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B.Tech Print & Media Technology: Courses, Admission 2026, Syllabus, Colleges, Eligibility, Entrance Exam, Career Scope, and Salary

  • course years 4 Years
  • type of course Under Graduate
  • course stream Engineering
  • course type Full Time
Written By universitykart team | Last Updated date Mar, 23, 2026

B.Tech in Print and Media Technology is a 4-year undergraduate program. The course is divided into 8 semesters. Every year comprises two semesters. The candidate must have passed class 12 from a recognized board/school with a minimum score of 50% in the science stream with Physics and Mathematics as the compulsory subjects. B.Tech. in Printing, Graphics and Packaging Technology in the field of Engineering. A total of 40 seats are available under this course. Additionally, this course is offered at the UG level, with a duration of 4 years. Applicants must fulfil the eligibility criteria stated by the Institute of Mass Communication and Media Technology for admission to B.Tech. in Printing, Graphics and Packaging Technology. The total tuition fee for the course includes multiple components, such as tuition fee, admission fee, application fee, etc.

Admission to various colleges is either through the Engineering Entrance Examinations or is merit-based. However, there are only a few colleges that take up admissions based on the merit of the candidate. The average fee for the course ranges from INR 1,00,000 to INR 3,00,000 per annum.

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B.Tech Print & Media Technology Course Details: Highlights

B.Tech in Print & Media Technology is a 4-year undergraduate course. It is based on the technologies that are essential for printing, packaging, designing, and media systems. Throughout the program, students are taught the most important things about technical and creative printing management. Besides attending lectures, they are also given practical work in labs, and they go through training in an industrial setting. It might be the best option for students who have a passion for media, publishing, and video production. After they graduate, they can get employed as printers, packaging experts, or they can work in the advertising industry. Since it provides a variety of career options and uses a skill-based approach, the student can access the information and apply it to different careers. The course introduces students to various career paths, the industry, and skill-based training.

Here are the key highlights of B.Tech Print & Media Technology

Feature

Details

Course Name

B.Tech in Print & Media Technology

Duration

4 years

Level

Undergraduate

Eligibility

10+2 with Physics, Chemistry, and Mathematics

Admission Process

Entrance Exam / Merit-Based

Average Course Fee

₹1.6 – ₹9.8 lakh (total)

Average Starting Salary

₹3.5 – ₹5 LPA

Job Areas

Publishing, Packaging, Advertising, Digital Media

What is B.Tech Print & Media Technology?

B.Tech Print & Media Technology is the perfect combination of engineering, print, and media technology. The course contents include topics from digital printing, offset mastery, and packaging to the creation of images, offering students a broad experience. As students study material science, color management, and media technologies, they master computer applications and software in design. The skills acquired can then be applied in the process of mass production and operation. Immersion in the real work environment is made possible through practical work and internships. The colleges, which are few, currently offer the course in India. The industry has witnessed growth from the digital market and the packaging department.

Here are the details about B.Tech Print & Media Technology

Aspect

Details

Program Objective

To teach printing, packaging, digital media production & related tech.

Core Focus Areas

Typography, Printing Technology, Digital Imaging, Media Systems

Industry Orientation

Strong link with the publishing, packaging, and advertising sectors

Why study B.Tech Print & Media Technology?

The merger of technology and creativity is the ideal area of study for students who want to be future innovators. B.Tech Print & Media Technology is an excellent pathway to careers in the media, packaging, and design industries. The push for a new era in digital and e-commerce has ignited a great deal of demand for media and packaging, which were the markets now fermenting. This course provides students with a positive and engaging environment where they become familiar with the newest technology and software. Moreover, the students also gain good managerial and planning skills. The course is perfect for offering interesting salary packages to graduates from all over the world, and especially those having skills related to media and management. Students are advised to pursue higher studies or set up their businesses when they complete the training and are still young.

Why should you choose B.Tech Print & Media Technology?

Reason

Description

High Industry Demand

Growing need in publishing, packaging & digital media sectors

Diverse Career Opportunities

Openings in government, private, and international organizations

Technical & Creative Blend

Combines engineering with creativity

Scope for Research

Further studies in Print Science, Graphic Communication, or Media Studies

B.Tech Print & Media Technology Eligibility Criteria

Those who are interested in engineering must have completed their 10+2 education, which includes Physics, Chemistry, and Mathematics. 50% aggregate marks are those that are normally needed. Colleges belonging to some categories may be more lenient in the criteria adopted for reserved students. In most of the institutions, there is no fixed age limit. It is a must for candidates, along with other things, to sit for and pass the respective entrance exams. A high level of curiosity about the tech domain, media, and design will be of benefit. Additionally, admission and coursework also often require English proficiency.

