MBA (Sales and Marketing): Courses, Admission, Syllabus, Colleges, Eligibility, Entrance Exam, Career Scope and Salary

(1). About the Course

MBA in Marketing and Sales or Master of Business Administration in Marketing and Sales is a full-time two-year Post-Graduate degree program. The Master of Business Administration in Sales and Marketing is about sales and marketing management and planning, organizing, and managing the management elements, which helps one to get a job placement after the course.

MBA in Sales and Marketing is a master's degree postgraduate program that involves the study of management principles in the field of marketing and sales. This specialization region consists of the essential control factors which might be planning, organizing, staffing, and controlling.MBA Sales and Marketing route fall below the umbrella of the MBA route.

Students who're choosing MBA in Sales and Marketing ought to engage and attempt to apprehend customer behavior.MBA in Sales and Marketing specializes in management, group building, decision-making skills, and promoting the product to cease customers.

MBA Sales and Marketing graduates might be having exact possibilities for individuals who need to serve in this field. The employees can earn around INR 2,00,000-10,00,000 every year in India. The top recruiters are ITC Ltd., Google, Microsoft, Hindustan Unilever, Amazon, Reckitt Benckiser, Marico, Flipkart, Mondelez, etc.

Course Highlights

The important points related to the MBA in Sales and Marketing course are:

Particular	Value
Course Name	Master of Business Administration in Sales & Marketing Management
Course Level	Postgraduate
Course Mode	Full-time, Part-time, Online, Distance
Course Duration	2 years
Eligibility Criteria	A minimum of 50% average marks in graduation from a recognized university
Entrance Exams	CAT, XAT, GMAT, SNAP, NMAT, CMAT
Age	No age limit
Admission Process	Merit and Entrance Based
Examination Type	Semester based
Average Annual Fee	INR 2,00,000-8,00,000
Average Annual Salary	INR 2,00,000-10,00,000
Top Colleges	IIMs, IITs, MIT School of Business, Balaji Institute of Modern Management
Job Profiles	Purchase Development Manager, Business Development Executive, Sales Development Manager, Sales and Marketing Manager, Product Manager, Sales Executive, Sales Manager, Frontline Executive, Area Sales Manager, Senior Sales Executive, Retail Sales Associate, Sales Specialist, etc.
Top Recruiters	TCS, JP Morgan Chase, and Co., WNS Global Services, Accenture, Amazon, Flipkart, Pepsico, Hindustan Unilever, etc.

Why Study MBA in Sales and Marketing?

(ii). With an MBA degree in Sales and Marketing, one can do further research studies like Ph.D. in Sales and Marketing

(iii). This course helps one in knowing the current trend and scenarios of marketing and sales. This course provides both theoretical and practical frameworks to increase career options in the sales and marketing fields.

(iv). Candidates who are interested in the sales and marketing field can get opportunities after the completion of this course. In this course, learners can learn how to communicate with clients and customers in the job and business market

(v). With a degree in MBA Sales and Marketing, you can find a job in many sectors, like banking, tourism consultancy, media, retail, advertising, etc.

(2). Admission Process

The MBA in Sales and Marketing admission process is based on selection criteria made through entrance exams or merit basis. MBA Sales and Marketing course admission are either based on cut-off scores of entrance exams or direct admission.

Types of MBA in Sales and Marketing Courses

Aspirants can pursue the program in full-time or part-time mode. Below are the styles of MBA in Sales and Marketing publications in detail:

(1). Distance

Distance learning is the best choice for pursuing an MBA in Sales and Marketing after receiving a bachelor's degree however missing the time to wait for traditional classes.

(2).   Full-Time

A two-year, full-time MBA course in Sales and Marketing is available. Practical understanding is extra critical than theoretical information in this line of work. A full-time route offers the advantage of permitting college students to attach carefully with instructors and different college students, for that reason increasing their exposure, experience, and knowledge.

(3). Part-Time

There is a part-time, 2-4 year MBA in Sales and Marketing. In this way of business, sensible knowledge supersedes theoretical comprehension. The benefit of a full-time route is that it allows college students to engage closely with professors and different students, broadening their publicity and growing their enjoyment and expertise.

Eligibility Criteria

(ii). The candidates should have possessed a minimum of 50% aggregate marks at the Under-Graduate level.

