3 Years
Under Graduate
Management
Full Time
Review the syllabus of the BBA in Rural Management, encompassing rural development strategies and sustainable practices.
The BBA in Rural Management program is designed for individuals interested in rural development and management. Core courses encompass rural economics, rural marketing, and agricultural management. Specialized subjects include rural entrepreneurship, development planning, and agricultural finance. Students often engage in rural development projects and gain practical experience working with rural communities and organizations. Graduates are well-prepared for careers in rural development consulting, agricultural management, and social entrepreneurship.
Syllabus
& Subjects
The BBA Rural Management program is divided into semesters. The BBA Rural Management studies topics are listed below:
| Semesters | Subjects |
| Semester I | Business Communication and Communication Language |
| Rural Society and Polity | |
| Ecology and Environment | |
| Rural Marketing Management | |
| Semester II | Organizational Behaviour |
| Foundations of Management and Entrepreneurship | |
| Legal Aspects of Business | |
| Semesters III &IV | Natural Resources Management |
| Cooperation and Collective Action | |
| Rural Economy | |
| Rural Institutions, Planning And Development | |
| Understanding WASH Organizations and SDGs | |
| Rural Finance | |
| Semesters V & VI | Strategic Management |
| Rural Entrepreneurship | |
| Rural Value Chain Management | |
| Airline Insurance and Finance | |
| Rural IT | |
| Elective Subjects | Water, Sanitation & Hygiene A Rural Perspective |
| Rural Livelihoods | |
| Rural Marketing | |
| Rural Supply Chain Management |
Projects
Here
are some of the projects for BBA Rural Management
1. Rural development and social
forestry.
2. Rural development and climate
change.
3. Rural education support for rural
areas
4. Rural Health Rural India
5. Rural livelihoods rural politics Migrations of rural people and their causes and negative impacts on urban areas Private
6. Rural Sector Development Rural Traffic Rural Water Supply disinfection and sanitation Sustainable development of rural.
Reference
Books
BBA Rural Management books provide students with both a thorough general review of the subject matter and a close examination of their specific area of expertise. The following are some of the books for reference:
| Name of Author | Name of Book |
| S. Ramesh Kumar | Rural Marketing: Indian Perspectives |
| G. Shiji and K. Anitha | Rural Development: Principles, Policies, and Management |
| Norman Walzer and Kenneth P. Wilkinson | Rural Entrepreneurship |
| Frank Ellis and Stephen Devereux | Rural Livelihoods and Poverty Reduction Policies |
| Robert Chambers | Rural Development: Putting the Last First |
| Subhash Datta | Rural Management: Text and Cases |
| S. K. Sachdeva | Rural Development: Concepts, Methodologies, Tools, and Applications |
| R. R. Mishra and M. P. Mishra | Rural Development: Principles, Policies, and Practices |
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