3 Years
Under Graduate
Arts
Full Time
The syllabus for a BA in Advertising and Brand Communication typically includes courses in marketing, advertising principles, consumer behavior, graphic design, digital marketing, branding strategies, copywriting, and communication skills.
The syllabus for a Bachelor of Arts (BA) in Advertising and Brand Communication program can vary depending on the institution and the specific focus of the program. However, here is a general overview of the subjects and topics that are commonly covered in such a program:
| S.no | Subjects |
| 1 | Communication,
Media, and
Society |
| 2 | Introduction to
Journalism |
| 3 | Advertisement and Media |
| 4 | Communication Research |
| 5 | Print Media Production |
| 6 | Social Media |
| 7 | Environmental
Science |
| 8 | Concept of a Brand |
| 9 | Brand Differentiation |
| S.No | Subjects |
| 1 | Exploring
Hindi Cinema |
| 2 | Graphic
Designing
&Visual
Images |
| 3 | Television Journalism |
| 4 | Theatre and
Communication |
| 5 | Public
Service
Broadcasting |
| 6 | Development
Communication |
| 7 | Camera and
Editing for TV |
| 8 | Communication
& Disaster
Management |
| 9 | Media
Moments in
History |
| 10 | Reporting and
Anchoring |
| 11 | Brand Extension |
| S.no | Subjects |
| 1 | Global Politics and Media |
| 2 | Documentary |
| 3 | Radio Production |
| 4 | Photography |
| 5 | Communication and the Plastic Arts |
| 6 | Integrated
Marketing
Communication |
| 7 | Fashion
Communication |
| 8 | Brand Perspectives |
| 9 | Brand Positioning |
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