Admission Process

(ii). Admission into this course is generally done on the basis of the marks obtained in the entrance test, personal interview, and performance in group discussion

(iii). Applicants must have a minimum of 50% in the bachelor's degree level to apply for this course

Accepted Entrance Exams

The front assessments play a great function in getting admission to the preferred college. Most of the reputed establishments required exact cut-off ratings for admission. Listed beneath are the MBA in Sales and Marketing entrance tests in India:

CAT	CMAT
NMAT	SNAP
GMAT	MAH CET
XAT	KMAT
ATMA

Skills Required

There are many talents that a candidate should have with a view to excel in diverse fields of business. In order to achieve success within the discipline of advertising and sales, The direction entails various abilities which might be required through applicants who have an ardor for creativity and suitable verbal exchange abilities.

Listed below some of the required skills for an MBA in sales & marketing are:

Managerial Skills	Strategic mindset
Interest in Business and Marketing	Communication skills
Strategic mindset	Awareness of the market and products
Leadership skills	Decision-making skills
Analytical and Critical thinking skills	Observation skills

Fee Structure

MBA in Sales and Marketing is postgraduate management with two years, and it consists of 4 semesters. Listed beneath are the college with the MBA in Sales and Marketing fees:

Name of College	Average Fee
IIM, Noida	INR 10,45,000
IIM, Kashipur	INR 12,26,000
IIM, Lucknow	INR 19,25,000
IMI, New Delhi	INR 17,68,000
IIT, Kanpur	INR 10,88,000

Selection Criteria

After the group discussion process, all shortlisted students will appear for a personal interview with college/university experts. After the personal interview, students can verify their documents in college/university, and after, they can pay their fees and register their name for college admission.

(3). Course Comparison

MBA in Sales & Marketing Management v/s MBA in Logistics & Supply Chain Management

The table below the variations between MBA in Sales & Marketing and MBA in Logistics and Supply Chain Management:

Parameters	MBA in Sales & Marketing	MBA Logistics & Supply Chain Management
Course Name	Master of Business Administration in Sales & Marketing Management	Master of Business Administration in Logistics and Supply Chain Management
Course Overview	MBA in Marketing and Sales is a full-time two-year Post-Graduate degree program. The Master of Business Administration in Sales and Marketing is about sales and marketing management and planning, organizing, and managing the management elements, which helps one to get a job placement after the course.	MBA Logistics and supply chain management is a 2-year course that teaches students the analytical skills and management strategies required for the transportation of goods and services through proper use of inventory, customer service, warehouse, and storage.
Course Duration	2 years	2 years
Eligibility Criteria	A minimum of 50% average marks in graduation from a recognized university	Graduation from a recognized university
Course Stream	Management	Management
Average Annual Fees	INR 2,00,000-8,00,000	INR 5,000-2,00,000
Entrance Exams	CAT, XAT, NMAT, SNAP, etc.	CMAT, MAH CET, GMAT, TAN CET, etc.
Top Colleges	MIT School of Business, Balaji Institute of Modern Management, etc.	LPU, Chitkara University, Jain University, etc.

Read More: MBA Logistics & Supply Chain Management

(4). Top Colleges

India gives a number of first-rate MBAs in Sales and Marketing publications around the world. Candidates for the MBA in Sales and Marketing in India can select from quite a few selections primarily based totally on their preferences. Depending on the form of MBA in Sales and Marketing being offered, applicants need to make a knowledgeable decision.MBA in Sales and Marketing is one of the most excellent guides inside the modern fashion of control studies, and let's see the nice university for MBA in income and marketing:

Name of College	Average Annual Fee(INR)	Location
S P Jain Institute of Management and Research (SPJIMR)	INR 10,00,000	Mumbai
IIM	INR 15,48,000	Ranchi
MIT School Of Business	INR 8,40,000	Pune
Parul University	INR 1,80,000	Vadodara
Raj Kumar Goel Institute of Technology and Management	INR 2,60,000	Uttar Pradesh
SIIB	INR 15,00,000	Pune
Jaipuria Institute of Management	INR 10,45,000	Noida
School of Management, Dr. DY Patil University	INR 8,40,000	Mumbai
Amity University	INR 2,90,000	Lucknow
Xavier Institute of Social Service	INR 8,90,000	Ranchi
KJ Somaiya Institute Of Management Studies & Research	INR 3,50,000	Mumbai
Royal Global University, Guwahati	INR 4,20,000	Assam
Chandigarh University	INR 3,60,000	Punjab
School of Business, UPES	INR 14,20,000	Dehradun
Jaipuria Institute of Management	INR 11,00,000	Lucknow
Institute of Management Technology (IMT)	INR 6,00,000	Ghaziabad
Jamnalal Bajaj Institute of Management Studies (JBIMS)	INR 6,00,000	Mumbai
BMT University	INR 2,00,000	Gujarat
KK Modi University	INR 2,80,000	Chattisgarh
IIFT	INR 18,24,000	Delhi

