Distance BBA in Marketing: Courses, Admission, Syllabus, Colleges, Eligibility, Entrance Exam, Career Scope and Salary

  • course years 3 Years
  • type of course Under Graduate
  • course stream Management
  • course type Distance
Written By universitykart team | Last Updated date Oct, 09, 2024

Distance BBA in Marketing: Full Form, Admission, Eligibility,Entrance  Exams, Fees Structure, Syllabus, Career, Future Scope, Jobs, Top Colleges

The full form of BBA in Marketing is Bachelor of Business Administration in Marketing Management. It is a three-year undergraduate program that focuses on the basics of advertising and the utility of advertising standards inside the commercial enterprise world. The path is designed to offer college students the vital competencies and expertise to reach a profession in marketing.

Candidates who have completed their 12th or the same examination from a recognized board are eligible to apply to the Distance BBA Marketing Management program. The admission machine varies from company to company and may include the front exams, company discussions, and personal interviews.

The cost for the BBA Marketing Management application varies from group to group and can depend upon elements together with location, reputation, and facilities. The average annual course fee for a Distance BBA Marketing can range from INR 15,000-50,000. The fees vary with the kind of university you get admission to.

Distance BBA in advertising and marketing is one of the maximum famous specializations among one-of-a-kind courses. From developing a buzz for the product to producing leads, marketing and marketing, and marketing and marketing are involved in everything. It is a key location for each business enterprise organization as it introduces the logo to the proper customers.

This three-year route is specifically designed for those who have a passion for being revolutionary at the same time as selling any product. Distance BBA in Marketing publications additionally allows college students to examine one-of-a-kind advertising techniques at a low cost.

Graduates of the Distance BBA Marketing Management program can work in various industries such as advertising, market research, public relations, and sales. Some of the job roles include Marketing Manager, Sales Manager, Brand Manager, Market Research Analyst, Advertising Manager, and Digital Marketing Manager. The average salary for Distance BBA Marketing Management graduates in India is around INR 4,00,000-5,00,000 per annum.

Distance BBA in Marketing Course Details

Given below are a few of the important highlights of the course:

Particular Value
Course Name Distance Bachelor of Business Administration in Marketing Management
Course Level Undergraduate
Course Mode Distance
Course Duration 3-5 year
Examination Type Semester based
Eligibility Criteria 10+2 with a minimum of 50% marks from a recognised board.
Admission Process Entrance/Merit-based
Entrance Exam SET, CUCET, CUET, etc.
Age Minimum 17 year
Average Annual Fees INR 15,000-50,000
Average Annual Salary INR 4,00,000-5,00,000
Job Profiles Lawyer, Civil Servant, Writer, Teacher, Journalist, Social Worker, etc.
Top Recruiters HCL Technologies, Oxfam India, Trilegal, NDTV, India Today, etc.

Why Study Distance BBA in Marketing?

  1. Marketing is a vital feature for organizations in a modern aggressive market. By studying marketing, you'll acquire in-demand skills such as market analysis, consumer behavior understanding, digital marketing expertise, and brand management.

  2. Marketing involves data analysis and research to make informed decisions. You'll enhance your analytical thinking abilities, which are transferable to other areas.

  3. A BBA in Marketing opens up an extensive variety of professional possibilities within the subject of marketing, advertising, sales, emblem management, marketplace research, and more. It equips you with the skills and knowledge needed to excel in these roles.

  4. If you have aspirations to start your own business or work in a startup environment, a BBA in Marketing can provide you with the knowledge and skills needed for effective marketing and promotion.

  5. Pursuing a BBA in Marketing can lead to personal growth and development, enhancing your critical thinking, problem-solving, and decision-making abilities.

  6. Marketing often has a global reach. You'll learn about international marketing, allowing you to work in a global context.

Distance BBA in Marketing Course Comparison

Distance BBA in Marketing v/s BBA in Marketing

Listed below is the contrast between the Distance BBA in Marketing and BBA in Marketing course:

Parameter Distance BBA in Marketing BBA in Marketing
Course Name Distance Bachelor of Business Administration in Marketing Management Bachelor of Business Administration in Marketing Management
Course Overview Distance BBA in Marketing Management is a three-year undergraduate diploma software that focuses on the basics of advertising and the utility of advertising standards inside the commercial enterprise world. The path is designed to offer college students the vital competencies and expertise to reach a profession in marketing. Bachelor of Business Administration in Marketing or BBA in Marketing is an undergraduate honors degree that scholars can pursue after finishing their 10+2. The path length of BBA Marketing in India is normally 3 years for a full-time degree, however, on occasion, it can get prolonged to 4 years.
Course Duration 3-5 year 3 year
Eligibility Criteria 10+2 with a minimum of 50% marks from a recognized board. 10+2 exams from a recognized board with a minimum of 50% marks
Entrance Exam SET, CUCET, CUET, etc. IPU CET, AIMA UGAT, CUET, etc.
Course Stream Management Management
Average Annual Fees INR 15,000-50,000 INR 50,000-7,70,000
Average Annual Salary INR 4,00,000-5,00,000 INR 3,50,000-10,00,000
Top Colleges IGNOU, LPU, etc. Institute of Management IndoreBanaras Hindu UniversityIndraprastha University, etc.

