What
is Retail Management?
Retail
management is a subject of having a look at that imparts understanding and
competencies for working in a Retail keep. It consists of the preservation of a
retail keep and making sure that merchandise attains clients on time.
It
consists of numerous sports like attracting the patron to go to the shop and
providing them commodities in step with their want and desire. The average aim
of retail control is to make sure the powerful functioning of the retail shops so that patron delight may be maximized. In a nutshell, retail control is
all approximately constructing a robust logo photo for the shop and an
impactful courting with the clients so that they select the shop for
repetitive purchases.
BBA
in Retail Management
B.B.A.
Retail Management or Bachelor of Business Administration in Retail Management
is an undergraduate Retail Management talented diploma this is granted after
the powerful end-of a 3 years software or path of paying attention to
the discipline of retailing that consists of requirements of retailing, retail
activities, and so forth. B.B.A. (Retail Management) diploma covers the
research of numerous portions of a retail pastime inclusive of purchasing,
advertising, promoting, tasks, inventory control, workforce, and account. The
path is to be had for college kids who've exceeded or are performing inside
the 10 + 2 examinations and is ideal for a pupil who desires to make a
profession in an enterprise that without delay or in a roundabout way makes use
of retailing operations.
The
important cognizance of the BBA in the Retail Management route revolves around
the examination of sports along with purchasing, stock control, and control,
employees and useful resource control, marketing, merchandising, control of
finances, etc. The route curriculum of BBA in Retail Management is so designed
to present a pupil top-to-backside understanding of the functioning and supervision
of a retail establishment. Students study key principles along with marketing,
consumer dating control, techniques utilized in retailing, human useful
resource control, etc.
Since
the route additionally includes the examination of topics along with branding
and logo control, college students also can search for jobs in associated
industries after finishing a BBA in Retail Management route. BBA in Retail
Management is a great route for a pupil who has a hobby in or is professional
in dealing with and overseeing everyday and long-time period operations of a
store. Graduates of the BBA in Retail Management route are certified to
successfully cope with the supply, logistics, and inventory control of a retail
establishment or the retailing operations of a company. Students also are
skilled in direct handling clients along with problem-fixing and interactions
to enhance relationships and sales.
Tabulated below are some of the major highlights of the course.
Particulars | Value |
Course Name | Bachelor of Business Administration in Retail Management |
Course Level | Undergraduate |
Course Duration | 3 years |
Examination Type | Semester based |
Eligibility Criteria | 10+2 with 50% aggregate marks in Commerce/ Mathematics |
Admission Process | Entrance Exam and Merit Based |
Average Fee | INR 9,000-7,00,000 |
Average Annual Salary | INR 5-20,00,000 |
Entrance Exam | CAT, Mat, XAT, CMAT, GMAT |
Top recruiters | IBM, Infosys, Wipro, Accenture, etc. |
Employment Areas | Banking, educational institutes, The Healthcare industry, retail operations, and such. |
Job profiles | Retail Executive, Advertising Manager, Administrative Officer, And Sales Manager, among others. |
Why Study
a BBA in Retail Management?
Pursuing
a BBA Retail after Class 12th is a super manner to kick-start your
instructional profession. This is one of the maximum famous expert stages to train you in the basics of control and commercial enterprise. You can
begin your profession properly after you have this degree, or use it as a
stepping stone to an MBA diploma. Listed beneath are the pinnacle motives to
pursue a BBA Retail degree:
(1).
Personality Development
A
BBA Retail degree isn't always pretty much getting a degree for the activity
you want, instead, it's miles an aggregate of theory, realistic expertise
application, and persona development. Students emerge as geared up with
specific abilities in order to cause them to be healthful experts and set them
up for success.
(2).
Networking Opportunities
Since
BBA Retail is an expert degree, and a maximum number of college students who
graduate begin running with inside the expert world, it turns into viable for
them to construct a super community of human beings running in specific
corporations. Greater networking can open many doorways for them concerning
higher jobs.
(3).
Professional Degree
BBA
Retail Management is a totally expert degree this is designed for college
students who're critical approximately stepping into careers in commercial
enterprise and control. Students emerge as eligible for buying positions in
excellent corporations proper after they have their BBA Retail stages. BBA Retail
Management holders have the best employment price compared to different
bachelor’s stages.
(4).
Gateway for MBA
BBA
Retail is fantastic practice for an MBA due to the fact on this path college
students recognize the basics of commercial enterprise nicely and are higher
prepared. Also, the MBA Retail is in which one has to pick out the
specialization, so with a BBA Retail, the professional route turns a good deal
clearer.
(5).
High Salary Packages
An excessive income, coupled with fantastic blessings, is one of the important dreams of maximum experts that is made viable with the aid of using the BBA Retail degree. This diploma makes one eligible for excellent managerial and administrative professions in which the income and blessings are excellent. BBA Retail Management allows one to get promotions a good deal quicker, and while one switches corporations, he can get a tremendous boom in pay as nicely.
(2).
Admission Process
Most
institutes providing the route admit college students primarily based totally
on their overall performance in an applicable front test, observed with the aid
of using a spherical of Personal Interviews. Some institutes behavior their
very own front exams for providing admission. The admission technique normally
varies throughout colleges.
Types
of BBA Retail Management Courses
Both
full-time and part-time alternatives are to be had to aspirants for the path.
The numerous BBA Retail Management path sorts are precise below:
(1).
Distance
The
distance BBA Retail application for 3 years isn't supplied in
faculties/establishments due to the fact a few faculties aren't capable of
offering long-distance mastering for any college students.
(2).
