BBA (Bachelor of Business Administration) Syllabus 2025: Subjects, Specializations, and Semester-wise Syllabus

  • course years 3 Years
  • type of course Under Graduate
  • course stream Management
  • course type Full Time
Written By universitykart team | Last Updated date Nov, 28, 2024

The BBA Syllabus 2025 comprises of the core courses of business, like marketing, finance, and human resource management, and related disciplines like entrepreneurship and international business.

The BBA syllabus is spread across six semesters. The Bachelor of Business Administration curriculum is structured to give a broad understanding of the business environment and management practices. The BBA program offers students with theoretical, conceptual, and practical information about the business world. The BBA subjects are there to help the students develop an understanding of the business and management world while at the same time, the students are equipped with key skills like communication, strategizing, decision-making, management, etc. The BBA subjects are further complemented by practical work such as basic skills of communication, decision-making, strategizing, and others. The BBA curriculum highlights management principles, accounting, business economics, and corporate legislation.

BBA Course Details

The Bachelor of Business Administration (BBA) is a three-year education that represents the variety of subjects associated with business and management at the undergraduate level. The BBA course syllabus gives options to specialize in several deserving fields such as BBA Finance, BBA Aviation, BBA Marketing, and BBA General. Furthermore, BBA courses can also be integrated with other courses like BBA+LLB, BBA+MBA, and BBA+CA.

Here are key details about the BBA course:

Course Name BBA (Bachelor of Business Administration)
Duration 3 Years
Eligibility Class 12 with 50% marks or more
Admission Process Entrance Exam / Merit-Based
Mode of Study Full-time, Online, Distance
Top Specializations Marketing, Finance, HR, International Business
Average Fees INR 50,000 - 10 Lakhs per year
Average Salary INR 3 LPA - 10 LPA

BBA Syllabus 2025

The BBA syllabus 2025 is designed to give students a complete understanding of business management through the study of different courses like Marketing, Finance, Human Resources, Business Law, and Economics. The program aims at the advancement of skills such as communication, leadership, and problem-solving. In addition to the fundamental courses, students have the option to pursue one of the specializations such as Entrepreneurship, International Business, or Operations Management.

Here are key details about BBA Syllabus 2025:

Semester Core Subjects
Semester 1 Principles of Management, Business Communication, Accounting
Semester 2 Microeconomics, Business Law, Organizational Behavior
Semester 3 Marketing Management, Financial Management, Business Statistics
Semester 4 Human Resource Management, Operations Management, Business Ethics
Semester 5 Business Research, International Business, Corporate Finance
Semester 6 Entrepreneurship, Project Management, Strategic Management

BBA Course Subject

The BBA course covers a wide range of subjects in different aspects of business and management. BBA course subjects include Marketing, Finance, Human Resource Management, Business Communication, Economics, Organizational Behavior, and Operations Management. In the following semesters, students are given the opportunity to choose specializations in areas like Entrepreneurship, International Business, and Strategic Management.

BBA Subjects: Semester-Wise

BBA subjects may differ from one college to another, but the majority of the subjects under the BBA syllabus are the same. Refer to the table below to know the list of BBA subjects segregated according to the semesters.

The following table highlights the BBA course subjects semester-wise: 

Semester Subjects Topics/Focus Areas
Semester 1 Principles of Management Functions of management, planning, organizing, leading, controlling
  Business Communication Communication skills, business writing, presentation skills
  Financial Accounting Accounting principles, financial statements, bookkeeping
  Microeconomics Demand & supply, elasticity, consumer behavior, market structures
  Business Mathematics Arithmetic, algebra, percentage, interest calculations
Semester 2 Organizational Behavior Motivation, leadership, group behavior, conflict management
  Business Law Contract law, labor laws, company law, intellectual property rights
  Managerial Economics Economic decision-making, cost analysis, pricing strategies
  Business Statistics Descriptive statistics, probability, sampling, hypothesis testing
  Introduction to Marketing Marketing mix, segmentation, consumer behavior, branding
Semester 3 Marketing Management Product development, pricing strategies, distribution, promotion
  Financial Management Capital budgeting, financial planning, risk analysis, ratios
  Business Research Research methods, surveys, data collection, analysis techniques
  Human Resource Management Recruitment, training & development, performance management, compensation
  Cost Accounting Cost behavior, cost-volume-profit analysis, budgeting
Semester 4 International Business Global trade, international marketing, cross-cultural management
  Operations Management Production planning, inventory control, quality management, supply chain
  Business Ethics Corporate social responsibility (CSR), ethical decision-making
  E-Commerce Online business models, e-marketing, security issues
  Corporate Communication Internal & external communication, corporate branding, media relations
Semester 5 Strategic Management SWOT analysis, competitive strategy, business policy, decision-making
  Entrepreneurship Development Business idea generation, startup management, financing ventures
  Retail Management Retail strategies, merchandising, supply chain management
  Business Environment Political, economic, social, and technological factors in business
  Macroeconomics National income, inflation, fiscal policies, global economics
Semester 6 Project Management Project planning, resource allocation, risk management, evaluation
  Corporate Governance Business ethics, stakeholder management, board responsibilities
  Management Information Systems (MIS) Data management, IT infrastructure, decision support systems
  International Marketing Market entry strategies, global branding, digital marketing
  Organizational Development Change management, organizational culture, leadership in change

BBA Elective Subjects

The BBA program offers different optional elective subjects in the later semesters allowing students to focus specific areas on based on their personal interests and industry demands. BBA elective subjects mainly cover such areas as Digital Marketing, Investment Management, Supply Chain Management, Business Analytics, Corporate Finance, and International Business.