Here are the Eligibility Criteria for B.Tech Print & Media Technology

Criteria

Details

Academic Qualification

10+2 from a recognized board

Mandatory Subjects

Physics, Chemistry, Mathematics

Minimum Aggregate Marks

Usually 50% (may vary by institution)

Age Limit

Generally 17–25 years

B.Tech Print & Media Technology Admission 2026

Admission to B.Tech Print & Media Technology is the entrance based on exams such as JEE Main, MET, and various state CETs. It is also possible for some colleges to directly enroll the aspirants instead of a formal examination process. The application forms are available in the college or state portals of the respective universities, and the process of counselling is decided by the ranks and the availability of seats. It would be easier to get direct admissions as well in a private college. The candidates are asked to present their academic and identity credentials. Filling up the admission form first will assure you of the benefit of the second option if needed later on.

Here are the admission details of the B.Tech Print & Media Technology

Step

Details

Application Form

Online/offline application via the college or a centralized portal

Entrance Exams

JEE Main, MET, WBJEE, MHT CET

Merit-Based Admissions

Direct entry based on 10+2 marks in some private universities

Counseling

Conducted by the respective exam authorities or universities

B.Tech Print & Media Technology Entrance Exams

The best entrance exams for the B.Tech Print & Media Technology are said to be JEE Main, MET, WBJEE, and MHT CET. JEE Main is the common admission test for both colleges regarding government and private colleges. However, only the Manipal University exam, known as the MET, is available because it is the only university in question. It is also true that if from Maharashtra/West Bengal, then the MHT CET/WBJEE is the entrance exam they will need to sit for. The exam covers physics, chemistry, mathematics, and logical reasoning. On average, the dates for the receipt of the applications are during the period ranging from November to April in a year. The marks are used for determining how many students will be eligible to attend the counseling sessions and for seat allotment.

Here is the Entrance Exam for B.Tech Print & Media Technology

Entrance Exam

Conducting Body

Mode

Frequency

JEE Main

NTA

Online

Twice a year

MET

Manipal Academy

Online

Once a year

WBJEE

WBJEEB

Offline

Once a year

MHT CET

Maharashtra CET Cell

Online

Once a year

B.Tech Print & Media Technology Syllabus 2026

The syllabus of B.Tech Print & Media Technology comprised assignments that revolved around theory, practical, and project work. Main subjects include printing processes, typography, and packaging and of course, the introduction of new courses related to graphic design, print management, and digital imaging. By taking part in the practical work of the labs, students can become proficient in all the techniques, such as offset, screen, and digital printing. The other groups of subjects that can be further studied are advertising, e-publishing, or quality control. The last year of study will involve a capstone project and industrial training. This syllabus undergoes frequent updating to follow and meet the ever-developing industrial standards.

Here are the details of the syllabus of B.Tech Print & Media Technology

Semester

Key Subjects

1st–2nd

Mathematics, Physics, Chemistry, Basics of Printing

3rd–4th

Printing Processes, Typography, Design Fundamentals

5th–6th

Digital Printing, Packaging Technology, Media Management

7th–8th

Quality Control, Electives (E.g., Publishing, 3D Printing), Project & Viva

B.Tech Print & Media Technology Fee Structure 2026

Foreign governments and private agencies determine the award amount. The cost of B.Tech Print & Media Technology in a government college ranges from ₹2,000 to ₹50,000 per year. A private college may charge you between ₹80,000 to ₹3,00,000 annually. The course in total may cost about ₹2-10 lakh, depending on the better college you choose. Scholarships and fee waivers are available for students who qualify. The extra expenses may consist of hostel, books, and lab materials. Several colleges have been known to offer EMIs or loans for their students' higher education.

Here are the details of the fee structure of B.Tech Print & Media Technology

College Name

Annual Fee (Approx.)