Full-Time
The
three-year BBA Retail Management application is full-time. Practical know-how
is extra vital in this concern than educational comprehension. The gain of a
full-time path is that thru near touch with different college students and
teachers, college students can gain ways extra exposure, experience, and
information. A full-time study, BBA Retail is split into 6 semesters.
(3).
Part-Time
Students
who're not able to wait for ordinary training have to sign up for the part-time
BBA Retail path. The application lasts for 3 years. The gain of taking a
part-time path is that scholars can achieve this at the same time as
additionally working, going to school, etc. Some establishments provide
part-time or distance-mastering BBA Retail programs.
Eligibility
Criteria
Listed below
are the minimum criteria of eligibility that interested candidates need to
fulfill in order to apply for the course.
Admission
Process
Accepted
Entrance Exams
For admission in retail courses, candidates need to appear for the entrance exams. Most institutes receive rankings of country-wide degree assessments including CAT, XAT, MAT, CMAT, etc. to offer admissions to this course. Besides these national-level tests, State, Central, and Private Universities conduct their own entrance exams. After the entrance exams, candidates are called for a Personal Interview and Group Discussion (this depends on the requirement of the university). Check out the table below to know a few top Retail entrance exams in India:
CMAT | CAT |
FDDI AIST | MAT |
IGNOU OPENMAT | XAT |
TANCET MAH CET | GMAT |
SNAP | MICAT |
IPU CET |
Skills
Required
If you wonder what skills are required for Retail Management, don’t worry; we will solve your problem. In this field, first and foremost, you should have good communication skills as it is a competitive field. Below listed are some of the primary skills required in this field:
Problem-solving skills | Ability to sell | Effective Time Management |
Resourceful | Leadership Skills | Ability to empathize |
Adaptability | Analytical skill | Ability To Accept criticism |
Ethical | Keen interest in the retail sector | Customer Service Skills |
Strategic Thinking | Critical Thinking | Active Listening |
Eye on Details | Communication skills | Quick decision-making skills |
Strong negotiation skills | Have patience | Be cheerful in nature |
Fee
Structure
The
Bachelor in Business Administration Retail Management path charges may
additionally vary based totally mostly on the facilities and the infrastructure
provided thru the manner of methods of the College/University. The not-unusual
place path fee tiers are from INR 10,00,000-30,00,000.
Listed beneath are a number of the schools with their charge structure are as under:
Name of College | Average Annual Fee(INR) |
University of Petroleum and Energy Studies | INR 5,41,000 |
Lovely Professional University | INR 4,45,000 |
The University of Technology and Management | INR 2,31,000 |
School of Business Management | INR 3,30,000 |
RIMT University | INR 1,41,000 |
Selection
Criteria
Selection
will be made on the basis of merit of the percentage in the 10+2 class or
Equivalent, performance in academic and extracurricular activities, essays, and
performance in a personal interview.
But
some universities take their own entrance test for admission in the BBA Retail
management. After the entrance exam, a merit list will be prepared on the basis
of the marks obtained in the entrance exam. On the basis of the merit list, all
the seats of the college for the course of Bachelor of Business administration
in Retail Management will be allotted to the candidates.
(3).
Course Comparison
BBA
Retail Management v/s BBA Supply Chain
Listed beneath is the contrast between BBA Retail and BBA Supply Chain:
Parameters | BBA Supply Chain | BBA Retail |
Course Name | Bachelor of Business Administration in Supply Chain Management | Bachelor of Business Administration in Retail Management |
Course Overview | B.B.A. in Supply Chain Management is a 3-year full-time undergraduate route, the minimum eligibility for the pursuance of that is a Senior Secondary Certificate (10+2) qualification, with a minimal mixture rating of 50%, finished from an identified instructional Board, in any stream. | B.B.A. Retail Management or Bachelor of Business Administration in Retail Management is an undergraduate Retail Management talented diploma this is granted after the powerful end-of a 3 years software or path of paying attention to the discipline of retailing that consists of requirements of retailing, retail activities, and so forth. |
Course Duration | 3 years | 3 years |
Course Level | Undergraduate | Undergraduate |
Eligibility Criteria | 10+2, preferably with Commerce subjects, with a minimum aggregate score of 50%. | 10+2 with 50% aggregate marks in Commerce/ Mathematics |
Admission Process | Merit/Entrance-based | Merit/Entrance-based |
Higher Education Scope | MBA, Ph.D., M.phil | MBA Retail, Ph.D. |
Career Prospect | Customer Service Executive, Logistics Analyst/Consultant, Supply Chain Analyst/Consultant, Vehicle Fleet Executive, Inventory Control Executive, Distribution Center Officer, Purchase Executive, etc. | Retail Executive, Advertising Manager, Administrative Officer, Sales Manager, etc. |
(4).
Top Colleges
Some of the pinnacle institutes presenting the direction inside us with the corresponding places and prices charged with the aid of using the respective faculties are indexed below:
Name of College | Average Annual Fee(INR) | Location |
Madurai Kamaraj University | INR 9,000 | Madurai |
University of Petroleum and Energy Studies | INR 6,41,000 | Dehradun |
Sun Rise University | INR 73,500 | Alwar |
University of Petroleum and Energy Studies | INR 5,41,000 | Delhi |
Lovely Professional University | INR 4,45,000 | Jalandhar |
Symbiosis University of Applied Sciences | INR 5,40,000 | Indore |
Jagannath University | INR 2,10,000 | Jhajjar |
Symbiosis Skills and Open University | INR 5,94,000 | Pune |
G.L. Bajaj Institute of Technology and Management | INR 3,30,000 | Greater Noida |
LPU | INR 4,45,000 | Delhi |
Amity University | INR 1,22,000 | Noida |
Quantum University | INR 70,000 | Roorkee |
RIMT University | INR 1,41,000 | Punjab |
MIT University | INR 2,31,000 | Shillong |
(5). Job & Placements
Retail
Management is a rewarding career option. It is a career-oriented program that
offers numerous job opportunities to the candidates. The successful graduates
of this course can work:
(i).