Distance BBA in Marketing Eligibility Criteria

Eligibility criteria for a Distance BBA in Marketing program typically require students to have completed their senior secondary education with a minimum aggregate mark. However, specific requirements may vary depending on the university or institution. For instance, some universities may require students to have specific subject prerequisites, pass entrance exams, or meet age limits. Additionally, some universities may give preference to students with higher marks or relevant work experience. It is essential to review the eligibility criteria of the selected institutions and ensure that you meet their requirements before applying for admission. Pursuing a BBA in Marketing can provide students with a solid foundation in marketing concepts, including social media marketing, promotional mobile marketing, email marketing, international marketing, and more. These skills are in high demand as technology continues to evolve, making a career in marketing an attractive option for many students.

Distance BBA in Marketing Entrance Exam

The BBA in Marketing program is a popular undergraduate course that covers various aspects of business management, including marketing, finance, banking, insurance, and HR management. While there are no specific entrance exams required for admission to BBA in Marketing, certain colleges and universities may conduct their own entrance exams to maintain selectiveness and assess students' aptitude, reasoning skills, and English proficiency. These entrance exams may include DU JAT, IIM Indore IPM Aptitude Exam, GGSIPU CET, and SET BBA, among others. The syllabus for these entrance exams typically covers English language proficiency, quantitative aptitude, logical reasoning, and general awareness. Students can prepare for these exams by focusing on their time allocation, taking sectional and full-length mock tests, and analyzing their performance to identify and improve their weak areas. It is recommended to start preparing for BBA entrance exams at least a year before the actual exam dates to secure admission to top BBA colleges in India.

Distance BBA in Marketing Admission Process

The admission process for a Distance BBA in Marketing program typically involves several steps. First, candidates must meet the eligibility criteria, which usually requires the completion of a 10+2 education from a recognized board or university in any stream. Once eligibility is established, candidates can apply to their desired colleges, either offline or online, by filling out the application form and submitting necessary documents such as academic transcripts and identification. Some colleges may also require candidates to sit for an entrance examination or participate in a personal interview round. For Distance BBA in Marketing specifically, the syllabus may include subjects such as Financial Accounting & Analysis, Managerial Economics, Business Ethics & Corporate Governance, Fundamentals of Financial Management, and more. Upon completion of the program, graduates can explore diverse career opportunities in various sectors, including finance, marketing, human resources, consulting, entrepreneurship, and more. 

Distance BBA in Marketing Fee Structure

The average course fees for Distance BBA in Marketing programs typically range between INR 20,000 and INR 80,000, depending on the institution offering the program. Distance education in BBA Marketing provides a flexible learning option for students who may not be able to attend traditional on-campus classes. These programs often cater to working professionals or individuals with other commitments, allowing them to balance education with their existing obligations. Additionally, online BBA courses in Marketing have become increasingly popular, offering students the convenience of studying remotely and at their own pace, typically spanning from three to six years for completion.

Distance BBA in Marketing Skills Required

Some key skills required for Distance BBA in Marketing program:

Skills Required  Description
Social Media Marketing (SMM) Creating and executing marketing campaigns on social media platforms to engage with the target audience and build brand awareness
Leadership Abilities Ability to lead and manage a team, set goals, and make strategic decisions
Tech-savvy Proficiency in using digital tools and platforms for marketing purposes
Time Management Skills Ability to manage multiple tasks and deadlines effectively
Search Engine Optimization (SEO) Optimizing website content and structure to improve search engine rankings and drive organic traffic
Creativity Ability to develop innovative and engaging marketing strategies and campaigns
Search Engine Marketing (SEM) Using paid advertising to improve visibility and drive traffic to a website
Video Marketing Creating and promoting video content to engage with the target audience and build brand awareness
Pay-Per-Click (PPC) Advertising Using paid advertising to drive traffic to a website and generate leads
Analytical Thinking Ability to analyze data and metrics to measure the effectiveness of marketing campaigns and make data-driven decisions
Email Marketing Using email to communicate with customers and promote products or services
Communication Skills Ability to communicate effectively and persuasively in writing and speaking
Web Analytics Analyzing website data and metrics to improve website performance and user experience
Problem-Solving Ability to identify and solve problems that arise in marketing campaigns and strategies
Content Marketing Creating and promoting valuable and relevant content to attract and retain a clearly defined audience
Teamwork Ability to work collaboratively with others to achieve common goals
E-commerce Strategies Developing and implementing strategies to sell products or services online
Adaptability Ability to adapt to changing market trends and consumer behaviors
Data Analysis Analyzing data to inform marketing decisions and strategies
Customer Relationship Management Managing and improving relationships with customers to drive business growth and loyalty
Digital Advertising Using digital platforms to promote products or services and generate leads
Negotiation Skills Ability to negotiate effectively with clients, vendors, and other stakeholders