(5). Job & Placements

After completion of this program, there is a good opportunity for aspiring candidates. One can become a sales manager, sales executive, marketing manager, etc.

Job Profiles

Listed below are some of the popular job profiles for MBA sales & marketing management are:

Job Profile	Job Description
Area Sales Manager	The location income supervisor ought to manipulate and lead the sphere income representatives and put into effect and execute the business strategies to help the company to grow and get the sales target.
Market studies analyst	A marketplace studies analyst is someone who consists of diverse research and analyses to expand powerful advertising strategies.
Sales Manager	The income supervisor is chargeable for the non-stop improvement and development of the income team. They put together and put into effect techniques and charts to gain their income goals.
Marketing Manager	The advertising supervisor is chargeable for all factors of the company's advertising strategy. He or she coordinates all of the advertising efforts of the diverse departments and facilitates them to attain their goals.
Retail Sales Associate	The job role of the retail sales associate is to help the customers to find proper products in-store and to ensure the stock in the store.
Brand Manager	An emblem supervisor is chargeable for growing the company's emblem picture and ensuring that its clients are happy with the goods and offerings that the agency offers.
Sales Specialist	Their role is to improve the sales and marketing field and to help the organization grow its business in the sales and marketing area.
PR Manager	A PR Manager is an expert who works with an employer to control its public image. This character is liable for growing and enforcing powerful advertising and branding techniques for a company.
Senior Sales Executive	Their role is to guide the sales representatives and check the sales activities and manage the sales accounts. They also have to monitor the sales of competitors to enhance the business and sales of the company.

Top Recruiters

Check the list below for the top recruiters who hire graduates of MBA in sales and marketing:

ITC	Amazon
Bharti Airtel	Cadbury
Flipkart	Godrej
Hitachi Careers	Marico
P&G	Pepsico
Pidilite	Technosystems IT Solutions
Asian Paints	Nestle
Coca Cola	Perfetti
Hindustan Unilever	Vodafone

Employment Areas

Listed below are some of the employment areas for marketing & sales graduates:

(i). Banking
(ii). Media / Retail
(iii). Tourism Management
(iv). Public & Private Sector
(v). Advertising

Average Salary

The table below contains the list of MBA Sales and Marketing job profiles and their average salaries per annum:

Job Role	Average Annual Salary(INR)
Sales and Marketing Manager	Rs. 4,90,000
Frontline Executive	Rs. 9,20,000
Area Sales Manager	Rs. 11,90,000
Production Manager	Rs. 7,74,000
Senior Sales Executive	Rs. 5,23,000
Sales Specialist	Rs. 13,12,000

(6). Career/Scope

MBA Sales and Marketing jobs have a wide range of career options, including sales manager, supply chain manager, production manager, marketing manager, and much more. Some top companies hire for MBA in Sales and Marketing such as Nestle, Britannia, Parle, ITC, and more.

Career options after MBA in Sales and Marketing

Students choosing MBA in Sales and Marketing have many task possibilities in authorities and the non-public sector. Students may be a part of direct advertising and marketing or virtual advertising and marketing. With the developing superior era inside the world, the idea of advertising isn't always constrained to the door to door sales. It has a huge sort of equipment and technologies. Students can do advertising via social media, pay-per-click, net designing, seek engine optimization, seek media optimization, and articles.

You can play the role of the following positions in an industry:

(i). Brand manager
(ii). Asset Management
(iii). Corporate sales
(iv). Market Research Analyst
(v). Sales Manager
(vi). Marketing Manager
(vii). Media Manager
(viii). Product Manager
(ix). Social Media Manager

Scope for Higher Education

MBA in Sales and Marketing presents task possibilities in Retail, Market Research, Banking, Hospitality, Media, Advertising, Tourism Consultancy, etc. With an MBA diploma in Marketing, college students can choose to work in institutions. Aspirants interested in better studies, college students pursue the subsequent programs:

(i). Executive MBA
(ii). Ph.D. in sales & Marketing
(iii). Ph.D. in management

Skills that make you the Best Sales and Marketing

MBA in Sales and Marketing is growing in a modern trend, and consequently choosing a management course and learning analytical skills will help you advance your knowledge for a career.

