Bachelor of Arts (BA) Public Relations Syllabus
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3 Years
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Under Graduate
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Arts
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Full Time
3 Years
Under Graduate
Arts
Full Time
A BA in Public Relations syllabus includes courses in PR strategy, media relations, crisis management, and communication ethics, preparing students for PR careers.
The Bachelor of Arts (BA) in Public Relations syllabus encompasses a comprehensive study of public relations principles and practices. It includes courses in PR strategy development, media relations, crisis communication, corporate communication, event management, digital PR, and ethics in PR. Students also engage in practical exercises, such as writing press releases, creating PR campaigns, and managing real-world PR scenarios. The program equips students with the skills and knowledge needed to excel in the dynamic field of public relations, preparing them for careers in PR agencies, corporate communication departments, nonprofit organizations, and various other sectors requiring effective PR expertise.
1st Year OR 1st & 2nd Semester Syllabus of Bachelor of Arts (BA) Public Relations
| S.no | Subjects |
| 1 | Principles of communication |
| 2 | Principles and practices of management |
| 3 | Basic economics |
| 4 | Financial management |
| 5 | Business communication |
| 6 | Business organizations |
2nd Year OR 3rd & 4th Semester Syllabus of Bachelor of Arts (BA) Public Relations
| S.No | Subjects |
| 1 | Marketing management |
| 2 | Science of human communication |
| 3 | Introduction to advertising |
| 4 | Principles of public relations |
| 5 | Business laws and ethics |
3rd Year OR 5th & 6th Semester Syllabus of Bachelor of Arts (BA) Public Relations
| S.no | Subjects |
| 1 | Public relation practices |
| 2 | Corporate communication |
| 3 | Copywriting and media planning |
| 4 | Entrepreneurship |
| 5 | DTP multimedia applications |
| 6 | Project |
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