Distance BBA in Marketing Top Private Colleges

The top private colleges for Distance BBA in Marketing course in India:

College Name Average Fees (INR)
Amity University INR 72,000
NGASCE INR 1,31,000
YCMOU Nashik INR 16,000
TNOU Chennai INR 3,850
UPRTOU Allahabad INR 9,200
JMI New Delhi INR 8,800
LPUDE Jalandhar INR 25,300
Madras University -
Suresh Gyan Vihar University Distance Learning INR 72,000
GLA University Distance INR 55,000

Distance BBA in Marketing Top Government Colleges

The top government colleges for Distance BBA in Marketing program in India:

Government College Location
IGNOU New Delhi
Annamalai University Tamil Nadu
Tamil Nadu Open University Chennai
UPRTOU Allahabad
Dr. B.R Ambedkar University Delhi
Osmania University Hyderabad
Suresh Gyan Vihar University Rajasthan
Sikkim Manipal University Sikkim
Jamia Millia Islamia University New Delhi
Jamia Hamdard University New Delhi

Distance BBA in Marketing Job Opportunities

After completing a Distance BBA in Marketing, there are numerous job opportunities available in both the public and private sectors. Some of the most common job roles for BBA graduates in marketing:

Job Role Description Average Annual Salary
Marketing Manager Responsible for planning, executing, and managing marketing campaigns to promote a company's products or services. INR 5 LPA - INR 10 LPA
Brand Manager Responsible for developing and implementing a brand strategy to position a company's products or services in the market. INR 6 LPA - INR 12 LPA
Social Media Manager Responsible for managing a company's social media presence, including creating and publishing content, engaging with followers, and analyzing performance metrics. INR 4 LPA - INR 8 LPA
Training and Development Manager Responsible for designing and implementing training programs to develop employees' skills and knowledge. INR 5 LPA - INR 9 LPA
Account Manager Responsible for managing relationships with key clients and ensuring their needs are met. INR 4 LPA - INR 8 LPA
Operations Manager Responsible for managing a company's day-to-day operations, including overseeing production, logistics, and supply chain management. INR 5 LPA - INR 10 LPA
Business Consultant Responsible for providing advice and guidance to businesses on various aspects, including strategy, operations, and finance. INR 6 LPA - INR 12 LPA
Human Resource Manager Responsible for managing a company's human resources functions, including recruitment, training, and employee relations. INR 6 LPA - INR 10 LPA
Business Administration Professor Responsible for teaching business administration courses in universities or colleges. INR 4 LPA - INR 8 LPA
Production Manager Responsible for managing a company's production processes, including planning, scheduling, and quality control. INR 5 LPA - INR 9 LPA

Distance BBA in Marketing Top Recruiters

The top recruiters for Distance BBA in Marketing along with their sectors:

Company Name Sector
Amazon E-commerce
Flipkart E-commerce
Wipro IT Services
TCS IT Services
Infosys IT Services
HCL Technologies IT Services
Accenture Management Consulting
Deloitte Management Consulting
Ernst & Young (EY) Professional Services
KPMG Professional Services
PwC Professional Services
IBM IT Services
Cognizant IT Services
HDFC Bank Financial Services
ICICI Bank Financial Services

Distance BBA in Marketing Average Salary

The average salary for a Distance BBA in Marketing can vary depending on the specific role and level of experience. According to various sources, the average salary for a Marketing Executive in India is around INR 6.28 LPA, while the average salary for a BBA in Digital Marketing can range between INR 4 Lakhs to 20 Lakhs depending on experience. For a BBA in Marketing, the average salary can range between INR 3 Lakhs to INR 6 Lakhs. These salaries are subject to change based on factors such as the location, industry, and size of the company. It's important to note that the salary can also vary depending on the specific job role and the level of experience and skills of the individual.