Warehouses
(ii). Export houses
(iii). Movie theatres
(iv). Supply chain and manufacturing companies
(v). In departmental stores
(vi). Supermarket
(vii). Advertising agencies malls
(viii). Retail outlets
After
completing this course, one can pursue a career in the government sector such
as banking, defense, railways, UPSC jobs, and many others. Students who want to
pursue higher studies can go for a Master of Business Administration (MBA) or
M.Sc. after acquiring a bachelor’s degree in retail management.
Job
Profiles
Some of the top job profiles for BBA in the retail management field are:
Job Profile | Job Description |
Operations Manager | Business Operations Managers and government agencies plan and organize the activities of businesses and non-profit organizations. Depending on the organization, they may also be responsible for overseeing a variety of departments from human resources to accounts payable. |
Retail Executive | A Retail Sales Manager is accountable for the everyday operations of a retail shop and overseeing salespeople, customer support representatives, and different employees. They interview, hire and train new employees. |
Advertising Manager | An Advertising Manager has to look at the operations of the marketing and marketing department. They must coordinate with the staff, clients, and advert organization to satisfy the dreams and budgets on a well-timed basis. |
Administrative Officer | A Chief Administrative Officer (CAO) is a top-tier govt. that most usually reviews the Chief Executive Officer (CEO). They control the everyday operations of an enterprise and are on occasion known as the Chief Operating Officers. |
Sales Manager | A Sales Manager manages the sales of a product or service offered by the organization by developing strategies for sales, revenues, and expenses. |
Top
Recruiters
There are many job sectors and recruiters who recruit these graduates for work. Some of the top recruiters of BBA in the retail management sector are:
Globus | Piramals | Aditya Birla Group |
ITC Retail | Regal | Bata |
Life Style | Reliance Group | Big Bazaar |
Malls | Shoppers Stop | Crossword |
Metro | Spencers | Ebony Retail Holdings |
Movie Theatres | Supermarkets | Tesco |
Pantaloons | Tata Group | Westside |
Employment
Areas
Different employment sectors where retailers are employed in high numbers are:
Fashion Industry | Multiplexes | Shopping Malls |
Advertising Agencies | Airlines | Restaurants |
Super Markets | Logistics | Healthcare |
Average
Salary
Salaries are usually given based on the work one does. It may be high for the higher position people while the low for the new graduates. But the new graduates can increase their pay by getting promotions and bonuses for the extra number of hours they work.
Job Role | Average Annual Salary(INR) |
Retail Executive | Rs. 12,00,000-13,00,000 |
Procurement Manager | Rs. 7,60,000-8,60,000 |
Retail Store Manager | Rs. 5,20,000-6,20,000 |
Advertising Manager | Rs. 5,00,000-6,00,000 |
Business Development Executive | Rs. 3,90,000-5,00,000 |
Operations Manager | Rs. 10,00,000-11,00,000 |
Management Consultant | Rs. 13,00,000-14,00,000 |
Sales Manager | Rs. 9,00,000-10,00,000 |
Administrative Officer | Rs. 5,00,000-6,00,000 |
Key Account Manager | Rs. 7,10,000-8,00,000 |
Category Manager | Rs. 17,00,000-18,00,000 |
(6).
Career/Scope
With
an envisioned really well worth of around USD 1 trillion, the Indian retail
enterprise is the fifth-biggest in the world. It is money owed for a
first-rate chew of the Indian economic system and has a crucial percentage of
the GDP of India. Plus, there may be a big rating for an increase in city in
addition to rural retailing in India. Therefore, it's far pretty obvious that
this big enterprise gives limitless professional possibilities and extensive
scope of increase for Retail Management experts.
BBA
in Retail Management path permits a pupil to faucet into this probably profitable
enterprise and affords them with the specified competencies to succeed. Since
the path has a completely flexible curriculum related to components of
economics, marketing, visible merchandising, sales, and branding in addition to
patron support, there are extensive avenues of professional possibilities open
for BBA in Retail Management students.
One
important drawback to operating with inside the Retail enterprise is the low
beginning salaries however with enough experience, experts could make amazing
incomes in this field. On pinnacle of that, the sheer wide variety and type of
acting roles to be had for a BBA Retail Management graduate also are awesome
incentives to take up this path.
Career
Prospects
Retail
management needs a new generation of smart retail professionals of
international caliber, and this course aims To equip such eligible applicants
with capabilities inside the first-rate practices accompanied throughout
the globe in retail. Retail Managers are responsible for:
(i). the
store's sales and employee schedule.
(ii). resolving problems cropping in the store.
(iii). coordinating a store's activities.
(iv). managing a single department in a store, or the entire store.
(v). overseeing a store's operations and staff.
(vi). using visual design strategies to improve the sales of products.
(vii). ensuring that a store operates efficiently and profitably.
(viii).making sure that the store’s personnel carry out adequately.
Purchasing
Managers purchase retail merchandise supposed to be bought in stores. Such
professionals may choose to specialize in specific retail specialties, such as:
(i). clothing
stores.
(ii). beauty supply shops.
(iii). electronics retailers.
Scope
of BBA Retail Management in India and Abroad
The
retail enterprise is one of these industries that's developing very
unexpectedly in today’s world. It has many demanding situations from the world,
however, it contributes loads to the country’s economy.
The
retail control region within the beyond few years has multiplied the call
for greater professional professionals. This profession is the ideal desire for
the one's college students who've quite a few hobbies in merchandise,
marketplace and marketing, sales, marketing and marketing, campaigning, and
marketplace research. Several activity possibilities are to be had for college
students in departmental stores, advertising agencies, delivery chains,
supermarkets, and plenty of greater.