(i). Public Speaking Skills
(ii). Excellent Communication Skills
(iii). Planning abilities

(7). FAQs

(1). What is Sales and Marketing?

Ans. Sales and advertising and marketing are enterprise disciplines that have an effect on lead introduction and income. All acts that result in the sale of services and products are known as sales. And advertising is the procedure of producing hobby in the products and offerings for sale. The achievement of any commercial enterprise is essentially depending on the overall performance of the income and advertising departments of any firm. Sales and advertising and marketing play a unique and critical characteristic in constructing a connection between potential customers' demands and the goods and services the company has to offer.

(2). What is the difference between Sales and Marketing?

Ans. The change of products and offerings for cash is known as sales. It is the method of transferring items from the producer to the distributor, the distributor to the wholesaler, the wholesaler to the store, and the store to the customer. Relationship-constructing among the customer and the seller is the primary consciousness of current sales, whilst advertising groups make efforts to create emblem consciousness of the company's goods, and services. Marketing also involves the process of researching and analyzing customer needs.

(3). What is an MBA in Sales & Marketing Management program?

Ans. MBA in Marketing and Sales is a full-time two-year Post-Graduate degree program. The Master of Business Administration in Sales and Marketing is about sales and marketing management and planning, organizing, and managing the management elements, which helps one to get a job placement after the course.

(4). What are the eligibility criteria for MBA in Sales and Marketing?

Ans. Students who've finished commencement from any move with 50 consistent with cent marks are eligible to use for MBA in Sales and Marketing. For reserved category students, the minimum marks requirement is 45 percent aggregate in graduation. Students also need to appear in entrance tests followed by interviews and group discussions to secure admission to MBA courses.

(5). What is the average fee for international students to do MBA sales and marketing abroad?

Ans. The average fee for international students is INR 20,00,000-50,00,000.

(6). Which company offers more to MBA in Sales and Marketing graduates in India and how much?

Ans. Engineers India, Larsen & Toubro, Hindustan Unilever, Asian Paints, and Whirlpool offer more salaries to MBA in sales and marketing graduates. They offer around INR 8,00,000-20,00,000 per annum.

(7). Is there any need for an entrance test to pursue an online MBA in sales and marketing?

Ans. No, to pursue online MBA courses, one needs not to sit for any entrance exam.

(8). Which are the popular colleges for MBA in Sales and Marketing

Ans. Some of the popular colleges to pursue an MBA in Sales and Marketing are:

(i). IIT, Delhi
(ii). Jamia Millia Islamia, Delhi
(iii). MIT School of Business, Pune
(iv). IIM, Ranchi
(v). IIM, Calcutta

(9). Is the entrance exam required to do a distance MBA in sales and marketing?

Ans. Yes, to do an MBA in distance learning mode, one must have to clear MBA entrance examinations which are conducted at the national/ university/ state level.

(10). What is the scope after the MBA sales and marketing course?

Ans. Job locations after finishing my MBA in Sales and Marketing are advertising, media, retail, and tourism management. In those fields, MBA graduates can earn approx. INR 2,00,000-8,00,000 per annum in India.

(11). Is Distance or Online MBA in sales and marketing a good career choice?

Ans. Yes. Distance and online courses are good and have a demand in the job market. The courses are flexible and can save time and energy for the students.

(12). Is there any scholarship offered to students to do MBA sales and marketing courses in India?

Ans. Yes, the scholarships are offered through a few pinnacle B-Schools and IITs, IIMs, and a few trustees to the meritorious and needy students. Application for the scholarships begins off evolved in July or August month. Some of these scholarships are- ONGC Scholarship, Aditya Birla Scholarship, BML Munjal University MBA Scholarship, IDFC First Bank MBA Scholarship, OP Jindal Engineering, and Management Scholarship Scheme, etc.

(13). What are the popular Online MBA in sales and marketing courses?

Ans. Masters in Global Digital Marketing, Product Marketing Fundamentals, Sales Enablement Fundamentals, etc. are some of the popular courses chosen by most students.