Distance BBA in Marketing Career Opportunities

A Distance BBA in Marketing is a versatile degree that opens up a wide range of career opportunities in various industries such as advertising, market research, public relations, and sales. Graduates of the program can work in various roles such as Marketing Manager, Sales Manager, Brand Manager, Market Research Analyst, Advertising Manager, and Digital Marketing Manager. The average salary for Distance BBA Marketing Management graduates in India is around INR 4 Lakhs -5 Lakhs per annum. The degree is valid as it has been approved by UGC-DEB, and candidates can apply for many posts after completing their bachelor’s degree program in BBA marketing. The degree also provides opportunities in the international market of Imports and Exports, Consultancy services, IT management, shipping industries, and the telecom sector. Additionally, the degree allows candidates to pursue higher education such as MBA, MBA in marketing, MBA in Sales and Marketing, and Masters in Marketing Management. The degree is particularly beneficial for working professionals who cannot attend regular classes of a three-year BBA program, as it offers flexibility and convenience.

Distance BBA in Marketing Future Scope

The future scope after completing a Distance BBA in Marketing is promising, offering a wide array of career opportunities in the dynamic field of digital marketing. Graduates can pursue roles such as Digital Marketing Manager, Search Engine Optimization (SEO) Specialist, Content Marketing Manager, Social Media Manager, Email Marketing Specialist, Digital Advertising Manager, Data Analyst, and E-commerce Marketing Specialist, among others. The digital marketing landscape is constantly evolving, providing opportunities for continuous learning, creativity in content creation, and making data-driven decisions to optimize marketing efforts for better results. Additionally, the field offers flexibility with remote work options, entrepreneurship opportunities, and the ability to reach global audiences, making it a versatile and in-demand career path suitable for individuals seeking work-life balance and professional growth.

FAQs Related to Distance BBA in Marketing

1. What is a Distance BBA in Marketing course?

Ans. Distance BBA in Marketing Management is a three-year undergraduate diploma software that focuses on the basics of advertising and the utility of advertising standards inside the commercial enterprise world.  The path is designed to offer college students the vital competencies and expertise to reach a profession in marketing.

2. What are the eligibility standards for admission to the Distance BBA Marketing course?

Ans. These minimum standards have to be met with the aid of college students who are seeking to pursue BBA Marketing :

  1. Completed 10+2 preferred from an identified board.
  2. Candidates have to have a mean rating of 45-50% or above.

3. What is the period of a Distance BBA in Marketing?

 Ans. Distance BBA in Marketing is a three to five year period course.

4. Can I do better schooling publish finishing a Distance BBA in Marketing?

Ans. Yes, One can do better schooling after finishing Distance BBA Marketing. They can do an MBA, MBA in marketing, MBA in Sales and Marketing, and Masters in Marketing Management. The candidate also can pass for the Postgraduate Diploma in Marketing Management.

5. What is the common rate for the Distance BBA in Marketing Management course?

Ans. INR 15,000-50,000 PA is the average fee for the course. It may vary from college to college depending on their location, facility, reputation, and many more.

6. Can I get direct admission to the Distance BBA in Marketing course?

Ans. Admission to this software is obtainable on a benefit foundation and via front examination. Some of the not unusual place entrance examinations required for admission to this route are NMAT, SET, SAT, etc. Some institutes behave their very own front exam and admissions are supplied relying upon the marks scored in those exams. Some institutes provide direct admission, Christ University is among them. Candidates can take a look at the authentic internet site of the institute they want to get admission to.

7. Is math a requirement for Distance BBA in Marketing students?

Ans. Yes. Mathematics is one of the crucial parts of Distance BBA Marketing. Its importance and usage can be seen in fields such as Market Research Analyst, Human Resource Management, Finance, Fintech, etc.

8. What are the distinct publications provided for the BBA?

Ans. Marketing, finance, human resources, worldwide business, operations, entrepreneurship, and different specialties are to be had via BBA programs.

9. Is a marketing management course hard to study?

Ans. Marketing is one of the maximum difficult majors to get into. It's all approximately accumulating information and processing, in addition to expertise the way to set up effective advertising and marketing and communique approaches, and additionally the 4 Ps which might be a place, pricing, promotion, and product.

10. What are the career options for a Distance BBA in Marketing Candidate?

Ans. Marketing supervisor, logo supervisor, and product supervisor positions regularly have better wages, particularly for people with knowledge and experience.

11. Which state is nice for Marketing employment?

Ans. Many nations around the globe offer superb possibilities for Distance BBA Marketing graduates. However, the pleasant nations to offer such a possibility are Saudi Arabia at the side of the USA, Japan, Singapore, etc. 

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