They
need to immediately talk with the clients and additionally preserve
coordination with the enterprise departments. Specialists who contend with that
thing are referred to as retail managers. They paint in fixing problems,
studying the delivery, accepting and turning in retail orders, Human Resources,
and stocks.
Career
options after BBA in Retail Management
Candidates
can choose to study higher education or do a job after completion of the course
retail management. Below mentioned are the Retail Management Job Profiles.
(i).
Marketing Executive
(ii). Warehouse Manager
(iii). Department manager
(iv). Brand manager
(v). Customer relationship manager
(vi). Retail manager
(vii). The store manager
(viii). Merchandiser
(ix). Retail Buyer
(x). Analyst
(xi). Supply chain manager
Scope
for Higher Education in BBA Retail Management
Students
who choose BBA Retail Management will hire auditors to help them deal with and
settle supply crises. Following undergraduate studies, one may pursue various
MBA programs, such as MBA Retail, or other specialization courses, such as the supply
chain analyst certification program, logistic management, and production
management certification. Some of the courses that students can pursue include:
(i). MBA
(ii). PhD
Skills
that make a good Graduate in Retail Management
For
being an efficient and effective manager in the retail management sector,
he/she needs to have some of the following skills:
(7).
FAQs
(1). What is BBA in Retail Management?
(2). What is retail management?
(3). What is the duration of the course
BBA in Retail Management?
(4). What is the average fee for the course
BBA in Retail Management?
(5). What is the average salary offered
after a Retail program?
(6). What is the eligibility to get
admission at the UG level?
(7). What are the different
specialization options for me after completing the bachelor’s degree?
(8). What courses are available to
pursue a career in retail?
(9). What entrance examinations do I
need to qualify to get admission in the Retail management course?
(10). What are the popular
specializations related to BBA in Retail Management?
(11). What are the top employment
sectors in the field of BBA retailing?
(12). Can retail management courses be
pursued online?
(13). What soft skills are required for
retailing?
Ans. (i). Good communication skills
(ii). Customer service approach
(iii). Leadership qualities
(iv). Organizational skills
(v). Time management skills
(vi). Analytical skills, etc.
(14). What are the top colleges
offering BBA in Retail Management courses?
Ans. Following are some of the top colleges offering Management courses:
(i). Institute of Management Technology (Ghaziabad)
(ii). Shailesh J Mehta School of Management (Mumbai)
(iii). Indian Institute of Foreign Trade (New Delhi)
(iv). National Institute of Industrial Engineering (Mumbai)
(v). Indian Institute of Management (Kozhikode), etc.
(15). Do retail management courses
have demand in India?
Coimbatore
PSGR Krishnammal College for Women
10+2 OR Equivalent From Recognized Board
3 Years
Under Graduate
Syllabus
& Subjects
Here you may locate the element syllabus of BBA in Retail Management. The topics of the path may also range from university to university. The software shape consists of the following topics:
Semesters | Subjects |
Semester I | Environmental Studies |
Retail Environment | |
IT Concepts | |
Basics of Financial Management | |
Basics of Economics | |
Principles and Practices of Management | |
Semester II | Life Competency and Presentation Skills |
Basics of Operations Management | |
Business Law | |
Basics of Logistics and Supply Chain Management | |
Buying, Merchandising, and Category Management | |
Basics of Marketing | |
Business Statistics | |
Semester III | Research Methodology |
Store Location Identifying, Design, and Layout Planning | |
Consumer Behavior | |
Statutory & Legal Compliances in Retail | |
Retail Sales Management | |
Vendor Management | |
Semester IV | E-Business |
Warehousing Management | |
Store Operation Management and SOP Implementation | |
Franchisee Management of Profitability | |
Entrepreneurship Development | |
Basic of HRM | |
Semester V | Digital Marketing |
Family Business Management | |
Visual Merchandising | |
Brand Management | |
Basics of MIS | |
Semester VI | Logistics Information System |
Customer Relationship Management-CRM | |
Business Ethics and Governance | |
Introduction to Mall Management | |
Risk and Insurance Management | |
Retail Strategy | |
Summer Internship/Project work |
Projects
Project
Topics for BBA in Retail Management is a fantastic resource for students to
complete their education further. It prepares the student with basic knowledge
and a clear understanding of the field. The students can take the BBA in Retail
Management project topics based on their subjects and syllabus. Some of the
best project topics for a BBA in Retail Management are:
(i). Retail
Merchandising
(ii). 3 P’s
(iii). Online Retailing
(iv). Shop Displays
Reference
Books
Best books for BBA in Retail Management help students get a clear idea about various subjects and topics covered in the course curriculum. The BBA in Retail Management books helps undergraduates expand their knowledge and vision about multiple topics covered in their classes. Some of the very best BBA in Retail Management books are:
Name of Author | Name of Book |
Cynthia Easterling | Merchandising Mathematics for Retailing |
A.J Lamba | The Art of Retailing |
David Gilbert | Retail Marketing Management |
Swapna Pradhan | Retailing Management: Text and Cases |
Gibson Vedamani | Retail Management – Functional Principles and Practices |
Gibson G. Vedamani | Retail Beyond Detail |
Paco Underhill | Why We Buy: The Science of Shopping |
Neelesh Jain | Retail Management: A Realistic Approach |
Prabhu TL | Retail Management |
Doug Stephen | The Retail Revival: Reimagining Business for the New Age of Consumerism |
Established in | 1963 |
University Type | Autonomous Institute |
Recognized by | NAAC , AACSB , |
Courses | 29 |
What
is Retail Management?