Manipal Institute of Technology

₹2.5 – ₹3.2 lakh

Karunya Institute

₹1.5 – ₹2.0 lakh

Jadavpur University

₹2,400 (Govt.-subsidized)

Avinashilingam Institute

₹78,500

OPJS University

₹10,000 – ₹4.2 lakh

Best B.Tech Print & Media Technology Colleges in India

Jadavpur University and Manipal Institute of Technology are outstanding colleges in India. Top universities like Anna University and Calicut University also have well-designed courses. These universities have all the facilities with the latest technology and industry nexus. The students are offered a large number of job opportunities, good placement support, and teachers with expertise. The process to get admission is very tough and long for government colleges, especially. College ratings are determined by the faculty, infrastructure, and published work. The choice of college always enhances the prospects in terms of study and during a career.

Here are the colleges that offer the course B.Tech Print & Media Technology in India

College Name

Location

Type

Manipal Institute of Technology

Karnataka

Private

Jadavpur University

West Bengal

Government

Anna University (Dept. of Printing)

Tamil Nadu

Government

SIES Graduate School of Technology

Maharashtra

Private

Private B.Tech Print & Media Technology Colleges in India

Some of the best private institutions in the country that serve as the foundation of high-quality University education are Manipal Institute and Karunya University. These schools have facilities for students' research and an industrial application curriculum that is designed to prepare students for the job market. The standard mode of admission is usually through entrance exams. The institutions give the best learning environments, have modern infrastructure, and open doors for internships. The amount charged by these schools is always double or even triple the normal one off by government colleges. In addition to academic support, many colleges offer placement and other soft skills training for students as well. Such colleges are fitting for those students who want to study in a thrilling environment and they are ed-tech obsessed.

Here are the Top Private B.Tech Print & Media Technology Colleges in India

College Name

Location

Manipal Institute of Technology

Manipal, Karnataka

Karunya Institute of Technology

Coimbatore, Tamil Nadu

OPJS University

Rajasthan

Avinashilingam Institute

Tamil Nadu

Government B.Tech Print & Media Technology Colleges in India

Jadavpur University and Anna University are good examples of government colleges. These colleges are known for a high-quality education system and low fees. Admission to B.Tech Print & Media Technology is usually through common or state-level entrance exams. They allow the students access to print laboratories, design studios, as well as research centers. Alumni from most of these colleges are placed in top industries and are the first choice of the concerned industries in most cases. Some colleges have also been known to have facilities like scholarships and hostels. Such colleges are preferred to give education, including moral education, and industry exposure.

Here are the Top Government B.Tech Print & Media Technology Colleges in India

College Name

Location

Jadavpur University

Kolkata, West Bengal

Anna University (MIT Campus)

Chennai, Tamil Nadu

Guru Jambheshwar University

Haryana

Calicut University

Kerala

B.Tech Print & Media Technology Jobs & Placements

Graduates are actively engaging in the industrial departments of publishing, packaging, advertising, and design. The B.Tech Print & Media Technology graduate can apply for are Printing Engineer, Graphic Designer, or Print Supervisor. Companies such as Uflex, Times Group, and Essel Propack are hiring graduates. Internships are usually provided in the last year. Many colleges have separate placement cells that are responsible for the same. Opportunities will be accessible nationwide and worldwide. The growth of digital printing and packaging has boosted entrepreneurship as well.

Here are the Jobs & Placements of B.Tech Print & Media Technology

Job Profile

Common Employers

Printing Engineer

Uflex, Times Group, Canon

Packaging Technologist

Essel Propack, ITC, Amcor

Print Production Manager

Printing Presses, Media Houses

Application Technologist

Digital Print Equipment Companies

Graphic Designer

Design Studios, Publishing Houses

B.Tech Print & Media Technology Salary in India

The salaries of B.Tech Print & Media Technology for the fresher vary in the scale of ₹3 to ₹5 LPA. Specializing in digital printing or packaging has the potential to bring out the best in these young professionals. Salaries go up as the employee becomes more experienced, skilled, and specialized. Management in print and quality assurance professionals can expect a return of ₹6-10 LPA. Designing and publishing are freelance too, and they also get higher salaries. The major difference between private sector companies and MNCs from government jobs is the salaries that the former offer. Proficiency and competence become key elements in growth.

Here are the B.Tech Print & Media Technology Details in India

Role

Average Annual Salary (INR)

Graphic Designer

₹3 – ₹5 LPA

Printing Supervisor

₹3 – ₹5 LPA

Quality Assurance Engineer

₹4 – ₹6 LPA

Printer Test Engineer

₹2.5 – ₹4 LPA

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