1 Years
Post Graduate
Management
Full Time
This program covers travel agency operations, tour planning, and travel marketing, grooming students for roles in the travel and tourism sector.
| Module | Topics Covered |
| Fundamentals of Travel Management | Introduction to the travel and tourism industry |
| Travel agency operations and management | |
| Travel geography and world tourism destinations | |
| Travel documentation and visa procedures | |
| Travel technology and online booking systems | |
| Travel marketing and promotion strategies | |
| Customer service in the travel industry | |
| Introduction to tour operations and packages | Destination Management |
| Destination planning and development | |
| Sustainable tourism practices | |
| Cultural and heritage tourism | |
| Adventure tourism and niche tourism segments | |
| Destination branding and marketing | |
| Tourist behavior and psychology | |
| Airline and Hospitality Management | Airline operations and ticketing |
| Airport operations and ground handling | |
| Hospitality management and guest services | |
| Hotel operations and room reservations | |
| Food and beverage management | |
| Event management in hotels and resorts | |
| Revenue management in hospitality | |
| Tour Operations and Itinerary Management | Tour planning and itinerary development |
| Transportation modes and logistics | |
| Guiding and escorting tours | |
| Tour costing and pricing strategies | |
| Contracting with suppliers and vendors | |
| Risk management in tour operations | |
| Customer relationship management | |
| Tour evaluation and quality assurance | |
| Business and Financial Management | Business communication and negotiation skills |
| Financial management in the travel industry | |
| Sales and marketing strategies | |
| Legal and ethical considerations | |
| Human resource management in travel | |
| Entrepreneurship and business planning | |
| Research methods in travel and tourism |
Projects
(1). Case studies on travel agency operations and management.
(2). Destination development plan for a specific tourist location.
(3). Designing and marketing a travel package targeting a specific niche
market.
(4). Event planning and management for a tourism-related event.
(5). Research project on emerging trends in the travel and tourism
industry.
Reference Books
(1). "Tourism Principles and Practice" by John Fletcher and
Alan Fyall.
(2). "Marketing in Travel and Tourism" by Victor T.C.
Middleton and Alan Fyall.
(3). "The Business of Tourism Management" by John Beech and
Simon Chadwick.
(4). "Event Management in Sport, Recreation, and Tourism" by
Cheryl Mallen and Lorne Adams.
(5). "Destination Management and Marketing: Combining Theory and
Practice" by Alan Fyall, Brian Garrod, and Youcheng Wang.
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