Retail
management is a subject of having a look at that imparts understanding and
competencies for working in a Retail keep. It consists of the preservation of a
retail keep and making sure that merchandise attains clients on time.
It
consists of numerous sports like attracting the patron to go to the shop and
providing them commodities in step with their want and desire. The average aim
of retail control is to make sure the powerful functioning of the retail shops so that patron delight may be maximized. In a nutshell, retail control is
all approximately constructing a robust logo photo for the shop and an
impactful courting with the clients so that they select the shop for
repetitive purchases.
BBA
in Retail Management
B.B.A.
Retail Management or Bachelor of Business Administration in Retail Management
is an undergraduate Retail Management talented diploma this is granted after
the powerful end-of a 3 years software or path of paying attention to
the discipline of retailing that consists of requirements of retailing, retail
activities, and so forth. B.B.A. (Retail Management) diploma covers the
research of numerous portions of a retail pastime inclusive of purchasing,
advertising, promoting, tasks, inventory control, workforce, and account. The
path is to be had for college kids who've exceeded or are performing inside
the 10 + 2 examinations and is ideal for a pupil who desires to make a
profession in an enterprise that without delay or in a roundabout way makes use
of retailing operations.
The
important cognizance of the BBA in the Retail Management route revolves around
the examination of sports along with purchasing, stock control, and control,
employees and useful resource control, marketing, merchandising, control of
finances, etc. The route curriculum of BBA in Retail Management is so designed
to present a pupil top-to-backside understanding of the functioning and supervision
of a retail establishment. Students study key principles along with marketing,
consumer dating control, techniques utilized in retailing, human useful
resource control, etc.
Since
the route additionally includes the examination of topics along with branding
and logo control, college students also can search for jobs in associated
industries after finishing a BBA in Retail Management route. BBA in Retail
Management is a great route for a pupil who has a hobby in or is professional
in dealing with and overseeing everyday and long-time period operations of a
store. Graduates of the BBA in Retail Management route are certified to
successfully cope with the supply, logistics, and inventory control of a retail
establishment or the retailing operations of a company. Students also are
skilled in direct handling clients along with problem-fixing and interactions
to enhance relationships and sales.
Tabulated below are some of the major highlights of the course.
Particulars | Value |
Course Name | Bachelor of Business Administration in Retail Management |
Course Level | Undergraduate |
Course Duration | 3 years |
Examination Type | Semester based |
Eligibility Criteria | 10+2 with 50% aggregate marks in Commerce/ Mathematics |
Admission Process | Entrance Exam and Merit Based |
Average Fee | INR 9,000-7,00,000 |
Average Annual Salary | INR 5-20,00,000 |
Entrance Exam | CAT, Mat, XAT, CMAT, GMAT |
Top recruiters | IBM, Infosys, Wipro, Accenture, etc. |
Employment Areas | Banking, educational institutes, The Healthcare industry, retail operations, and such. |
Job profiles | Retail Executive, Advertising Manager, Administrative Officer, And Sales Manager, among others. |
Why Study
a BBA in Retail Management?
Pursuing
a BBA Retail after Class 12th is a super manner to kick-start your
instructional profession. This is one of the maximum famous expert stages to train you in the basics of control and commercial enterprise. You can
begin your profession properly after you have this degree, or use it as a
stepping stone to an MBA diploma. Listed beneath are the pinnacle motives to
pursue a BBA Retail degree:
(1).
Personality Development
A
BBA Retail degree isn't always pretty much getting a degree for the activity
you want, instead, it's miles an aggregate of theory, realistic expertise
application, and persona development. Students emerge as geared up with
specific abilities in order to cause them to be healthful experts and set them
up for success.
(2).
Networking Opportunities
Since
BBA Retail is an expert degree, and a maximum number of college students who
graduate begin running with inside the expert world, it turns into viable for
them to construct a super community of human beings running in specific
corporations. Greater networking can open many doorways for them concerning
higher jobs.
(3).
Professional Degree
BBA
Retail Management is a totally expert degree this is designed for college
students who're critical approximately stepping into careers in commercial
enterprise and control. Students emerge as eligible for buying positions in
excellent corporations proper after they have their BBA Retail stages. BBA Retail
Management holders have the best employment price compared to different
bachelor’s stages.
(4).
Gateway for MBA
BBA
Retail is fantastic practice for an MBA due to the fact on this path college
students recognize the basics of commercial enterprise nicely and are higher
prepared. Also, the MBA Retail is in which one has to pick out the
specialization, so with a BBA Retail, the professional route turns a good deal
clearer.
(5).
High Salary Packages
An excessive income, coupled with fantastic blessings, is one of the important dreams of maximum experts that is made viable with the aid of using the BBA Retail degree. This diploma makes one eligible for excellent managerial and administrative professions in which the income and blessings are excellent. BBA Retail Management allows one to get promotions a good deal quicker, and while one switches corporations, he can get a tremendous boom in pay as nicely.
(2).
Admission Process
Most
institutes providing the route admit college students primarily based totally
on their overall performance in an applicable front test, observed with the aid
of using a spherical of Personal Interviews. Some institutes behavior their
very own front exams for providing admission. The admission technique normally
varies throughout colleges.
Types
of BBA Retail Management Courses
Both
full-time and part-time alternatives are to be had to aspirants for the path.
The numerous BBA Retail Management path sorts are precise below:
(1).
Distance
The
distance BBA Retail application for 3 years isn't supplied in
faculties/establishments due to the fact a few faculties aren't capable of
offering long-distance mastering for any college students.
(2).
Full-Time
The
three-year BBA Retail Management application is full-time. Practical know-how
is extra vital in this concern than educational comprehension. The gain of a
full-time path is that thru near touch with different college students and
teachers, college students can gain ways extra exposure, experience, and
information. A full-time study, BBA Retail is split into 6 semesters.
