client feedback and making suggestions for enhancements to improve customer happiness.

(v). Creating a social media engagement strategy to boost online visibility and brand recognition.

(vi). Examining the efficacy of numerous sales strategies and advising the best ones for a certain market.

(vii). Making a report on the advantages and disadvantages of a business compared to its rivals is covered in the item.

(viii). Creating a loyalty program to keep current consumers and draw in new ones is covered in the item.

(ix). Creating marketing materials and a trade show exhibit for an item launch event.

(x). Analysing how pricing strategies affect revenue and sales for a particular good or service.

Reference Books for a Diploma in Sales and Marketing Management

Diploma in Sales and Marketing Management books provide students with a thorough general review of the subject matter and a close examination of their specific area of expertise. The following are some of the books for reference :