Post Graduate Diploma in Aspects of Media, Marketing & Events
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1 Years
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Post Graduate
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Management
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Full Time
1 Years
Post Graduate
Management
Full Time
The PGD in Aspects of Media, Marketing & Events degree is designed for media lovers who desire to work in journalism, public relations, advertising, television, newspapers, and effective event management. While studying various Media, Marketing & Events options, students are exposed to topics essential in today's media environment.
Students who take the course leave with a thorough awareness of marketing, and the execution of creative marketing initiatives. The training covers media literacy development techniques, advertising, marketing, event management opinions from business experts, and practical learning. The chosen curriculum is intended to generate professionals for the in PGD in Aspects of Media, Marketing and events in India.
In this course PGD in Aspects of Media, Marketing & Events students have access to an integrative core of theory, history, technology production, and the complex world of contemporary marketing, allowing them to place goods and services in the market efficiently using both conventional methods and cutting-edge digital alternatives.
Students will be able to plan, design events, and organise events which will help students in jobs regarding event management. They are taught how to critique, analyze, and synthesize prevalent viewpoints, as well as how to carefully study important materials. Learning to use conceptual tools in a professional setting and to collaborate and be productive as a team.
Check out the table below for all the crucial information regarding the PGD in Aspects of Media, Marketing & Events:
| Particular | Value |
| Course Name | PGD in Aspects of Media, Marketing & Events |
| Course Level | Postgraduate |
| Course Duration | 1 Year |
| Eligibility Criteria | Graduation in any discipline with a minimum of 55% |
| Entrance Exams | IIPM, GMAT, XAT, CAT etc. |
| Admission process | Entrance Exam + Group Discussion + Personal Interview (GD-PI) |
| Examination Type | Semester based |
| Age | No age limit |
| Average Annual Fees | INR 10,000-1,80,000 |
| Average Annual Salary | INR 4,00,000-8,00,000 |
| Top recruiters | Hindustan Unilever, Ogilvy & Mather, WPP Group, Dentsu Aegis Network, Times Group, Star India, Zee Entertainment, Madison World, Viacom18, Percept |
| Job Profiles | Media Planner, Marketing Manager, Event Coordinator, Public Relations Specialist, Digital Marketing Executive, Brand Manager, Content Strategist, Advertising Executive, Event Manager, Social Media Manager |
The PGD in Aspects of Media, Marketing & Events gives students several benefits, such as a competitive salary, an exciting work description, a guaranteed position, etc. Here are some fundamental justifications for the significance of an PGD in Aspects of Media, Marketing & Events:-
(i). Popularity: The demand forPGD in Aspects of Media, Marketing & Events is rising steadily across the world, and it is considered to be one of the top professions.
(ii).High Initial Package: Individuals with degrees in Media, Marketing & Events get excellent starting salaries that double after five years of job experience.
(iii). Career Options: You have a variety of employment options in the commercial and public sectors, including Public relations and specialist, internet marketing executive, brand manager, brand strategist, media planner, marketing supervisor, event coordinator.
(iv). After completing a PGD in Aspects of Media, Marketing & Events, there is always a possibility to get a good career because the need for finance, or policymaking, Media, Marketing & Events students never decreases.
(v). Interesting job options: A profession in PGD in Aspects of Media, Marketing & Events, can be a fascinating one due to the practical uses of tools in addressing real-world problems and reviewing various operational procedures by planning and organising with every company component in mind.
Admission to the PGD in Aspects of Media, Marketing & Events course can be done through both online and offline methods.
The path has full-time, part-time, and distance alternatives to be had to aspirants for the route. The following info is furnished below:
(1). Distance: Distance or online is for those who cannot attend normal sessions; a web is PGD in Aspects of Media, Marketing & Events one of the favoured alternatives.
(2). Full-Time: The PGD in Aspects of Media, Marketing & Events is a year course and has the advantage of permitting college students to hurry up their getting-to-know method and drastically boom their knowledge.
(3). Part-Time: A part-time Postgraduate is for professionals who are currently employed and unable to take time off for full-time education. The part-time Postgraduate path will be quite beneficial.
The eligibility criteria for an PGD in Aspects of Media, Marketing & Events are simply as follows:
1. The candidate must have a degree in any field.
2. The student must achieve at least 50% of the points from 10+2+3.
ThePGD in Aspects of Media, Marketing & Eventsauthorization levels are as follows: For the pre-selection, the student must prove his/her suitability and submit an application for these examinations.
(i). Candidates must therefore qualify for the exam with the required minimum score. Once the test is over, the university announces the result and publishes the full list of definitive candidates.
(ii). Selected students can then complete the admissions process by attending college and paying tuition.
(iii). For merit-based rather than entry-based admission to the bachelor’s degree, students must apply online or offline (depending on the bachelor’s tracker) and then wait for the lists to be compiled by the universities where they have earned the most points.