(3).
Part-Time
Students
who're not able to wait for ordinary training have to sign up for the part-time
BBA Retail path. The application lasts for 3 years. The gain of taking a
part-time path is that scholars can achieve this at the same time as
additionally working, going to school, etc. Some establishments provide
part-time or distance-mastering BBA Retail programs.
Eligibility
Criteria
Listed below
are the minimum criteria of eligibility that interested candidates need to
fulfill in order to apply for the course.
Admission
Process
Accepted
Entrance Exams
For admission in retail courses, candidates need to appear for the entrance exams. Most institutes receive rankings of country-wide degree assessments including CAT, XAT, MAT, CMAT, etc. to offer admissions to this course. Besides these national-level tests, State, Central, and Private Universities conduct their own entrance exams. After the entrance exams, candidates are called for a Personal Interview and Group Discussion (this depends on the requirement of the university). Check out the table below to know a few top Retail entrance exams in India:
CMAT | CAT |
FDDI AIST | MAT |
IGNOU OPENMAT | XAT |
TANCET MAH CET | GMAT |
SNAP | MICAT |
IPU CET |
Skills
Required
If you wonder what skills are required for Retail Management, don’t worry; we will solve your problem. In this field, first and foremost, you should have good communication skills as it is a competitive field. Below listed are some of the primary skills required in this field:
Problem-solving skills | Ability to sell | Effective Time Management |
Resourceful | Leadership Skills | Ability to empathize |
Adaptability | Analytical skill | Ability To Accept criticism |
Ethical | Keen interest in the retail sector | Customer Service Skills |
Strategic Thinking | Critical Thinking | Active Listening |
Eye on Details | Communication skills | Quick decision-making skills |
Strong negotiation skills | Have patience | Be cheerful in nature |
Fee
Structure
The
Bachelor in Business Administration Retail Management path charges may
additionally vary based totally mostly on the facilities and the infrastructure
provided thru the manner of methods of the College/University. The not-unusual
place path fee tiers are from INR 10,00,000-30,00,000.
Listed beneath are a number of the schools with their charge structure are as under:
Name of College | Average Annual Fee(INR) |
University of Petroleum and Energy Studies | INR 5,41,000 |
Lovely Professional University | INR 4,45,000 |
The University of Technology and Management | INR 2,31,000 |
School of Business Management | INR 3,30,000 |
RIMT University | INR 1,41,000 |
Selection
Criteria
Selection
will be made on the basis of merit of the percentage in the 10+2 class or
Equivalent, performance in academic and extracurricular activities, essays, and
performance in a personal interview.
But
some universities take their own entrance test for admission in the BBA Retail
management. After the entrance exam, a merit list will be prepared on the basis
of the marks obtained in the entrance exam. On the basis of the merit list, all
the seats of the college for the course of Bachelor of Business administration
in Retail Management will be allotted to the candidates.
(3).
Course Comparison
BBA
Retail Management v/s BBA Supply Chain
Listed beneath is the contrast between BBA Retail and BBA Supply Chain:
Parameters | BBA Supply Chain | BBA Retail |
Course Name | Bachelor of Business Administration in Supply Chain Management | Bachelor of Business Administration in Retail Management |
Course Overview | B.B.A. in Supply Chain Management is a 3-year full-time undergraduate route, the minimum eligibility for the pursuance of that is a Senior Secondary Certificate (10+2) qualification, with a minimal mixture rating of 50%, finished from an identified instructional Board, in any stream. | B.B.A. Retail Management or Bachelor of Business Administration in Retail Management is an undergraduate Retail Management talented diploma this is granted after the powerful end-of a 3 years software or path of paying attention to the discipline of retailing that consists of requirements of retailing, retail activities, and so forth. |
Course Duration | 3 years | 3 years |
Course Level | Undergraduate | Undergraduate |
Eligibility Criteria | 10+2, preferably with Commerce subjects, with a minimum aggregate score of 50%. | 10+2 with 50% aggregate marks in Commerce/ Mathematics |
Admission Process | Merit/Entrance-based | Merit/Entrance-based |
Higher Education Scope | MBA, Ph.D., M.phil | MBA Retail, Ph.D. |
Career Prospect | Customer Service Executive, Logistics Analyst/Consultant, Supply Chain Analyst/Consultant, Vehicle Fleet Executive, Inventory Control Executive, Distribution Center Officer, Purchase Executive, etc. | Retail Executive, Advertising Manager, Administrative Officer, Sales Manager, etc. |
(4).
Top Colleges
Some of the pinnacle institutes presenting the direction inside us with the corresponding places and prices charged with the aid of using the respective faculties are indexed below:
Name of College | Average Annual Fee(INR) | Location |
Madurai Kamaraj University | INR 9,000 | Madurai |
University of Petroleum and Energy Studies | INR 6,41,000 | Dehradun |
Sun Rise University | INR 73,500 | Alwar |
University of Petroleum and Energy Studies | INR 5,41,000 | Delhi |
Lovely Professional University | INR 4,45,000 | Jalandhar |
Symbiosis University of Applied Sciences | INR 5,40,000 | Indore |
Jagannath University | INR 2,10,000 | Jhajjar |
Symbiosis Skills and Open University | INR 5,94,000 | Pune |
G.L. Bajaj Institute of Technology and Management | INR 3,30,000 | Greater Noida |
LPU | INR 4,45,000 | Delhi |
Amity University | INR 1,22,000 | Noida |
Quantum University | INR 70,000 | Roorkee |
RIMT University | INR 1,41,000 | Punjab |
MIT University | INR 2,31,000 | Shillong |
(5). Job & Placements
Retail
Management is a rewarding career option. It is a career-oriented program that
offers numerous job opportunities to the candidates. The successful graduates
of this course can work:
(i).
