Post Graduate Diploma in Event Management & Public Relations Syllabus

  • course years 1 Years
  • type of course Post Graduate
  • course stream Management
  • course type Full Time

Combining event management with public relations expertise, this program trains students to handle both event execution and effective communication with the public and media.

Syllabus of Post Graduate Diploma in Event Management & Public Relations

The Post Graduate Diploma in Event Management & Public Relations program Syllabus combines event planning and public relations skills. Core courses cover event planning, event marketing, and public relations fundamentals. Specialized subjects include event design, crisis communication, and media relations. Students often engage in event projects, plan and execute real events, and gain practical experience in coordinating various types of events. The program also focuses on building skills in managing public relations and communications for events and organizations. Graduates are well-prepared for careers in event management, public relations, and event marketing.

Semester 1 Semester 2
Principles of Event Management Public Relations and Corporate Communication
Event Production and Operations Event Marketing and Sponsorship
Communication Skills Event Risk Management
Event Budgeting and Financial Management Event Promotion and Media Management
Event Evaluation and Feedback Event Planning Software and Technology

Project Ideas

 

(1). Event Planning and Execution

(2). Crisis Communication Simulation

(3). Public Relations Campaign

(4). Sponsorship Proposal

(5). Event Evaluation and Feedback

 

Reference Books

 

(1). "Event Planning and Management" by Ruth Dowson

(2). "Public Relations: Strategies and Tactics" by Wilcox, Cameron, and Reber

(3). "Special Events: Creating and Sustaining a New World for Celebration" by Goldblatt

(4). "Strategic Event Creation" by Brown and SoolNua

(5). "The Public Relations Handbook" by Theaker and Yaxley

Student Also Visited

NAEMD Academy Of Event Management & Development
Ahmedabad,
Indian Institute of Learning And Advanced Development (INLEAD), Gurgaon
Gurugram,
B.K Birla College of Arts Science and Commerce (BKBCASC, Thane)
Thane,
International Institute of Mass Media (IIMM), New Delhi
New Delhi,
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