Below is a list of some of the entrance exams for pursuing a PGD in Aspects of Media, Marketing & Events:
| CAT | NMAT |
| XAT | SNAP |
| GMAT | ATMA |
| Communication Skills | Writing Skills |
| Observation skills | Communication skills |
| Analytical and Critical thinking skills | Time management |
| Planning and Good Management | Team Work |
| Project Management | Decision-making skills |
| Problem-solving | Leadership skills |
The PGD in Aspects of Media, Marketing & Events costs consider those components like location, faculty, demand, infrastructure, and the resources to which students may also have access all important factors. In India, the average cost of an PGD in Aspects of Media, Marketing & Events:
| Name of College | Average Annual Fee(INR) |
| Indian Institute of Mass Communication (IIMC),New Delhi | INR 18 lakhs |
| S.P. Jain Institute of Media and Communication (SPJIMR),Mumbai | INR 12 lakhs |
| Symbiosis Institute of Media and Communication (SIMC),Pune | INR 10 lakhs |
| Amity University,Noida | INR 6-8 lakhs |
| Christ University,Bangalore | INR 5 lakhs |
| ICFAI University,Hyderabad | INR 4-5 lakhs |
| Jagran Lakecity University,Jaipur | INR 3-4 lakhs |
| Welingkar Institute of Media, Management and Communication,Mumbai | INR 3 lakhs |
| Pearl Academy,Delhi | INR 2.5-3 lakhs |
Selecting for the PGD in Aspects of Media, Marketing and Events can be based on both ability and entrance. Based on how well they did in school, they may be able to get into a PGD in Aspects of Media, Marketing and events after getting a bachelor's degree from a recognised university with at least a 50% average. For people to be chosen, they must pass an entrance test like the CAT, XAT, GMAT, NMAT, SNAP, ATMA etc. The applicants are then approved for the next round of entry.
| Parameter | PGD in Aspects of Media, Marketing & Events | Post Graduate Diploma In Production Management |
| Course Name | PGD in Aspects of Media, Marketing & Events | Post Graduate Diploma In Production Management |
| Course Overview | A profound curriculum emphasizing the interrelationships between media relationships, tactical advertising, and effective event management, the PGD in Aspects of Media, Marketing & Events is offered. Students will study media development, digital outreach, and written strategies via a combination of theory and practical projects, equipping themselves with knowledge essential in today's media environment. | Production Engineering at the Diploma level offers the Post Graduate Diploma in Production Management (PGDPM). Planning, organizing, leading, and regulating production activities are all parts of production management. The transformation of raw resources into completed items or products is the focus of production management |
| Duration | 1 year | 1 year |
| Eligibility | Bachelor’s degree in any stream with 50% aggregate | Bachelor’s degree in any stream with 50% aggregate |
| Entrance Exams | CAT, XAT, GMAT, NMAT, SNAP, ATMA | IIPM, GMAT, XAT, CAT etc. |
| Average Annual Fees | INR 10,000-1,80,000 | INR 4,000-3,50,000 |
The following list includes some of the top universities that provide the PGD in Aspects of Media, Marketing & Events program and additional information:
| Name of College | Location |
| Indian Institute of Mass Communication (IIMC) | New Delhi |
| S.P. Jain Institute of Media and Communication (SPJIMR) | Mumbai |
| Symbiosis Institute of Media and Communication (SIMC) | Pune |
| Amity University | Noida |
| Christ University | Bangalore |
| ICFAI University | Hyderabad |
| Jagran Lakecity University | Jaipur |
| Welingkar Institute of Media, Management and Communication | Mumbai |
| Pearl Academy | Delhi |
After completing a PGD in Aspects of Media, Marketing & Events, professionals can get numerous opportunities in the public and private sectors.
Following are some of the job profiles available after a PGD in Aspects of Media, Marketing & Events:
| Job Profile | Job Description |
| News Reporter | A news reporter's duties include gathering and writing news, reporting live on the air, conducting interviews, and more. In India, a news reporter makes an average pay of Rs. 2 lakhs per year. |
| Scriptwriter | A scriptwriter's job involves writing tales, much like that of a content writer, but they specialize in writing scripts for movies, TV shows, and other media. In India, a content writer may expect to make between Rs. 6 Lakh and Rs. 7 Lakhs per year. |
| Account Manager or Executive (Advertising) | Account Manager or Executive (Advertising): Successful marketing is necessary to promote a product in the marketplace. The Account Manager acts as the brand manager's point of contact with the advertising agency. He selects the advertising budget and instructs the creative agency on the necessity for the business to build a brand in the marketplace |
| Brand Manager | A brand manager differentiating a specific brand from the competing products on the market by creating its identity. Additionally, the brand manager would be responsible for increasing sales of a particular product. He must have the ability to research market trends and select an advertising and marketing plan in order to increase the sale of the items. |
| Manager of social media | Today, social media marketing has gained a lot of traction. Creating postings, articles, advertising campaigns, managing collaborations, etc., are some of a social media manager's most crucial duties. |