Warehouses
(ii). Export houses
(iii). Movie theatres
(iv). Supply chain and manufacturing companies
(v). In departmental stores
(vi). Supermarket
(vii). Advertising agencies malls
(viii). Retail outlets
After
completing this course, one can pursue a career in the government sector such
as banking, defense, railways, UPSC jobs, and many others. Students who want to
pursue higher studies can go for a Master of Business Administration (MBA) or
M.Sc. after acquiring a bachelor’s degree in retail management.
Job
Profiles
Some of the top job profiles for BBA in the retail management field are:
Job Profile | Job Description |
Operations Manager | Business Operations Managers and government agencies plan and organize the activities of businesses and non-profit organizations. Depending on the organization, they may also be responsible for overseeing a variety of departments from human resources to accounts payable. |
Retail Executive | A Retail Sales Manager is accountable for the everyday operations of a retail shop and overseeing salespeople, customer support representatives, and different employees. They interview, hire and train new employees. |
Advertising Manager | An Advertising Manager has to look at the operations of the marketing and marketing department. They must coordinate with the staff, clients, and advert organization to satisfy the dreams and budgets on a well-timed basis. |
Administrative Officer | A Chief Administrative Officer (CAO) is a top-tier govt. that most usually reviews the Chief Executive Officer (CEO). They control the everyday operations of an enterprise and are on occasion known as the Chief Operating Officers. |
Sales Manager | A Sales Manager manages the sales of a product or service offered by the organization by developing strategies for sales, revenues, and expenses. |
Top
Recruiters
There are many job sectors and recruiters who recruit these graduates for work. Some of the top recruiters of BBA in the retail management sector are:
Globus | Piramals | Aditya Birla Group |
ITC Retail | Regal | Bata |
Life Style | Reliance Group | Big Bazaar |
Malls | Shoppers Stop | Crossword |
Metro | Spencers | Ebony Retail Holdings |
Movie Theatres | Supermarkets | Tesco |
Pantaloons | Tata Group | Westside |
Employment
Areas
Different employment sectors where retailers are employed in high numbers are:
Fashion Industry | Multiplexes | Shopping Malls |
Advertising Agencies | Airlines | Restaurants |
Super Markets | Logistics | Healthcare |
Average
Salary
Salaries are usually given based on the work one does. It may be high for the higher position people while the low for the new graduates. But the new graduates can increase their pay by getting promotions and bonuses for the extra number of hours they work.
Job Role | Average Annual Salary(INR) |
Retail Executive | Rs. 12,00,000-13,00,000 |
Procurement Manager | Rs. 7,60,000-8,60,000 |
Retail Store Manager | Rs. 5,20,000-6,20,000 |
Advertising Manager | Rs. 5,00,000-6,00,000 |
Business Development Executive | Rs. 3,90,000-5,00,000 |
Operations Manager | Rs. 10,00,000-11,00,000 |
Management Consultant | Rs. 13,00,000-14,00,000 |
Sales Manager | Rs. 9,00,000-10,00,000 |
Administrative Officer | Rs. 5,00,000-6,00,000 |
Key Account Manager | Rs. 7,10,000-8,00,000 |
Category Manager | Rs. 17,00,000-18,00,000 |
(6).
Career/Scope
With
an envisioned really well worth of around USD 1 trillion, the Indian retail
enterprise is the fifth-biggest in the world. It is money owed for a
first-rate chew of the Indian economic system and has a crucial percentage of
the GDP of India. Plus, there may be a big rating for an increase in city in
addition to rural retailing in India. Therefore, it's far pretty obvious that
this big enterprise gives limitless professional possibilities and extensive
scope of increase for Retail Management experts.
BBA
in Retail Management path permits a pupil to faucet into this probably profitable
enterprise and affords them with the specified competencies to succeed. Since
the path has a completely flexible curriculum related to components of
economics, marketing, visible merchandising, sales, and branding in addition to
patron support, there are extensive avenues of professional possibilities open
for BBA in Retail Management students.
One
important drawback to operating with inside the Retail enterprise is the low
beginning salaries however with enough experience, experts could make amazing
incomes in this field. On pinnacle of that, the sheer wide variety and type of
acting roles to be had for a BBA Retail Management graduate also are awesome
incentives to take up this path.
Career
Prospects
Retail
management needs a new generation of smart retail professionals of
international caliber, and this course aims To equip such eligible applicants
with capabilities inside the first-rate practices accompanied throughout
the globe in retail. Retail Managers are responsible for:
(i). the
store's sales and employee schedule.
(ii). resolving problems cropping in the store.
(iii). coordinating a store's activities.
(iv). managing a single department in a store, or the entire store.
(v). overseeing a store's operations and staff.
(vi). using visual design strategies to improve the sales of products.
(vii). ensuring that a store operates efficiently and profitably.
(viii).making sure that the store’s personnel carry out adequately.
Purchasing
Managers purchase retail merchandise supposed to be bought in stores. Such
professionals may choose to specialize in specific retail specialties, such as:
(i). clothing
stores.
(ii). beauty supply shops.
(iii). electronics retailers.
Scope
of BBA Retail Management in India and Abroad
The
retail enterprise is one of these industries that's developing very
unexpectedly in today’s world. It has many demanding situations from the world,
however, it contributes loads to the country’s economy.
The
retail control region within the beyond few years has multiplied the call
for greater professional professionals. This profession is the ideal desire for
the one's college students who've quite a few hobbies in merchandise,
marketplace and marketing, sales, marketing and marketing, campaigning, and
marketplace research. Several activity possibilities are to be had for college
students in departmental stores, advertising agencies, delivery chains,
supermarkets, and plenty of greater.
