MBA in Retail Management - Sunrise University (SRU)

MBA in Retail Management: Full Form, Admission, Eligibility, Entrance Exams, Fees Structure, Syllabus, Career, Future Scope, Jobs, Top Colleges

The full form of MBA is Master of Business Administration. MBA in Retail Management is a postgraduate program that offers training and knowledge of key managerial skills required to streamline the retail process. The eligibility criteria for admission to this course usually involve fulfilling an application form, providing official transcripts, crafting a personal statement, soliciting recommendation letters, completing the GMAT or CAT, and engaging in an interview with the admissions committee. The admission process begins with either national-level assessments or entrance exams, followed by a group discussion and a personal interview. Entrance exams for MBA in Retail Management include ATMA, CAT, CMAT, XAT, and SNAP, among others.

The syllabus of MBA in Retail Management course covers topics such as retail marketing, retail strategy, retail operations, supply chain management, retail finance, and consumer behavior. The course aims to enhance managerial, leadership, and communication abilities, providing a solid foundation in entrepreneurship and management with a specialised understanding of sales and marketing methods applicable in the retail industry.

Graduates of this course can pursue career opportunities in various sectors, including retail, e-commerce, supply chain management, and marketing. Job roles include logistics manager, operations manager, sales head, fund manager, merchandiser, retail executive, advertising manager, administrative officer, regional manager, sales manager, marketing manager, senior operation manager, store manager, and brand manager.

The future scope of MBA in Retail Management is promising, with huge industrial investments and a wide scope of opportunities in varying sectors. The course helps build interpersonal skills, making it an all-time relevant sector with perpetual opportunities and relevance. Top colleges offering MBA in Retail Management include the University of the Arts London, Webster University – Irvine, Universiti Tun Abdul Razak, and Tulane University. These colleges offer a one- to two-year program with competitive fees structures and entrance exam requirements.