MBA (Communications Management) - Anna University

MBA (Communications Management) Program - Course Eligibility, Entrance Exams, Syllabus, Admission Process, Fees, Jobs, Salary

MBA in Communication Management is a postgraduate management degree that takes two years to complete and has four semesters. A practical approach is combined with in-depth learning. The study's components of public relations, effective communication strategies, existing and new communication technologies, the value of communication management, etc. are deeply interwoven in the communications management curriculum.

MBA communications management focuses on the modern world and entails the methodical design, implementation, monitoring, and adjustment of the channels of communication both inside and outside of an organization. Students who complete this course will have a conceptual understanding of communication tools and approaches, analytical and creative communication, the socio-psychological environment of business and communications, etc. MBA in Communication Management course falls under the umbrella of an MBA Course.

Communication management is all about coming up with a systemic plan and executing it while monitoring the channels, content, and feedback derived from it. Communication is a creative process and managing communication processes and structures not only requires the ability to think methodically but also innovatively and creatively. The basic concept of the course is to provide an individual with the knowledge of communication the process, equipment, and techniques for facilitating, analyzing, and understanding the socio-psychological aspect of business communication.