They
need to immediately talk with the clients and additionally preserve
coordination with the enterprise departments. Specialists who contend with that
thing are referred to as retail managers. They paint in fixing problems,
studying the delivery, accepting and turning in retail orders, Human Resources,
and stocks.
Career
options after BBA in Retail Management
Candidates
can choose to study higher education or do a job after completion of the course
retail management. Below mentioned are the Retail Management Job Profiles.
(i).
Marketing Executive
(ii). Warehouse Manager
(iii). Department manager
(iv). Brand manager
(v). Customer relationship manager
(vi). Retail manager
(vii). The store manager
(viii). Merchandiser
(ix). Retail Buyer
(x). Analyst
(xi). Supply chain manager
Scope
for Higher Education in BBA Retail Management
Students
who choose BBA Retail Management will hire auditors to help them deal with and
settle supply crises. Following undergraduate studies, one may pursue various
MBA programs, such as MBA Retail, or other specialization courses, such as the supply
chain analyst certification program, logistic management, and production
management certification. Some of the courses that students can pursue include:
(i). MBA
(ii). PhD
Skills
that make a good Graduate in Retail Management
For
being an efficient and effective manager in the retail management sector,
he/she needs to have some of the following skills:
(7).
FAQs
(1). What is BBA in Retail Management?
(2). What is retail management?
(3). What is the duration of the course
BBA in Retail Management?
(4). What is the average fee for the course
BBA in Retail Management?
(5). What is the average salary offered
after a Retail program?
(6). What is the eligibility to get
admission at the UG level?
(7). What are the different
specialization options for me after completing the bachelor’s degree?
(8). What courses are available to
pursue a career in retail?
(9). What entrance examinations do I
need to qualify to get admission in the Retail management course?
(10). What are the popular
specializations related to BBA in Retail Management?
(11). What are the top employment
sectors in the field of BBA retailing?
(12). Can retail management courses be
pursued online?
(13). What soft skills are required for
retailing?
Ans. (i). Good communication skills
(ii). Customer service approach
(iii). Leadership qualities
(iv). Organizational skills
(v). Time management skills
(vi). Analytical skills, etc.
(14). What are the top colleges
offering BBA in Retail Management courses?
Ans. Following are some of the top colleges offering Management courses:
(i). Institute of Management Technology (Ghaziabad)
(ii). Shailesh J Mehta School of Management (Mumbai)
(iii). Indian Institute of Foreign Trade (New Delhi)
(iv). National Institute of Industrial Engineering (Mumbai)
(v). Indian Institute of Management (Kozhikode), etc.
(15). Do retail management courses
have demand in India?
Coimbatore
PSGR Krishnammal College for Women
10+2 OR Equivalent From Recognized Board
3 Years
Under Graduate
Established in | 1963 |
University Type | Autonomous Institute |
Recognized by | NAAC , AACSB , |
Courses | 29 |
Syllabus
& Subjects
Here you may locate the element syllabus of BBA in Retail Management. The topics of the path may also range from university to university. The software shape consists of the following topics:
Semesters | Subjects |
Semester I | Environmental Studies |
Retail Environment | |
IT Concepts | |
Basics of Financial Management | |
Basics of Economics | |
Principles and Practices of Management | |
Semester II | Life Competency and Presentation Skills |
Basics of Operations Management | |
Business Law | |
Basics of Logistics and Supply Chain Management | |
Buying, Merchandising, and Category Management | |
Basics of Marketing | |
Business Statistics | |
Semester III | Research Methodology |
Store Location Identifying, Design, and Layout Planning | |
Consumer Behavior | |
Statutory & Legal Compliances in Retail | |
Retail Sales Management | |
Vendor Management | |
Semester IV | E-Business |
Warehousing Management | |
Store Operation Management and SOP Implementation | |
Franchisee Management of Profitability | |
Entrepreneurship Development | |
Basic of HRM | |
Semester V | Digital Marketing |
Family Business Management | |
Visual Merchandising | |
Brand Management | |
Basics of MIS | |
Semester VI | Logistics Information System |
Customer Relationship Management-CRM | |
Business Ethics and Governance | |
Introduction to Mall Management | |
Risk and Insurance Management | |
Retail Strategy | |
Summer Internship/Project work |
Projects
Project
Topics for BBA in Retail Management is a fantastic resource for students to
complete their education further. It prepares the student with basic knowledge
and a clear understanding of the field. The students can take the BBA in Retail
Management project topics based on their subjects and syllabus. Some of the
best project topics for a BBA in Retail Management are:
(i). Retail
Merchandising
(ii). 3 P’s
(iii). Online Retailing
(iv). Shop Displays
Reference
Books
Best books for BBA in Retail Management help students get a clear idea about various subjects and topics covered in the course curriculum. The BBA in Retail Management books helps undergraduates expand their knowledge and vision about multiple topics covered in their classes. Some of the very best BBA in Retail Management books are:
Name of Author | Name of Book |
Cynthia Easterling | Merchandising Mathematics for Retailing |
A.J Lamba | The Art of Retailing |
David Gilbert | Retail Marketing Management |
Swapna Pradhan | Retailing Management: Text and Cases |
Gibson Vedamani | Retail Management – Functional Principles and Practices |
Gibson G. Vedamani | Retail Beyond Detail |
Paco Underhill | Why We Buy: The Science of Shopping |
Neelesh Jain | Retail Management: A Realistic Approach |
Prabhu TL | Retail Management |
Doug Stephen | The Retail Revival: Reimagining Business for the New Age of Consumerism |
PSGR Krishnammal College for Women
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