Here are key details about BBA elective subjects:

Elective Subject Focus Areas
Digital Marketing SEO, social media marketing, online advertising
Investment Management Portfolio management, stock market analysis
Supply Chain Management Logistics, procurement, inventory management
Business Analytics Data analysis, statistical tools, decision models
Corporate Finance Financial planning, risk management, corporate funding
International Business Global trade, international marketing, cross-cultural management

Integrated BBA Syllabus

The integrated BBA syllabus is designed to combine the main components of business administration with other disciplines, thus enabling students to acquire interdisciplinary skills. These subjects not only give a comprehensive practical knowledge of business but also cover related fields, such as information technology, economics, and law, by including.

Here are key details about BBA Integrated syllabsu:

Semester Core Subjects Key Topics Covered
Semester 1 Principles of Management Functions of management, planning, organizing, leadership, controlling
  Business Communication Writing skills, presentation skills, report writing, business correspondence
  Financial Accounting Accounting principles, journal entries, financial statements
  Microeconomics Demand and supply, consumer behavior, market structures
  Business Mathematics Arithmetic, algebra, financial mathematics, percentages, profit-loss calculations
Semester 2 Organizational Behavior Motivation, leadership theories, organizational culture, group dynamics
  Business Law Contracts, business agreements, labor laws, intellectual property rights
  Managerial Economics Pricing strategies, production costs, demand analysis
  Business Statistics Probability, sampling, hypothesis testing, data analysis
  Introduction to Marketing Marketing mix, consumer behavior, product development, pricing strategies
Semester 3 Marketing Management Branding, advertising, consumer behavior, market research
  Financial Management Capital budgeting, financial analysis, cost of capital, budgeting
  Human Resource Management Recruitment, performance management, employee relations, training & development
  Business Research Research methodologies, surveys, data collection, analysis techniques
  Cost Accounting Cost classification, cost-volume-profit analysis, budgeting
Semester 4 International Business Global trade, international marketing, cross-cultural management
  Operations Management Production planning, supply chain management, logistics
  Business Ethics and Corporate Governance CSR, ethical decision-making, stakeholder management, corporate social responsibility
  E-Commerce E-business models, e-commerce technology, payment gateways
  Corporate Communication Communication strategies, branding, media relations
Semester 5 Strategic Management SWOT analysis, business strategy formulation, competitive advantage
  Entrepreneurship Development Business idea generation, startup management, financing ventures
  Business Law & Ethics Regulatory environment, business contracts, ethical issues in business
  Digital Marketing SEO, SEM, content marketing, social media strategies
  Investment Management Investment options, risk analysis, portfolio management, financial planning
Semester 6 Project Management Project planning, scheduling, resource management, risk management
  Management Information Systems (MIS) Information systems, database management, business software tools
  International Marketing Market entry strategies, global branding, cultural diversity
  Leadership and Organizational Development Leadership styles, team building, conflict management
  Business Analytics and Decision Making Data analysis, statistical tools, decision-making models

Additional Key Subjects for BBA Integrated:

Elective Subjects Focus Areas
Digital Transformation Tech-driven business models, artificial intelligence, automation
Retail & Supply Chain Management Retail marketing, logistics, supply chain operations
Healthcare Management Managing healthcare organizations, healthcare laws, and policies

Syllabus for Distance Programme in BBA

The distance BBA program is a three-year undergraduate Business Administration program. The subjects and curriculum for the distance BBA are divided into six semesters. Communication skills, organizational behavior in the business world, quantitative methods in business IT skills, project management internship, research process, and many more are included in the curriculum.

The distance BBA course is designed to offer students an extensive knowledge of business administration which includes applications operations, functions customer satisfaction, and organizational concepts. The distance BBA program is a thorough investigation of the effects of marketing on the direction of a company's strategies, development, and procedures across all levels. The students must be in classes 10 and 12 to be eligible for BBA courses. Admission to distance BBA courses is made by way of entrance tests conducted by the colleges at their respective levels.

The syllabus of the course includes both practical and academic areas. The following BBA subjects are mandatory for distance programs:

  1. Communication skills
  2. Organizational Behaviour
  3. Business Environment
  4. Quantitative Techniques in Business
  5. Project Management

Why Should I Opt for BBA Course?

BBA subjects are designed by industry experts, and aimed to make students understand different aspects and directions of business administration and management. The program uses classroom lectures, practical projects, internships, etc to prepare students for their successful careers in business and management. BBA courses focus on business management ideas and vital knowledge in Finance, Sales and Marketing, Human Resources, and Business Operations. These programs emphasize developing leadership, managerial, and entrepreneurship skills in students students. Famous integrated BBA programs are BBA LLB and BBA MBA.

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