| Manager of Content Marketing | Content is a crucial component of this work, as the description says. Making content for the internet is known as content marketing. It is possible to do this by creating material for blogs, videos, email newsletters, social media, etc. The fundamental goal of a content marketer is to produce worthwhile content and distribute it through appropriate channels to draw in and keep an audience while also boosting website traffic. |
| Marketing analytics | Marketing analytics assembles data from all active marketing channels to produce the marketing evaluation. This helps the company develop its next marketing strategy. |
The table below contains some of the top recruiters that hire PGD in Aspects of Media, Marketing & Events graduates, as follows:
| Hindustan Unilever | Star India |
| Ogilvy & Mather | Zee Entertainment |
| WPP Group | Madison World |
| Dentsu Aegis Network | Viacom18 |
| Times Group | Percept |
| Job Role | Average Annual Fee(INR) |
| Media Planner | INR 4,00,000 - 6,00,000 |
| Marketing Manager | INR 6,00,000 - 10,00,000 |
| Event Coordinator | INR 3,00,000 - 4,50,000 |
| Public Relations Specialist | INR 3,50,000 - 5,50,000 |
| Digital Marketing Executive | INR 3,00,000 - 5,00,000 |
| Brand Manager | INR 5,00,000 - 8,00,000 |
Obtaining a PGD in Aspects of Media, Marketing & Events can give you career opportunities in the communications & advertising sector, including those of media supervisor, PR manager, the and eventsevent supervisor, marketer, content creator, social media supervisor, online advertising executive, and creative director. Your abilities and expertise will decide your CTC based on your knowledge in this field. There is a great need for qualified experts in the constantly expanding media & marketing sector. You are well-positioned to launch a demanding career in this fascinating industry by earning a PGD in Aspects of Media, Advertising and events.
One of the most popular PGD in Aspects of Media, Marketing & Events offers attractive employment opportunities with a competitive salary. Here is a summary of the employment opportunities for in PGD in Aspects of Media, Marketing & Events :
(i). Media Planner.
(ii). Marketing Manager.
(iii). Event Coordinator.
(iv). Public Relations Specialist.
(v). Digital Marketing Executive.
(vi). Brand Manager.
PGD in Aspects of Media, Marketing & Events scope is vast, which gives candidates a chance to pursue higher studies after obtaining the degree. The following are some of the best higher education programs in the given area:
(i). CA.
(ii). MBA.
(iii). PhD in Media, Marketing & Events.
To excel as a PGD in Aspects of Media, Marketing & Events, many skills are required that will help to increase the individual learning curve and boost a practical approach that must be inculcated in the continuous learning environment.
(i). Communication skills.
(ii). Interpersonal skills.
(iii). Leadership skills.
(iv). Problem-Solving skills.
(v). Analytical skills.
(vi). Listening skills.
(1). What is a PGD in Aspects of Media, Marketing & Events?
Ans. PGD in Aspects of Media, Marketing & Events degree is designed for media lovers who desire to work in journalism, public relations, advertising, television, newspapers, and effective event management. While studying various Media, Marketing & Events options, students are exposed to topics in essential in today's media environment.
(2). What is the average fee structure for PGD in Aspects of Media, Marketing & Events?
Ans. The average PGD in Aspects of Media, Marketing & Events fees charged by colleges or universities in India lie anywhere between INR 10,000-1,80,000 per year.
(3). What is the expected salary for a PGD in Aspects of Media, Marketing & Events graduate?
Ans. The expected salary for PGD in Aspects of Media, Marketing & Eventsgraduate is around INR 4,00,000-8,00,000 per annum.
(4). What are the eligibility criteria for admission to PGD in Aspects of Media, Marketing & Events?
Ans. The eligibility standard for PGD in Aspects of Media, Marketing & Events is that applicants have to have finished graduation with 50%.
(5). What is the admission process for PGD in Aspects of Media, Marketing & Events?
Ans. The admission process for PGD in Aspects of Media, Marketing & Events is both merit-based and entrance based.
(6). What is the duration of a PGD in Aspects of Media, Marketing & Events?
Ans. PGD in Aspects of Media, Marketing & Events is a one-year full-time course.
(7). What are the top PGD in Aspects of Media, Marketing & Eventsentrance examinations?
Ans. CAT, XAT, GMAT, NMAT, SNAP, and ATMA are some of the top PGD in Aspects of Media, Marketing & Events.
(8). What are some of the best colleges for this course program?
Ans. The best Colleges for this program are Pearl Academy, Welingkar Institute of Media, Management and Communication, Symbiosis Institute of Media and Communication (SIMC).
(9).What are some of the most popular job profiles for a PGD in Aspects of Media, Marketing & Events?
Ans. Media Planner, Marketing Manager, Event Coordinator, Public Relations Specialist, Digital Marketing Executive, Brand Manager, Content Strategist are some of the most popular job profiles for a PGD in Aspects of Media, Marketing & Events.
(10). What are some of the top recruiting companies for a PGD in Aspects of Media, Marketing & Events?
Ans. Hindustan Unilever, Ogilvy & Mather, WPP Group, Dentsu Aegis Network, Times Group, Star India, Zee Entertainment, Madison World, Viacom18, Percept are some of the top recruiting companies for a PGD in Aspects of Media, Marketing & Events.
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